SPECTRUM
Media Specialist, Small Business
SPECTRUM, Stamford, Connecticut, United States, 06925
JOB SUMMARY
Read all the information about this opportunity carefully, then use the application button below to send your CV and application.Responsible for assisting in the development and execution of paid media advertising for B2B Spectrum Business brand, including CTV, digital video, social media, display, television and digital audio.
MAJOR DUTIES AND RESPONSIBILITIESActively and consistently supports all efforts to simplify and enhance the customer experience.We are seeking a dynamic Media Specialist to join our team. The position will be responsible for developing and executing media strategies for our B2B product, Spectrum Business. This role requires a strategic thinker with an understanding of the B2B and paid media landscapes.Key responsibilities:Assist in the development and implementation full funnel strategies including CTV, digital video, social media, display, television, custom content and digital audio.Communicate internally and externally with a high level of attention to detail and accuracy in all work.Work closely with internal teams and stakeholders including Creative Strategy, Finance, Research, Operations, Reporting teams, ensuring alignment between teams and adherence to strategic goals.Monitor and analyze media performance metrics to ensure a data-driven approach to media, working to optimize campaigns and report on results.Work with agency to manage implementation of creative across media with flawless accuracy.Work closely with agency of record, ensuring alignment with company goals.Employ project management skills, demonstrating the ability to set and meet deadlines for multiple simultaneous projects while maintaining accuracy and efficiency in deliverables.Perform other duties as requested.REQUIRED QUALIFICATIONSRequired Skills/Abilities and Knowledge:Ability to read, write, speak and understand English.Ability to manage multiple projects and tasks at one time.Ability to work well with people from all levels of the organization.Ability to make decisions and resolve problems while working under pressure.Effective attention to detail balanced with the ability to think strategically.Effective Microsoft Office skills (Excel, PowerPoint, Word).Effective communication, analytical and writing skills are a must and candidate must be able to work well with others in department.Must be comfortable working in a fast-paced, high-performing team environment.Must be detail-oriented with excellent computer and math skills.Required Education:Bachelor’s degree, preferably in related field of study, or equivalent experience.Required Related Work Experience and Number of Years:Experience with media planning and buying, including agency experience - 2+ years.PREFERRED QUALIFICATIONSPreferred Skills/Abilities and Knowledge:Knowledge of cable and broadcast television, internet and media products and services.Interest in television and/or media.Preferred Education:Field of study in Marketing, Media, or Communications.Preferred Related Work Experience and Number of Years:Media agency, publisher or client: 2-3 years.WORKING CONDITIONSOffice environment.Minimal travel (~10%) possible.PHYSICAL AND MENTAL REQUIREMENTSPhysical RequirementsMental Requirements
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Read all the information about this opportunity carefully, then use the application button below to send your CV and application.Responsible for assisting in the development and execution of paid media advertising for B2B Spectrum Business brand, including CTV, digital video, social media, display, television and digital audio.
MAJOR DUTIES AND RESPONSIBILITIESActively and consistently supports all efforts to simplify and enhance the customer experience.We are seeking a dynamic Media Specialist to join our team. The position will be responsible for developing and executing media strategies for our B2B product, Spectrum Business. This role requires a strategic thinker with an understanding of the B2B and paid media landscapes.Key responsibilities:Assist in the development and implementation full funnel strategies including CTV, digital video, social media, display, television, custom content and digital audio.Communicate internally and externally with a high level of attention to detail and accuracy in all work.Work closely with internal teams and stakeholders including Creative Strategy, Finance, Research, Operations, Reporting teams, ensuring alignment between teams and adherence to strategic goals.Monitor and analyze media performance metrics to ensure a data-driven approach to media, working to optimize campaigns and report on results.Work with agency to manage implementation of creative across media with flawless accuracy.Work closely with agency of record, ensuring alignment with company goals.Employ project management skills, demonstrating the ability to set and meet deadlines for multiple simultaneous projects while maintaining accuracy and efficiency in deliverables.Perform other duties as requested.REQUIRED QUALIFICATIONSRequired Skills/Abilities and Knowledge:Ability to read, write, speak and understand English.Ability to manage multiple projects and tasks at one time.Ability to work well with people from all levels of the organization.Ability to make decisions and resolve problems while working under pressure.Effective attention to detail balanced with the ability to think strategically.Effective Microsoft Office skills (Excel, PowerPoint, Word).Effective communication, analytical and writing skills are a must and candidate must be able to work well with others in department.Must be comfortable working in a fast-paced, high-performing team environment.Must be detail-oriented with excellent computer and math skills.Required Education:Bachelor’s degree, preferably in related field of study, or equivalent experience.Required Related Work Experience and Number of Years:Experience with media planning and buying, including agency experience - 2+ years.PREFERRED QUALIFICATIONSPreferred Skills/Abilities and Knowledge:Knowledge of cable and broadcast television, internet and media products and services.Interest in television and/or media.Preferred Education:Field of study in Marketing, Media, or Communications.Preferred Related Work Experience and Number of Years:Media agency, publisher or client: 2-3 years.WORKING CONDITIONSOffice environment.Minimal travel (~10%) possible.PHYSICAL AND MENTAL REQUIREMENTSPhysical RequirementsMental Requirements
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