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CPS Inc

Associate Media Director

CPS Inc, Long Island City, New York, United States, 11101


Job Description

Associate Media Director- New York, NY (hybrid)

Ready to apply Before you do, make sure to read all the details pertaining to this job in the description below.We are working to fill an exciting new role at the

Associate Media Director

level with a rapidly growing NYC agency. Candidate should have agency-side experience inclusive of the financial industry and B2B marketplace knowledge. This role will require deep digital experience with performance channels and will oversee the day-to-day media planning, buying & performance reporting for several of B2B-focused Financial Service clients. A team of

3 -5+ direct reports will be managed, so candidates should also come with previous management experience.Responsibilities include:Lead and manage day-to-day stewardship of the client's businessDrive development of media plan recommendations that comprise both tactical and high-impact/custom activations to meet clients’ goalsLead and manage reporting analysis, inclusive of key insights/takeaways and optimization recommendations, based on campaign performanceManage and nurture the development of Associate Media Planner(s), Sr. Planner(s)/Planner(s), Manager(s) guiding these individuals through the fundamentals of the planning process (inclusive of developing high-level strategies, partner RFP/evaluation, negotiation, tactical plan development & execution, reporting & insights, optimization, billing, etc.)Skills required for this position:6-7 + years of media planning & buying experience at a media agency , inclusive of B2B accountsKnowledge of 360 cross-functional media inclusive of Digital media (including Search, Social, Video, Display), TV/OTT, OOH, and Audio experienceProven ability to develop high-level strategies that include implementation of new, innovative ideas that deliver results according to objectives from awareness to lead genAbility to analyze Digital activity and report on key performance indicators (KPIs) and metrics across a variety of tactics including but not limited to the following:Develop of measurement framework as part of the strategy road mapSupport in the development of performance reporting templates that tie to the measurement frameworkProvide oversight on campaign performance reports and collaboratively share results across teams to ensure constant program evolutionDevelop team member frameworks to ensure each is meeting milestones for continued growthLead and manage client briefing meetings with key stakeholdersProvide oversight and consultation to team members in constructing compelling, and strategically grounded, POVs that provide thoughtful insights to help guide and inform planning decisionsContribute and participate in new business effortsCollaboratively participate in Team Leadership Group meetings and work sessionsProven negotiation skills that result in incremental value for investmentExperienced with

tools including Google Analytics,

DCM , MOAT/IAS, Google Data Studio, PrismaEstablished in 1998, ad+one is comprised of hand-picked recruitment professionals with over 30+ years of combined recruiting experience serving the advertising and media agency industry nationwide. We pride ourselves on having access to hard-to-find talent and the hottest job opportunities in the industry. Our focus is on positions in Account Management/Client Services (digital/traditional) as well as Media (digital/traditional), Search Marketing (PPC/SEO), Programmatic, Paid and Earned Social Media and Big Data/Analytics.Login to save this search and get notified of similar positions.Share This Job:Related Jobs:

Related Jobs:Login to save this search and get notified of similar positions.About New York City , NY

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