Digitas
VP/Group Creative Director, CRM
Digitas, New York, New York, United States, 10021
Job Description
Are you the right candidate for this opportunity Make sure to read the full description below.
We are looking for a Group Creative Director to lead the agency’s CRM clients & new business opportunities. The ideal candidate knows CRM is not just email, it’s imaginative, impactful relationships. You think across a world of modern canvases, bringing bold ideas that reshape relationships and turn like into love. You intuit all the best practices and have experience with proven CRM strategies, modular systems across channels, dynamic content & personalization. You know your way around an owned ecosystem, including app, site, SMS and yes, email. You have a vision for innovative and ambitious experiences, born in digital but with integrated wings, designed to connect with people, build brand love & loyalty and earn attention even beyond the intended audience. You are leader, able to ignite big ideas and smart solves across disciplines. You know enough about technology, XD, data and strategy to be dangerous. You speak the language of decks, are an enviable storyteller, and memorable, charismatic presenter.
Job Responsibilities:
Lead the CRM discipline, including existing clients & growth opportunities
Partner closely across disciplines, particularly strategy, DnA & technology
Lead teams’ conceptual and strategic thinking rooted in the loyalty space, centered in 1:1 channels, with an eye across multiple platforms.
Understand the value of strategic insights, human behaviors, experiences and storytelling to create and sell your teams’ ideas.
Build relationships with agency capabilities including strategy, media, DnA and tech.
Appreciate and advocate for craft across capabilities, including production and tech.
Build trust with clients, understanding their business to find opportunities.
Recruit and retain creative talent, building a team with a breadth and depth of relevant skills.
Work with HR and Creative Operations to manage direct reports’ daily workload and career development.
Challenge yourself creatively, staying up-to-date with the industry and culture at large.
Help drive our creative culture both inside and outside of the agency.
Are you the right candidate for this opportunity Make sure to read the full description below.
We are looking for a Group Creative Director to lead the agency’s CRM clients & new business opportunities. The ideal candidate knows CRM is not just email, it’s imaginative, impactful relationships. You think across a world of modern canvases, bringing bold ideas that reshape relationships and turn like into love. You intuit all the best practices and have experience with proven CRM strategies, modular systems across channels, dynamic content & personalization. You know your way around an owned ecosystem, including app, site, SMS and yes, email. You have a vision for innovative and ambitious experiences, born in digital but with integrated wings, designed to connect with people, build brand love & loyalty and earn attention even beyond the intended audience. You are leader, able to ignite big ideas and smart solves across disciplines. You know enough about technology, XD, data and strategy to be dangerous. You speak the language of decks, are an enviable storyteller, and memorable, charismatic presenter.
Job Responsibilities:
Lead the CRM discipline, including existing clients & growth opportunities
Partner closely across disciplines, particularly strategy, DnA & technology
Lead teams’ conceptual and strategic thinking rooted in the loyalty space, centered in 1:1 channels, with an eye across multiple platforms.
Understand the value of strategic insights, human behaviors, experiences and storytelling to create and sell your teams’ ideas.
Build relationships with agency capabilities including strategy, media, DnA and tech.
Appreciate and advocate for craft across capabilities, including production and tech.
Build trust with clients, understanding their business to find opportunities.
Recruit and retain creative talent, building a team with a breadth and depth of relevant skills.
Work with HR and Creative Operations to manage direct reports’ daily workload and career development.
Challenge yourself creatively, staying up-to-date with the industry and culture at large.
Help drive our creative culture both inside and outside of the agency.