Walt Disney
Manager, Digital Marketing (PH)
Walt Disney, Glendale, California, us, 91222
Job Posting Title:
Manager, Digital Marketing (PH)
Read all the information about this opportunity carefully, then use the application button below to send your CV and application.Req ID:
10098261Job Description:Disney Entertainment Studios segment encompasses global entertainment media and content, including streaming. The Disney Entertainment Brand & Editorial Team oversees social programming and engagement for @Disney platforms. Responsibilities include brand platform development, content creation, event strategies, digital brand marketing, corporate social responsibility amplification, studio title marketing campaign integration, and cross-line-of-business support.The
Manager, Digital Marketing
will lead the editorial strategy for brand and franchise campaigns, ensuring alignment with brand standards and strategic objectives. This role requires a dynamic and innovative thinker who can develop audience-first content goals and creative, manage agency partners, and collaborate with cross-functional teams to enhance digital brand strategy.*Please Note:
this role is projected to have an end date of September 2025.Responsibilities and Duties of the Role:Content Development:Lead the editorial strategy for brand and franchise campaigns.Develop and implement audience-first content goals and creative.Creative Development:Develop creative concepts in support of enterprise initiatives.Build out a monthly editorial calendar, ensuring that priorities and brand goals are reflected in the content plans.Collaborate with internal and external teams through the lifecycle of content development, from strategy to final execution and delivery of approved assets across all channels.Digital Trends and Platform Updates:Stay abreast of digital trends and platform updates to inform strategy and execution.Social Media and Event Coverage:Assist with live content coverage and execution for talent press junkets, content shoots, and marketing events as needed.Partners:Manage agency partners in content development, ensuring alignment with brand standards and strategic objectives.Handle partner support requests and provide consultation on partner creative.Cross-Functional Collaboration:Work with cross-functional partners to source and develop creative in alignment with the digital brand strategy.Serve as an internal thought partner and digital expert representing the Disney and Franchise brand.Team Development:Participate in refining systems and operations for the Social Team.Cultural Focus:
Foster a work culture that values inclusivity, collaboration, creativity, and problem-solving.Team Leadership:
Manage a direct report and serve as an internal lead for professionals, including experienced individual contributors.Professional Development Workshops:
Participate in quarterly planning and professional development workshops.Resource Management:
Maintain documentation of incremental workload and resource needs.Project Team Support:
Frame and contribute to project team meetings, establish agendas, and provide strategic recommendations.Qualifications:Minimum 5+ years of experience in social/digital marketing.Outstanding project management, communication, and organizational skills.Passion and knowledge of Disney and Disney+ brands.Ability to manage multiple projects under tight deadlines.Superior knowledge of social platforms (TikTok, Instagram, Twitter, Facebook, YouTube).Excellent writing and copy-editing skills.Passion for storytelling and providing memorable experiences in the social space.Strong attention to detail and sound judgment as it relates to brand safety.Able to be nimble and adapt quickly to new technologies and processes.Passion for creating diverse, equitable, and inclusive content.Preferred Qualifications:Experience in Airtable, Sprinklr, Google Workspace, Slack, Zoom, Photography, Videography, and Photoshop.Required Education:Bachelor’s Degree in Communications, Business, Marketing, Film, or related field.The hiring range for this position in Glendale, CA is $102,000 to $136,700 per year. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits.Job Posting Segment:
DEMRKTGJob Posting Primary Business:
Studio Marketing - DigitalPrimary Job Posting Category:
Digital Media/Social Media - StudiosEmployment Type:
Full timePrimary City, State, Region, Postal Code:
Glendale, CA, USADate Posted:
2024-08-27
#J-18808-Ljbffr
Manager, Digital Marketing (PH)
Read all the information about this opportunity carefully, then use the application button below to send your CV and application.Req ID:
10098261Job Description:Disney Entertainment Studios segment encompasses global entertainment media and content, including streaming. The Disney Entertainment Brand & Editorial Team oversees social programming and engagement for @Disney platforms. Responsibilities include brand platform development, content creation, event strategies, digital brand marketing, corporate social responsibility amplification, studio title marketing campaign integration, and cross-line-of-business support.The
Manager, Digital Marketing
will lead the editorial strategy for brand and franchise campaigns, ensuring alignment with brand standards and strategic objectives. This role requires a dynamic and innovative thinker who can develop audience-first content goals and creative, manage agency partners, and collaborate with cross-functional teams to enhance digital brand strategy.*Please Note:
this role is projected to have an end date of September 2025.Responsibilities and Duties of the Role:Content Development:Lead the editorial strategy for brand and franchise campaigns.Develop and implement audience-first content goals and creative.Creative Development:Develop creative concepts in support of enterprise initiatives.Build out a monthly editorial calendar, ensuring that priorities and brand goals are reflected in the content plans.Collaborate with internal and external teams through the lifecycle of content development, from strategy to final execution and delivery of approved assets across all channels.Digital Trends and Platform Updates:Stay abreast of digital trends and platform updates to inform strategy and execution.Social Media and Event Coverage:Assist with live content coverage and execution for talent press junkets, content shoots, and marketing events as needed.Partners:Manage agency partners in content development, ensuring alignment with brand standards and strategic objectives.Handle partner support requests and provide consultation on partner creative.Cross-Functional Collaboration:Work with cross-functional partners to source and develop creative in alignment with the digital brand strategy.Serve as an internal thought partner and digital expert representing the Disney and Franchise brand.Team Development:Participate in refining systems and operations for the Social Team.Cultural Focus:
Foster a work culture that values inclusivity, collaboration, creativity, and problem-solving.Team Leadership:
Manage a direct report and serve as an internal lead for professionals, including experienced individual contributors.Professional Development Workshops:
Participate in quarterly planning and professional development workshops.Resource Management:
Maintain documentation of incremental workload and resource needs.Project Team Support:
Frame and contribute to project team meetings, establish agendas, and provide strategic recommendations.Qualifications:Minimum 5+ years of experience in social/digital marketing.Outstanding project management, communication, and organizational skills.Passion and knowledge of Disney and Disney+ brands.Ability to manage multiple projects under tight deadlines.Superior knowledge of social platforms (TikTok, Instagram, Twitter, Facebook, YouTube).Excellent writing and copy-editing skills.Passion for storytelling and providing memorable experiences in the social space.Strong attention to detail and sound judgment as it relates to brand safety.Able to be nimble and adapt quickly to new technologies and processes.Passion for creating diverse, equitable, and inclusive content.Preferred Qualifications:Experience in Airtable, Sprinklr, Google Workspace, Slack, Zoom, Photography, Videography, and Photoshop.Required Education:Bachelor’s Degree in Communications, Business, Marketing, Film, or related field.The hiring range for this position in Glendale, CA is $102,000 to $136,700 per year. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits.Job Posting Segment:
DEMRKTGJob Posting Primary Business:
Studio Marketing - DigitalPrimary Job Posting Category:
Digital Media/Social Media - StudiosEmployment Type:
Full timePrimary City, State, Region, Postal Code:
Glendale, CA, USADate Posted:
2024-08-27
#J-18808-Ljbffr