Magical Beginnings
Director of Sales and Marketing
Magical Beginnings, Beverly, Massachusetts, us, 01915
Join Our Team as the Director of Sales and Marketing at Magical Beginnings Learning Centers!
Are You Ready to Make an Immediate Impact?
With care, we care. At Magical Beginnings Learning Centers, we inspire moments of magic every day, in and outside of our classrooms.
We are seeking a high-performing, proactive, and fun leader to transform our sales and marketing strategy. Reporting to the Chief Operating Officer, the
Director of Sales and Marketing
is a key leader in the organization, responsible for maximizing revenue. As a versatile player-coach, you will manage your own team and collaborate with cross-functional individuals to create powerful customer and employee engagement. Within an entrepreneurial environment, you will work across teams to guide the growth of our organization.
What We Will Achieve Together:Setting the Foundation for Scale.
As we expand our footprint, we require thoughtful organization to lay the groundwork for growth. We'll start by evaluating and implementing systems and processes to drive performance through people.Communication Powerhouse.
By defining a persuasive internal and external communication strategy, we can differentiate ourselves as leaders in the marketplace.Superior Sales.
Through continuous improvement of the sales funnel, we'll amplify lead conversion to fill our classrooms and sustain healthy waitlists.Digital Dexterity.
From online advertising to the modernization of systems and tools, let's find creative technological solutions to activate our brands and outpace our competitors.Destination Workplace.
To be the best service provider of early education, we have to have the best teachers in the industry. Through meaningful employee engagement initiatives, happy teachers lead to happy families.Growth Engine.
How can we accelerate growth through new school launches and acquisition integration? New ideas, tools, and processes - let's play!What You'll Do:
The following responsibilities will be prioritized based on the current needs of the business:Serve as a " growth champion " by moving comfortably between strategic leadership and detailed execution to advance the objectives of the business.Generate new
customer and employee leads , especially in challenged or new school markets, by honing the marketing mix within budget.Establish a
sales funnel, CRM system, and call center
to optimize inquiry-to-conversion ratios by leveraging technology and data-driven analyses.Actively manage internal and external
brand communications , including public relations, customer service, and employee engagement.Maximize
family and employee retention
by devising strategic initiatives that use key insights and motivate school teams.Leverage existing and emergent
digital tools
to deliver compelling content to families and staff.Lead marketing activities in pre- and post-opening activities for
new schools and acquisitions , working cross-functionally with the Operations, Corporate Development, HR, and Finance teams.Implement informed but aggressive
pricing
to maintain a premium brand appeal while maximizing tuition in a competitive marketplace.Maintain detailed
market intelligence
- including consumer, industry, market, competitive, and government - to help inform organizational growth or product evolution in the face of changing trends, requirements, and regulations.Proactively
manage one (1) direct report
and
hire new team members
based on business imperatives, setting clear expectations and accountability protocols.Other duties as required.What You'll Need to Succeed:
Bachelor's degree required; MBA preferred.8-10+ years post-undergraduate relevant marketing or sales work experience. Combined sales and marketing experience a plus.Must possess relentless attention to detail for both quantitative data sets and qualitative creative aesthetics.Has managed teams of direct reports with glowing reviews from employees.Motivated, highly organized, and flexible; a self-starter with a teamwork orientation.Proficient in Microsoft Office (Excel, PowerPoint, Word); Google Analytics a plus.Excellent time management and oral/written communication skills. May be required to submit a writing sample.Ability to partner with team members and accept and implement feedback.How It All Gets Done:
Role headquartered in Beverly, MA (North Shore of Boston). Massachusetts-based candidates preferred.Ability to work remotely with some travel ( Is able to work at least a full-time, 40-hour per week schedule, sometimes off-hours as the business requires (i.e., evening open houses or travel).Is able to sit for long periods of time at a computer in a primarily sedentary position; manual dexterity required to use desktop computer and peripherals.Some travel ( If occasionally supporting a classroom, is able to stand on feet for up to 90% of the day, capable of lifting up to 30 pounds, able to sit on the floor and crouch down, and perform all activities with the children including running, jumping, etc.
Why Magical Beginnings?
At Magical Beginnings Learning Centers, we cultivate a supportive and inclusive work environment where creativity and innovation flourish. We encourage a healthy work-life balance and offer competitive benefits to ensure our team members thrive both personally and professionally.
If you're passionate about making a meaningful impact in early childhood education and are eager to contribute to our ambitious growth trajectory, we want to hear from you!
Join us in creating magical learning experiences at Magical Beginnings Learning Centers. Apply today and embark on an exciting career journey with us!
Note: Remote work flexibility with proximity to our Beverly, MA headquarters preferred.
Join the conversation: Follow us on LinkedIn for company updates and insights into our magical world of early childhood education!
Are You Ready to Make an Immediate Impact?
With care, we care. At Magical Beginnings Learning Centers, we inspire moments of magic every day, in and outside of our classrooms.
We are seeking a high-performing, proactive, and fun leader to transform our sales and marketing strategy. Reporting to the Chief Operating Officer, the
Director of Sales and Marketing
is a key leader in the organization, responsible for maximizing revenue. As a versatile player-coach, you will manage your own team and collaborate with cross-functional individuals to create powerful customer and employee engagement. Within an entrepreneurial environment, you will work across teams to guide the growth of our organization.
What We Will Achieve Together:Setting the Foundation for Scale.
As we expand our footprint, we require thoughtful organization to lay the groundwork for growth. We'll start by evaluating and implementing systems and processes to drive performance through people.Communication Powerhouse.
By defining a persuasive internal and external communication strategy, we can differentiate ourselves as leaders in the marketplace.Superior Sales.
Through continuous improvement of the sales funnel, we'll amplify lead conversion to fill our classrooms and sustain healthy waitlists.Digital Dexterity.
From online advertising to the modernization of systems and tools, let's find creative technological solutions to activate our brands and outpace our competitors.Destination Workplace.
To be the best service provider of early education, we have to have the best teachers in the industry. Through meaningful employee engagement initiatives, happy teachers lead to happy families.Growth Engine.
How can we accelerate growth through new school launches and acquisition integration? New ideas, tools, and processes - let's play!What You'll Do:
The following responsibilities will be prioritized based on the current needs of the business:Serve as a " growth champion " by moving comfortably between strategic leadership and detailed execution to advance the objectives of the business.Generate new
customer and employee leads , especially in challenged or new school markets, by honing the marketing mix within budget.Establish a
sales funnel, CRM system, and call center
to optimize inquiry-to-conversion ratios by leveraging technology and data-driven analyses.Actively manage internal and external
brand communications , including public relations, customer service, and employee engagement.Maximize
family and employee retention
by devising strategic initiatives that use key insights and motivate school teams.Leverage existing and emergent
digital tools
to deliver compelling content to families and staff.Lead marketing activities in pre- and post-opening activities for
new schools and acquisitions , working cross-functionally with the Operations, Corporate Development, HR, and Finance teams.Implement informed but aggressive
pricing
to maintain a premium brand appeal while maximizing tuition in a competitive marketplace.Maintain detailed
market intelligence
- including consumer, industry, market, competitive, and government - to help inform organizational growth or product evolution in the face of changing trends, requirements, and regulations.Proactively
manage one (1) direct report
and
hire new team members
based on business imperatives, setting clear expectations and accountability protocols.Other duties as required.What You'll Need to Succeed:
Bachelor's degree required; MBA preferred.8-10+ years post-undergraduate relevant marketing or sales work experience. Combined sales and marketing experience a plus.Must possess relentless attention to detail for both quantitative data sets and qualitative creative aesthetics.Has managed teams of direct reports with glowing reviews from employees.Motivated, highly organized, and flexible; a self-starter with a teamwork orientation.Proficient in Microsoft Office (Excel, PowerPoint, Word); Google Analytics a plus.Excellent time management and oral/written communication skills. May be required to submit a writing sample.Ability to partner with team members and accept and implement feedback.How It All Gets Done:
Role headquartered in Beverly, MA (North Shore of Boston). Massachusetts-based candidates preferred.Ability to work remotely with some travel ( Is able to work at least a full-time, 40-hour per week schedule, sometimes off-hours as the business requires (i.e., evening open houses or travel).Is able to sit for long periods of time at a computer in a primarily sedentary position; manual dexterity required to use desktop computer and peripherals.Some travel ( If occasionally supporting a classroom, is able to stand on feet for up to 90% of the day, capable of lifting up to 30 pounds, able to sit on the floor and crouch down, and perform all activities with the children including running, jumping, etc.
Why Magical Beginnings?
At Magical Beginnings Learning Centers, we cultivate a supportive and inclusive work environment where creativity and innovation flourish. We encourage a healthy work-life balance and offer competitive benefits to ensure our team members thrive both personally and professionally.
If you're passionate about making a meaningful impact in early childhood education and are eager to contribute to our ambitious growth trajectory, we want to hear from you!
Join us in creating magical learning experiences at Magical Beginnings Learning Centers. Apply today and embark on an exciting career journey with us!
Note: Remote work flexibility with proximity to our Beverly, MA headquarters preferred.
Join the conversation: Follow us on LinkedIn for company updates and insights into our magical world of early childhood education!