Social Finance, Inc. (SoFi)
Art Director - Social (Contract)
Social Finance, Inc. (SoFi), Long Island City, New York, United States, 11101
Freelance Art Director - Social (Contract) Contract
Find out more about this role by reading the information below, then apply to be considered.Shape a brighter financial future with us.Together with our members, we’re changing the way people think about and interact with personal finance.We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way.
Join us to invest in yourself, your career, and the financial world.We are looking for a Freelance Art Director to join our internal social creative team within the SoFi marketing department. The ideal candidate is someone who lives and breathes social media, can brainstorm and create content for multiple social platforms, intuitively understands what works best in each channel, and is comfortable being on camera. You’ll be responsible for coming up with standout concepts for our owned and paid channels, including Instagram, Twitter, Reddit, and our private Facebook group of over 50,000 passionate SoFi Members. In this role, you’ll work with copywriters, strategists, motion designers, and other creatives as part of our in-house agency.What you’ll do:Develop content of all types for day-to-day posting on social media.Concept and execute new ideas for game-changing, thumb-stopping campaigns and properties.Collaborate with strategy, product, and even our certified financial planners to bring SoFi’s unique perspective on personal finance to a rapidly growing audience.Iterate on high-performing ways to consistently drive acquisition in paid social.Live and breathe social media, keeping up with the latest trends and constantly trying to one-up other best-in-class brands.Maintain SoFi visual guidelines while creating graphics, illustration, and imagery that delight and get people to react, engage, and share.Partner with a copywriter to sell ideas and bring them to life.Anything else you can dream of — seriously, we’re open to your ideas.What you’ll need:Ability to both concept and execute—you’ll have to dream big, then go make it happen with minimal oversight and sometimes limited resources.Experience with current social best practices—you have an inherent grasp on what works, what’s exciting, and what’s old news.Comfortable tackling a range of content, from straightforward tweets to big-budget long-form video content.Expert multi-tasking and time management.Sense of urgency—you want to go, move, make things happen, and shake things up.Ability to understand technical content and quickly learn new material.Knowledge of financial services/personal finance a plus.Familiar with video editing software/apps and able to edit a simple short-form vertical video.Creative, curious, and open-minded.Must have 1 - 3 years of experience working as an Art Director
at an ad agency, in-house creative department, or freelancing for major brands.Must have a strong portfolio
that includes existing social work, with a variety of delightful or impactful work across multiple social channels.Bachelor’s degree or equivalent experience.English proficiency and excellent eye for design and pixel perfection.Compensation and BenefitsThe base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate’s experience, skills, and location.Pay range: $66-$76/hrPayment frequency: Hourly
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Find out more about this role by reading the information below, then apply to be considered.Shape a brighter financial future with us.Together with our members, we’re changing the way people think about and interact with personal finance.We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way.
Join us to invest in yourself, your career, and the financial world.We are looking for a Freelance Art Director to join our internal social creative team within the SoFi marketing department. The ideal candidate is someone who lives and breathes social media, can brainstorm and create content for multiple social platforms, intuitively understands what works best in each channel, and is comfortable being on camera. You’ll be responsible for coming up with standout concepts for our owned and paid channels, including Instagram, Twitter, Reddit, and our private Facebook group of over 50,000 passionate SoFi Members. In this role, you’ll work with copywriters, strategists, motion designers, and other creatives as part of our in-house agency.What you’ll do:Develop content of all types for day-to-day posting on social media.Concept and execute new ideas for game-changing, thumb-stopping campaigns and properties.Collaborate with strategy, product, and even our certified financial planners to bring SoFi’s unique perspective on personal finance to a rapidly growing audience.Iterate on high-performing ways to consistently drive acquisition in paid social.Live and breathe social media, keeping up with the latest trends and constantly trying to one-up other best-in-class brands.Maintain SoFi visual guidelines while creating graphics, illustration, and imagery that delight and get people to react, engage, and share.Partner with a copywriter to sell ideas and bring them to life.Anything else you can dream of — seriously, we’re open to your ideas.What you’ll need:Ability to both concept and execute—you’ll have to dream big, then go make it happen with minimal oversight and sometimes limited resources.Experience with current social best practices—you have an inherent grasp on what works, what’s exciting, and what’s old news.Comfortable tackling a range of content, from straightforward tweets to big-budget long-form video content.Expert multi-tasking and time management.Sense of urgency—you want to go, move, make things happen, and shake things up.Ability to understand technical content and quickly learn new material.Knowledge of financial services/personal finance a plus.Familiar with video editing software/apps and able to edit a simple short-form vertical video.Creative, curious, and open-minded.Must have 1 - 3 years of experience working as an Art Director
at an ad agency, in-house creative department, or freelancing for major brands.Must have a strong portfolio
that includes existing social work, with a variety of delightful or impactful work across multiple social channels.Bachelor’s degree or equivalent experience.English proficiency and excellent eye for design and pixel perfection.Compensation and BenefitsThe base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate’s experience, skills, and location.Pay range: $66-$76/hrPayment frequency: Hourly
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