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Bigabid

Senior Marketing Manager

Bigabid, Long Island City, New York, United States, 11101


Bigabid is an innovative technology company led by data scientists and engineers devoted to mobile app growth. Our proprietary ad platforms powered by machine learning are the outcome of that devotion.

Any additional information you require for this job can be found in the below text Make sure to read thoroughly, then apply.We deliver valuable results and insights for a fast-growing clientele of major app developers using elite programmatic user acquisition and retargeting technologies. Our ever-evolving, state-of-the-art machine learning platform targets high-value users in real-time at their peak potential to ensure our client’s app growth.Position: Senior Marketing Manager As Bigabid’s

Senior Marketing Manager , you will spearhead our marketing activities globally. You will oversee the marketing plans and related operational processes, working closely with our Sales, Business Development, CS, and Product Teams to promote our technology and position Bigabid as a leading player in the AdTech industry. This role has a fast-track promotion potential.Responsibilities:

Oversee all marketing activity including events, content, social media, paid media, and PRPlan and execute interesting marketing and PR campaigns (email, webinar, content, research reports, dinners, mixers, and co-marketing events)Conduct competitive analysis to ensure Bigabid’s brand awareness reflects its innovative technologyEnsure Bigabid’s branding is being used correctly internally and externallyBuild marketing collateral to support sales and marketing campaigns, including overseeing our website, presentation decks, landing pages, case studies, event briefs, blog posts, etc.Work with external vendors to manage content, PR, social media, and swagMeasure the impact of marketing campaigns against target KPIsRequirements:

3+ years of work experience in marketing in a B2B software companyHands-on experience or deep understanding of organic and paid digital marketing campaignsExperience working with external vendors for PPC/SEO, content, and PRExcellent project planning, organizational skills, and attention to detailExcellent written and verbal communication skillsGlobal experience with the ability to work with multicultural teams and audiencesEnglish as a first languagePreferred Requirements:

Led teams in the pastExperience with Pardot (Salesforce) and other marketing automation platformsFrom a leading ad-tech companyExcerpt: Spearhead our marketing activities globally, promote our innovative technology, and position Bigabid as a leading player in the AdTech industry.

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