Associate Director Ad Operations

As an Associate Director of Ad Operations on the ESPN Media team, your job duties include overseeing the execution of advertising campaigns across various digital media channels, managing a team responsible for ad trafficking and optimization, collaborating with sales and marketing teams to ensure campaign objectives are met, analyzing campaign performance metrics, identifying areas for improvement, and staying updated on industry trends and best practices. Your job summary would emphasize your role in leading the ad operations team, ensuring the successful delivery and performance of advertising campaigns, and contributing to the overall revenue goals of ESPN through effective ad operations management. This position reports to the Sr Dir Media Operations and is located in New York, New York.

Have you got the right qualifications and skills for this job Find out below, and hit apply to be considered.Responsibilities:Leads a team of ad operations professional(s) to ensure the successful execution and delivery of advertising campaigns across multiple digital media platforms.Oversees end-to-end campaign tracking, tagging, and trafficking to ensure accurate measurement of key media performance indicators across ESPN O&O and paid digital media channels.Drives resolution efforts by collaborating with internal and external teams including marketing, Disney ad sales, Disney bundle, product, tech, agency of record, and creative teams.Works with internal and external stakeholders to develop and instill processes related to trafficking, workflows, and tools that support effective project delivery.Effectively communicates project status by creating and maintaining comprehensive project plans and providing regular updates on schedules, progress, risks, change impacts, results, etc.In-house expert on Third-Party Ad Servers (DoubleClick DCM), Rich Media, DCO, Viewability/Fraud, Mobile App Tracking, TMS, etc.Works closely with management to serve as a point of contact between the ad server and internal business units.Monitors industry trends and emerging technologies to stay ahead of the curve and implement innovative ad operations solutions.Manages relationships with ad tech vendors and partners to leverage new tools and technologies for improved campaign performance.Embeds additional survey, audience measurement, verification, and other tracking components for external vendors as needed.Provides leadership and guidance to the ad operations team, fostering a collaborative culture of learning and a results-driven work environment.Qualifications:Minimum 7 years experience in Digital Operations, Media, or a related field.Minimum 4 years experience managing a team and fostering a collaborative culture.Must have experience with direct response campaigns.Ability to organize tasks effectively and develop workflows.Technologically savvy and able to sift through digital tools smoothly.Preferred Qualifications:Comfortable working in a fast-paced and dynamic working environment, supporting new products/businesses supported by a proven large-scale media property.Excellent communication skills and proven collaborator, and is comfortable navigating a matrixed organization and stewarding stakeholder relationships.Required Education:Bachelor’s degree or equivalent in business, computer science, marketing, or a related field.The hiring range for this position in New York, NY is $117,342 to $157,410 per year. The base pay actually offered will take into account internal equity and may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

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