Chipply
Marketing Manager
Chipply, New Berlin, Wisconsin, United States, 53151
Our team is growing, and we want to add our first in-house Marketing Manager to establish and lead our marketing efforts! Reporting to the CEO, this is a unique opportunity to build the marketing function at Chipply from the ground up. The Marketing Manager will partner with our leadership team to create and execute an impactful, results-oriented marketing strategy to support our continued growth.We seek someone who will act as a player and a coach, developing our marketing strategy across all channels. You’ll play a hands-on role and ensure a consistent Chipply brand style across all customer touchpoints.
Responsibilities and Duties:Build and execute a comprehensive marketing strategy encompassing traditional/offline and digital channels, including social and email.Collaborate closely with other stakeholders to ensure all marketing efforts align with business objectives and deliver measurable results.Ensure consistent branding across all marketing materials and customer touchpoints.Manage and optimize digital marketing channels, including organic search, paid search, email, organic social, paid social, and more, to drive customer engagement and lead generation.Create case studies and other marketing materials to support customer engagement efforts across all customer types.Create internal and external communications, including industry publications and press releases.Oversee and assist with executing key marketing tasks, such as website management, event material preparation, email campaigns, webinars, print ads, social media, and blog content.Proactively monitor marketing performance metrics and adjust strategies as needed.Act as a brand ambassador and ensure consistency in messaging and visual identity across all marketing platforms.Identify new opportunities for growth and differentiation in a competitive landscape.RequirementsBachelor’s degree in Marketing, Communications, or a related field.3+ years of experience in a marketing role and at least one year of experience managing people, preferably within the SaaS/eCommerce industry.Proven track record of developing and executing successful marketing campaigns that drive measurable results.Strong knowledge of digital marketing strategies, tools (e.g., HubSpot), and best practices.Excellent communication and collaboration skills, with the ability to work across departments and with external partners.Experience with marketing analytics tools (e.g., Google Analytics) and the ability to translate data into actionable insights.Creative and strategic thinker with a hands-on approach to problem-solving.Who you are:You have a passion for marketing and enjoy both strategy and execution.You are highly organized and able to juggle multiple projects simultaneously.You thrive in a startup-like environment where you can build something from the ground up.You are data-driven and enjoy using metrics to measure success and inform future strategies.You are a strong communicator and collaborator, and you enjoy working with cross-functional teams to achieve common goals.You have a growth mindset and are always seeking new opportunities for learning and development.
Responsibilities and Duties:Build and execute a comprehensive marketing strategy encompassing traditional/offline and digital channels, including social and email.Collaborate closely with other stakeholders to ensure all marketing efforts align with business objectives and deliver measurable results.Ensure consistent branding across all marketing materials and customer touchpoints.Manage and optimize digital marketing channels, including organic search, paid search, email, organic social, paid social, and more, to drive customer engagement and lead generation.Create case studies and other marketing materials to support customer engagement efforts across all customer types.Create internal and external communications, including industry publications and press releases.Oversee and assist with executing key marketing tasks, such as website management, event material preparation, email campaigns, webinars, print ads, social media, and blog content.Proactively monitor marketing performance metrics and adjust strategies as needed.Act as a brand ambassador and ensure consistency in messaging and visual identity across all marketing platforms.Identify new opportunities for growth and differentiation in a competitive landscape.RequirementsBachelor’s degree in Marketing, Communications, or a related field.3+ years of experience in a marketing role and at least one year of experience managing people, preferably within the SaaS/eCommerce industry.Proven track record of developing and executing successful marketing campaigns that drive measurable results.Strong knowledge of digital marketing strategies, tools (e.g., HubSpot), and best practices.Excellent communication and collaboration skills, with the ability to work across departments and with external partners.Experience with marketing analytics tools (e.g., Google Analytics) and the ability to translate data into actionable insights.Creative and strategic thinker with a hands-on approach to problem-solving.Who you are:You have a passion for marketing and enjoy both strategy and execution.You are highly organized and able to juggle multiple projects simultaneously.You thrive in a startup-like environment where you can build something from the ground up.You are data-driven and enjoy using metrics to measure success and inform future strategies.You are a strong communicator and collaborator, and you enjoy working with cross-functional teams to achieve common goals.You have a growth mindset and are always seeking new opportunities for learning and development.