Homestead Studio
Performance Creative Strategist
Homestead Studio, San Diego, California, United States, 92154
About The Position
Scroll down to find the complete details of the job offer, including experience required and associated duties and tasks.We use data to make informed decisions around creative video storytelling — rather than having the data work for us. This means we are constantly looking at Meta, TikTok, and other social platforms' performance data to optimize and streamline creative decisions to give our direct-to-consumer clients the best chance of success in the marketplace to grow their client base. We never settle for "good enough" and react in real-time to make creative decisions and leverage how the world responds to our creativity to make it even better. The ideal candidate is curiously passionate about 'why' video advertisements work & how social media trends go viral!ResponsibilitiesResearching and analyzing questionnaires from our clients to understand the company, product, and customersConducting customer and brand research, as well as social listening and competitor analysisWriting conversion-focused direct response ads, ad briefs, shot scripts, and shot lists for our clients, primarily direct-to-consumer brands like TRX, Hug Sleep, and moreCollaborating with designers, reviewing ad quality, and ensuring creative excellenceOutlining testing variables, presenting hypotheses, and executing creative based on those insightsAnalyzing ad performance data and incorporating findings into future creative strategiesReporting on findings, creative trends, and performance to Account ManagersQualificationsFacebook & Instagram product knowledge is required, TikTok is a big plusAn interest in performance advertisingBachelor's degree in a related field or equivalent experience is a plusExperience working as part of a remote team is a plusA passion for learningBonus:
Experience with software like Motion, Foreplay, ClickUp, Slack, etc.BenefitsHealth, Dental & Vision (fully covered by Homestead)401K Plan15 days PTO, plus 7+ paid holidaysFully remoteGreat career growth opportunitiesCompetitive salaryIncredible company culture - we balance freedom with responsibility, are passionate about the impact we make every day, and aim for a consultative, transparent, and communicative approach in both our internal and client relationshipsAbout Homestead StudioEntrepreneurship is hardcoded into our team's DNA. Having run companies of our own in the past, our team is well-versed in the day-to-day challenges of scaling a business. These experiences have fueled a passion for helping brands grow profitably and succeed. We are motivated by the challenges of developing, launching, and scaling eCommerce businesses and navigating the ever-changing digital and social landscape.
#J-18808-Ljbffr
Scroll down to find the complete details of the job offer, including experience required and associated duties and tasks.We use data to make informed decisions around creative video storytelling — rather than having the data work for us. This means we are constantly looking at Meta, TikTok, and other social platforms' performance data to optimize and streamline creative decisions to give our direct-to-consumer clients the best chance of success in the marketplace to grow their client base. We never settle for "good enough" and react in real-time to make creative decisions and leverage how the world responds to our creativity to make it even better. The ideal candidate is curiously passionate about 'why' video advertisements work & how social media trends go viral!ResponsibilitiesResearching and analyzing questionnaires from our clients to understand the company, product, and customersConducting customer and brand research, as well as social listening and competitor analysisWriting conversion-focused direct response ads, ad briefs, shot scripts, and shot lists for our clients, primarily direct-to-consumer brands like TRX, Hug Sleep, and moreCollaborating with designers, reviewing ad quality, and ensuring creative excellenceOutlining testing variables, presenting hypotheses, and executing creative based on those insightsAnalyzing ad performance data and incorporating findings into future creative strategiesReporting on findings, creative trends, and performance to Account ManagersQualificationsFacebook & Instagram product knowledge is required, TikTok is a big plusAn interest in performance advertisingBachelor's degree in a related field or equivalent experience is a plusExperience working as part of a remote team is a plusA passion for learningBonus:
Experience with software like Motion, Foreplay, ClickUp, Slack, etc.BenefitsHealth, Dental & Vision (fully covered by Homestead)401K Plan15 days PTO, plus 7+ paid holidaysFully remoteGreat career growth opportunitiesCompetitive salaryIncredible company culture - we balance freedom with responsibility, are passionate about the impact we make every day, and aim for a consultative, transparent, and communicative approach in both our internal and client relationshipsAbout Homestead StudioEntrepreneurship is hardcoded into our team's DNA. Having run companies of our own in the past, our team is well-versed in the day-to-day challenges of scaling a business. These experiences have fueled a passion for helping brands grow profitably and succeed. We are motivated by the challenges of developing, launching, and scaling eCommerce businesses and navigating the ever-changing digital and social landscape.
#J-18808-Ljbffr