Logo
Curalinc, LLC

Vice President of Marketing

Curalinc, LLC, Chicago, Illinois, United States, 60629


Join CuraLinc's dynamic team as the Vice President of Marketing. You will report directly to the Chief Growth Officer and play a pivotal role in shaping the strategic direction of our marketing efforts. Through innovative marketing strategies and exemplary leadership, you will enhance our brand's presence and market penetration. Join us and lead the charge in transforming our business through strategic marketing excellence, pushing the boundaries of innovation and setting new standards in the industry.

Submit your CV and any additional required information after you have read this description by clicking on the application button.In this role, you will develop and oversee the execution of comprehensive marketing plans that align with our company's vision for growth and expansion. Your responsibilities will include crafting targeted marketing initiatives to promote brand awareness, drive revenue growth, and solidify our market position. You will have a hand in every aspect of marketing from focused, validated market messaging, digital campaigns and social media strategies to public relations and event management.Collaboration is key; you will work closely with sales, client success, product development, and other departments to ensure a seamless integration of marketing strategies across the company. Your ability to lead cross-functional teams will help us achieve cohesive and impactful marketing outcomes.The ideal candidate for this position is a visionary leader with a robust background in marketing management within business-to-business employee benefits or digital health. You should bring a blend of creativity and analytical prowess to the table, along with a proven track record of driving marketing success in a competitive landscape. Your entrepreneurial spirit and exceptional managerial skills will be crucial in steering our marketing department toward achieving its goals and contributing significantly to our overall success.CuraLinc Healthcare delivers transformative mental health care fueled by connectivity, marrying technology and personalized advocacy to support thousands of the world's best employers and millions of their employees throughout their mental health care journey.CuraLinc Healthcare is a service-driven organization whose employees are treated with professionalism and respect. We believe that "a chain is only as strong as its weakest link" and, therefore, look to hire high-performing professionals with outstanding experience, work ethic and character.Primary Responsibilities:Develop and Execute Comprehensive Marketing Strategies to Enhance Brand Awareness, Drive Revenue Growth, and Support Overall Business GoalsLead and Mentor a High-Performing Marketing Team, Fostering a Culture of Creativity, Collaboration, and ExcellenceManage Cross-Functional Initiatives, Aligning Marketing Efforts with Product Development and Clinical Operations to Ensure Cohesive Business StrategiesAlign Marketing with Sales Goals, Providing Tools and Resources for Lead Generation and ConversionConduct Market Analysis to Inform Strategic Decisions, Identify Growth Opportunities, and Understand Customer Needs and Industry TrendsOversee the Production and Dissemination of all Marketing Materials, Ensuring Consistency with Brand Voice and ObjectivesEstablish Our Company as a Go-To Thought Leader Through Strategic Content and Industry EngagementManage the Marketing Budget, Ensuring all Marketing Activities Deliver Maximum Return on InvestmentProvide Leadership in Digital Marketing, Including Content Creation, Social Media Management, and Digital Campaigns, Ensuring a Strong Online PresenceEstablish and Maintain Effective Internal and External Relationships with Key Stakeholders to Enhance Marketing and Sales EffortsDevelop and Monitor Marketing and Communication Metrics and EffectivenessSpearhead Recruitment and Retention Initiatives to Attract and Maintain Top Talent Within the Marketing DepartmentParticipate Actively in Executive Leadership Meetings and Contribute to Strategic Planning and Decision-Making ProcessesRequired/Minimum Qualifications:A Minimum of 15 Years of Experience in Marketing, with Substantial Senior Leadership Roles in Managing Diverse Marketing Teams10+ Years in Leadership Roles, Including Experience in Building and Leading a High-Performing Marketing OrganizationBachelor's Degree in Marketing, Business Administration, or a Related FieldDemonstrated Experience in Strategic Planning, Team Management, and Cross-Functional LeadershipStrong Analytical Skills, with a Proven Ability to Drive Marketing Strategy Based on Data-Driven InsightsExcellent Communication and Interpersonal Skills, Capable of Motivating and Leading Teams and Managing Stakeholder RelationshipsExperience in Digital Marketing, Including Familiarity with Digital Marketing Tools and PlatformsPrior Industry-Specific Experience in Business-To-Business Employee Benefits and Digital Health TechnologyThis is a full-time, salaried role, located in the continental United States and Hawaii, and includes a robust benefits package, with 100% company-paid single tier medical insurance, PTO, 401(k) with match, dental, vision, life and disability insurance.CuraLinc is an Equal Opportunity Employer and does not discriminate on the basis of race, religion, color, sex, age, national origin or disability.Apply Now#J-18808-Ljbffr