Lee Health
Senior Project Manager - Brand Marketing
Lee Health, Fort Myers, Florida, United States, 33916
Location: Lee Health Corporate Center -4211 Metro ParkwayFort Myers FL 33916 / Hybrid 1-2 Days a WeekDepartment:
Marketing CommunicationsWork Type:
Full Time ; ExemptShift:
Shift 1/ 8:00:00 AM to 5:00:00 PMMinimum to Midpoint Pay Rate: $33.36 - $43.36 / hour ($ 69,388.80 - $ 90,188.80)Summary
The primary responsibilities associated with this position are to promote the Lee Health brand to positively impact customer knowledge, patient awareness, and brand recognition scores across our community. This position should strive to establish and promote Lee Healths brand throughout all of our facilities and throughout marketing assets of every kind.Act as a liaison between the marketing department and facilities, interior design teams, and other system leaders who oversee the physical spaces of facilities, patient-facing areas, lobbies, and other major areas where the Lee Health brand is communicated and presented.Duties also include ongoing communications to manage expectations, provide updates, and track projects from initial request to completion. Coordinate marketing efforts with marketing department and others to guarantee final product follows required guidelines, meets strategic goals and is completed within designated timeframe. Coordinate events with Press & Public Affairs/Community Affairs and keep them abreast of initiatives that may warrant interest to their constituencies. Develop and maintain competitive analysis for Lee Health public assets.Experience in marketing, communication, marketing/advertising production management, production management, and campaign development is required. Knowledge of market conditions and health care industry trends that may affect the outcomes of marketing products and services is needed. Must maintain a current knowledgebase of local, regional and national marketing trends and use such knowledge to provide informed opinions on concepts. Ability to develop and implement strategies that will promote the Lee Health brand and support specific marketing tactics, build market share and customer loyalty. Work with other members of the marketing team to realize goals and present accurate and engaging marketing pieces.Requirements
Education:
B.S. or B.A. or equivalent.Experience: Minimum of 3 years of health care marketing experience required. Experience working with physicians and physician administration across multiple health care disciplines is preferred.Certification:
License:
Not required.Other:
A team player, effectively interacting with employees at all levels within the company, as well as vendors, community leaders, physicians and the general public. Must have high energy and a passion for their work and a demonstrated ability to execute on multiple projects and excel in a fast-paced, results-oriented work environment. Concern for detail, deadlines and accuracy. Strong ability to communicate effectively in written and oral format. Proficient use of MS Office Suites.US:FL:Fort Myers
Marketing CommunicationsWork Type:
Full Time ; ExemptShift:
Shift 1/ 8:00:00 AM to 5:00:00 PMMinimum to Midpoint Pay Rate: $33.36 - $43.36 / hour ($ 69,388.80 - $ 90,188.80)Summary
The primary responsibilities associated with this position are to promote the Lee Health brand to positively impact customer knowledge, patient awareness, and brand recognition scores across our community. This position should strive to establish and promote Lee Healths brand throughout all of our facilities and throughout marketing assets of every kind.Act as a liaison between the marketing department and facilities, interior design teams, and other system leaders who oversee the physical spaces of facilities, patient-facing areas, lobbies, and other major areas where the Lee Health brand is communicated and presented.Duties also include ongoing communications to manage expectations, provide updates, and track projects from initial request to completion. Coordinate marketing efforts with marketing department and others to guarantee final product follows required guidelines, meets strategic goals and is completed within designated timeframe. Coordinate events with Press & Public Affairs/Community Affairs and keep them abreast of initiatives that may warrant interest to their constituencies. Develop and maintain competitive analysis for Lee Health public assets.Experience in marketing, communication, marketing/advertising production management, production management, and campaign development is required. Knowledge of market conditions and health care industry trends that may affect the outcomes of marketing products and services is needed. Must maintain a current knowledgebase of local, regional and national marketing trends and use such knowledge to provide informed opinions on concepts. Ability to develop and implement strategies that will promote the Lee Health brand and support specific marketing tactics, build market share and customer loyalty. Work with other members of the marketing team to realize goals and present accurate and engaging marketing pieces.Requirements
Education:
B.S. or B.A. or equivalent.Experience: Minimum of 3 years of health care marketing experience required. Experience working with physicians and physician administration across multiple health care disciplines is preferred.Certification:
License:
Not required.Other:
A team player, effectively interacting with employees at all levels within the company, as well as vendors, community leaders, physicians and the general public. Must have high energy and a passion for their work and a demonstrated ability to execute on multiple projects and excel in a fast-paced, results-oriented work environment. Concern for detail, deadlines and accuracy. Strong ability to communicate effectively in written and oral format. Proficient use of MS Office Suites.US:FL:Fort Myers