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All-County Apparel

Vice President of Sales and Marketing for Leading Custom Apparel Company

All-County Apparel, Lodi, New Jersey, us, 07644


All-County Apparel is an Inc. 5000 leading, full-service custom apparel and t-shirt company specializing in screen printing and embroidery. Specializing in high-volume production, we offer worldwide fulfillment capabilities and are proudly trusted by corporate clients and elite multi-location organizations. Our commitment to quality service has enabled us to grow into one of the largest custom apparel decorators on the East Coast.

Interested in learning more about this job Scroll down and find out what skills, experience and educational qualifications are needed.Job Description:As the Vice President of Sales and Marketing, you will be a key leader driving the growth and success of All-County Apparel. You will oversee both the sales and marketing teams, ensuring that our strategies are aligned and executed effectively to achieve our business goals. You will leverage your expertise in sales and marketing to develop and implement comprehensive strategies that enhance brand awareness, generate leads, and increase revenue. The ideal candidate is a dynamic leader with experience in the custom apparel and/or promotional industries and is proficient in digital marketing tools, CRM systems, and email marketing platforms.

Key Responsibilities:

Sales Leadership:

Lead and manage the sales team to achieve and exceed sales objectives.

Develop and nurture new client relationships while expanding existing accounts.

Prepare and deliver quotes, generate pricing, and recommend styles and decoration methods to clients.

Track and document sales activities in our CRM.

Identify, organize, and exhibit at trade shows and industry events to generate new leads.

Marketing Leadership:

Develop and execute comprehensive marketing strategies to drive brand growth and lead generation.

Collaborate with the sales team to create targeted campaigns that convert leads into sales.

Identify and organize trade show opportunities and strategy.

Manage and optimize All-County Apparel's online presence, including the website, social media, and digital advertising.

Oversee the creation and distribution of email marketing campaigns through platforms like MailChimp.

Track, analyze, and report on the effectiveness of marketing initiatives and campaigns.

Lead, mentor, and grow the marketing team, ensuring that all efforts are aligned with business goals.

Collaboration and Communication:

Ensure seamless collaboration between the sales and marketing teams to create cohesive and impactful campaigns.

Build and maintain relationships with media outlets and industry influencers to enhance brand visibility.

Communicate effectively with clients and internal teams to ensure customer satisfaction and project success.

Perks:

Room for advancement in a growing company.

Easygoing, goal-oriented workplace.

Travel opportunities.

Flexible PTO.

Company bonus structure.

Paid holidays.

Requirements:

Proven experience in a leadership role within the sales and/or marketing fields, preferably in the apparel, printing, and/or promotional industries.

Strong communication and project management skills.

Proficiency in digital marketing tools, CRM systems, and email marketing platforms like MailChimp.

Ability to analyze data and make data-driven decisions.

Willingness to travel and organize events as needed.

Strong understanding of social media platforms, Adobe CC, Canva, and PPC Ad platforms, including Google Ads and Meta Ads.

Willingness to work flexible hours to meet client needs.

How to Apply:If you are a results-driven leader with a passion for sales and marketing, we invite you to apply for this exciting opportunity. Please submit your resume and a cover letter detailing your relevant experience and how you can contribute to the continued success of All-County Apparel.

Job Type: Full-time

Benefits:

401(k)

Dental insurance

Employee discount

Flexible schedule

Paid time off

Schedule:

Monday to Friday

Work Location:

In person

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