Honda Center
Digital Marketing Specialist
Honda Center, Anaheim, California, United States, 92808
A great experience starts with you!
Honda Center welcomes fans, performers, and athletes from around the globe. Our team members are an integral part of the event experience through their interactions with guests. Whether you're looking to create a great guest experience at a concert, support business growth and development, work behind-the-scenes during an Anaheim Ducks game, or anything in-between, this is your opportunity to start the next chapter of your career story and help create a one-of-a-kind fan experience at Honda Center.
Once you've had a chance to explore our current open positions, apply to the ones you feel best suit you, as an applicant, you can always see your application status in your profile.
Job Title:Digital Marketing Specialist
Pay Details:The annual base salary range for this position in California is $69,000 to $74,000 per year. The starting pay for the successful candidate depends on various job-related factors, including but not limited to the candidate's geographic location, job-related knowledge, skills, experience, education/training, internal value, peer equity, external market demands, and organizational considerations.
The Digital Marketing Specialist is responsible for coordinating all Anaheim Ducks email campaigns and online advertising to effectively maximize ticket sales revenue, data acquisition, fan engagement and lead generation. The Digital Marketing Specialist is also responsible for analyzing and reporting on email and other digital marketing campaigns to maximize campaign performance.
ResponsibilitiesCoordinate initiatives for e-marketing campaigns including various email newsletters, automated lead-nurturing campaigns, and customer account notificationsProvide support for revenue generating campaigns and branding/fan engagement promotionsWork with vendors to develop and optimize online advertising campaigns (display and SEM) for Ducks and Honda Center Premium Seating productsMonitor creative placement and ROI to maximize the advertising investmentManage the text messaging platform for Ducks marketing; grow the subscriber base, schedule campaigns, and report on performanceEnsure that all sales and marketing messages are delivered in a timely mannerWork with New Media department on the development of campaign landing pages and the trafficking of promotional/sales messages on the Ducks mobile app, websites, and other internal assetsWork with Social Media Producer to develop campaigns to support sales initiatives, merchandise, and other marketing efforts on social sitesCoordinate research program to support all departments, including fan surveys and researching content on other team sitesTrack best practices from other teams and companies in digital marketing spaceLiaison with Ticketmaster to maximize the use and performance of TM's marketing assets (CENs, TicketAlerts, TM.com, etc.)Assist the Digital Marketing Manager with the team's analytical efforts, including pointing out trends and outliers in the consistent reportingAssist with Ducks and Honda Center marketing initiatives as requested, including select Anaheim Ducks promotions at Honda Center and in the communityOther projects as assignedSkills
Bachelor's Degree in a related fieldMinimum of 2-3 years of experience in digital marketing or related fieldExperience in CRM system (MS Dynamics 2015 and Stone Timber River a plus), lead generation and nurturing, marketing automation, email marketing, basic html editing, landing page development, surveys, forms, social media, and campaign reportingExperience in advertising reporting, ad creative, and ROI trackingExperience with Eloqua preferredUnderstanding of display, SEM, and SMS strategies and best practicesMust possess strong organizational skills, be self-motivated and creativeKnowledge of hockey a plusFlexible schedule with the ability to work nights and weekends as requiredAble to communicate effectively, both orally and in writing
Knowledge, Skills and Experience
Education -
Bachelor's Degree
Experience Required -
2+ Years
This position is on-site.
Company:Anaheim Ducks Hockey Club, LLC
Our Commitment:
We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and team members without regard to race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, parental status, military service, medical condition or any protected category prohibited by local, state or federal laws. We are firm believers that diversity and inclusion among our team members are critical to our success, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
Honda Center welcomes fans, performers, and athletes from around the globe. Our team members are an integral part of the event experience through their interactions with guests. Whether you're looking to create a great guest experience at a concert, support business growth and development, work behind-the-scenes during an Anaheim Ducks game, or anything in-between, this is your opportunity to start the next chapter of your career story and help create a one-of-a-kind fan experience at Honda Center.
Once you've had a chance to explore our current open positions, apply to the ones you feel best suit you, as an applicant, you can always see your application status in your profile.
Job Title:Digital Marketing Specialist
Pay Details:The annual base salary range for this position in California is $69,000 to $74,000 per year. The starting pay for the successful candidate depends on various job-related factors, including but not limited to the candidate's geographic location, job-related knowledge, skills, experience, education/training, internal value, peer equity, external market demands, and organizational considerations.
The Digital Marketing Specialist is responsible for coordinating all Anaheim Ducks email campaigns and online advertising to effectively maximize ticket sales revenue, data acquisition, fan engagement and lead generation. The Digital Marketing Specialist is also responsible for analyzing and reporting on email and other digital marketing campaigns to maximize campaign performance.
ResponsibilitiesCoordinate initiatives for e-marketing campaigns including various email newsletters, automated lead-nurturing campaigns, and customer account notificationsProvide support for revenue generating campaigns and branding/fan engagement promotionsWork with vendors to develop and optimize online advertising campaigns (display and SEM) for Ducks and Honda Center Premium Seating productsMonitor creative placement and ROI to maximize the advertising investmentManage the text messaging platform for Ducks marketing; grow the subscriber base, schedule campaigns, and report on performanceEnsure that all sales and marketing messages are delivered in a timely mannerWork with New Media department on the development of campaign landing pages and the trafficking of promotional/sales messages on the Ducks mobile app, websites, and other internal assetsWork with Social Media Producer to develop campaigns to support sales initiatives, merchandise, and other marketing efforts on social sitesCoordinate research program to support all departments, including fan surveys and researching content on other team sitesTrack best practices from other teams and companies in digital marketing spaceLiaison with Ticketmaster to maximize the use and performance of TM's marketing assets (CENs, TicketAlerts, TM.com, etc.)Assist the Digital Marketing Manager with the team's analytical efforts, including pointing out trends and outliers in the consistent reportingAssist with Ducks and Honda Center marketing initiatives as requested, including select Anaheim Ducks promotions at Honda Center and in the communityOther projects as assignedSkills
Bachelor's Degree in a related fieldMinimum of 2-3 years of experience in digital marketing or related fieldExperience in CRM system (MS Dynamics 2015 and Stone Timber River a plus), lead generation and nurturing, marketing automation, email marketing, basic html editing, landing page development, surveys, forms, social media, and campaign reportingExperience in advertising reporting, ad creative, and ROI trackingExperience with Eloqua preferredUnderstanding of display, SEM, and SMS strategies and best practicesMust possess strong organizational skills, be self-motivated and creativeKnowledge of hockey a plusFlexible schedule with the ability to work nights and weekends as requiredAble to communicate effectively, both orally and in writing
Knowledge, Skills and Experience
Education -
Bachelor's Degree
Experience Required -
2+ Years
This position is on-site.
Company:Anaheim Ducks Hockey Club, LLC
Our Commitment:
We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and team members without regard to race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, parental status, military service, medical condition or any protected category prohibited by local, state or federal laws. We are firm believers that diversity and inclusion among our team members are critical to our success, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!