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3M

Global Product Marketing Manager Packaging

3M, Maplewood, Minnesota, United States,


Job Description:Job TitleGlobal Product Marketing Manager Packaging MaterialsCollaborate with Innovative 3Mers Around the WorldChoosing where to start and grow your career has a major impact on your professional and personal life, so its equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a diversity of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.The Impact Youll Make in this RoleAs a Global Product Marketing Manager for Packaging Materials, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. We are looking for a results-oriented Global Product Marketing Manager for Packaging Materials to drive Semiconductor business growth and segment expansion as part of the EMSD Global Semiconductor Solutions team. Here, you will make an impact by:Global Product Marketing responsibility for Packaging Materials Solutions, including but not limited to:Develop and execute a comprehensive global portfolio strategy aimed at accelerating profitable growth in Packaging Materials, ensuring alignment with overall business objectives and market trends.Lead the development and execution of innovative, data-driven marketing programs designed to achieve accelerated sales targets, enhance profitability, increase segment penetration, and foster strategic collaborations.Develop and implement targeted marketing strategies focused on effective segmentation, positioning, and targeting to maximize market impact, customer engagement, and competitive differentiation.Collaborate closely with portfolio and business leadership teams to define product, portfolio, and segment strategies; enhance customer and ecosystem engagement; ensure integrated demand/supply alignment; and drive other related strategic initiatives to support accelerated growth.Support portfolio-related projects and programs by gathering industry insights, integrating customer feedback into roadmap advancements, and driving initiatives to expand industry relevance, segment share, and competitive positioning.Owner and Accountable for Next Generation New Product Introduction (NPI) programs. including but not limited to:Own the execution of global NPI projects, drive replication efforts, collaborate with global teams to capitalize on growth opportunities, and lead cross-functional initiatives for customer support and issue resolution, ensuring timely and successful product launches.Develop and lead the creation of high-impact marketing assets, oversee global product launches, design and implement marketing campaigns, penetration programs, sales initiatives, and pricing strategies, ensuring alignment with global marketing objectives and growth targets.Provide business and marketing leadership on cross-functional teams for NPI programs, overseeing all phases of the phase-gate process from ideation to launch, ensuring alignment with strategic growth initiatives.Develop next-generation concepts (including near adjacencies and platform expansions) that are market-relevant, business-driven, and aligned with growth acceleration goals.Lead the collection and analysis of global customer and market insights to inform strategic decisions, drive industry analysis, and identify new growth opportunities.Develop comprehensive launch packages and asset toolkits containing all necessary information and materials for regional and area teams, ensuring consistency and effectiveness in global product launches.Develop and maintain a robust control plan, making data-driven adjustments as needed to meet targets, and provide continuous support and guidance to regional teams post-launch to ensure sustained growth.Your Skills and ExpertiseTo set you up for suc ess in this role from day one, 3M requires (at a minimum) the following qualifications:Bachelors degree (completed and verified prior to start) from an accredited institution.Five (5) years of experience in the semiconductor industry, specifically within the packaging materials segment in a public, private or military environment.One (1) year experience of leadership in product marketing, global business management, and/ or cross-functional team collaboration, with a focus on driving growth and innovation.Additional qualifications that could help you succeed even further in this role include:An MBA with a concentration in marketing, strategy, or a related field.7 years of experience in a global product marketing role focused on packaging materials within the semiconductor industry, with a demonstrated ability to drive accelerated growth.Excellent communication skills, with the ability to effectively engage cross-functional and cross-cultural teams, and strong interpersonal skills to drive collaboration and alignment.In-depth knowledge of semiconductor wafer fabrication and packaging integrated processes, with the ability to translate technical capabilities into market opportunities.Proven experience in developing global strategic and marketing plans, managing strategic initiatives, and driving business growth.Demonstrated success in launching and commercializing new products, with a track record of achieving rapid market adoption and growth.Strong ability to conduct independent market research, influence within a matrix organization, and apply analytical and statistical tools effectively to drive data-driven decision-making.Ability to understand...Equal Opportunity Employer - minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity