Logo
Publicis Health Media

SEO Account Associate Director Philadelphia, PA

Publicis Health Media, Philadelphia, Pennsylvania, United States, 19124


PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.

Check below to see if you have what is needed for this opportunity, and if so, make an application asap.While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful "health media firsts" for our clients, and to do it all with #phmlove.Job Description The SEO Account Associate Director leads a team of SEO specialists to develop and execute top-tier strategy, communication and implementation. You will oversee client accounts, ensuring alignment with goals and promoting team growth. The goal for this role is to understand the needs of the client, target audiences, and our teams to establish structure and roadmaps to improve performance. You will report to the GVP SEO.Responsibilities:Address client needs, questions, and site performance challenges creativelyBuild strategic relationships with clients, agencies, and our teamsEducate clients on SEO fundamentals, the channel's role in the marketing mix, and its role in achieving brand goalsManage and improve team performance, efficiency, and deliverable qualityMonitor and optimize account performance, guide adoption and inspire creativityIdentify tactical knowledge gaps and create resources to guide efficiency of workflow and improve deliverable qualityFacilitate cross-departmental collaboration by working with team members to create holistic plans, optimizations, and reportsContribute to business scoping, financial tracking, resource management, and operational aspectsLead team reviews and career-centric meetingsLead cross-agency collaboration and establish workflow processes with partner agencies and vendors on behalf of clientsAmplify impact through proactive case study and best practice documentation, contribute to SEO team goalsQualifications

Knowledge:Expertise in SEO content, technical factors, and optimization best practicesExpertise in SEO performance monitoring tools (GA4, Adobe, GSC, and rank tracking tools)In-depth knowledge of media categories (planning, Paid Search, Paid Social, Programmatic)Stay updated on industry trends, search engine updates, and algorithm changesAbility to improve strategic SEO approachesRequirements:Experience in enterprise client management and account planningCreate efficiencies and processes within a teamDemonstrated integrity, trustworthiness, and commitment to self-developmentExperience managing a teamBachelor's degree with 5+ years of direct SEO experience; healthcare industry knowledge is a plus.

#J-18808-Ljbffr