Groupe Picard
VP, Data Science, Audience Solutions
Groupe Picard, Long Island City, New York, United States, 11101
The role involves overseeing the audience platform for a client, leveraging audience data to enhance marketing decisions. This position entails managing processes related to audience strategy and collaborating with various teams to optimize media strategies. The VP will coordinate with digital data and tech specialists to integrate audience data into campaign strategies. Additionally, they will ensure that the agency utilizes both existing data and new data sources effectively.
Not sure what skills you will need for this opportunity Simply read the full description below to get a complete picture of candidate requirements.Required Qualifications and Skills
A Bachelor's degree in Marketing, Advertising, Computer Science, or Data Science is preferred for the role. Candidates should have over 10 years of experience in areas related to digital media, ad technology, ad operations, or analytics. Strong communication skills are necessary, alongside the ability to manage competing priorities effectively. Familiarity with accounting principles and statistical analysis is considered advantageous. Candidates should also have experience leading data science initiatives and utilizing audience data for strategic decision-making.Disclaimer: Job and company description information and some of the data fields may have been generated via GPT-4 summarisation and could contain inaccuracies. The full external job listing link should always be relied on for authoritative information.Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.Facebook: http://www.facebook.com/publicisgroupeTwitter: @PublicisGroupeYoutube: http://www.youtube.com/publicisgroupeWebsite: www.publicisgroupe.com
#J-18808-Ljbffr
Not sure what skills you will need for this opportunity Simply read the full description below to get a complete picture of candidate requirements.Required Qualifications and Skills
A Bachelor's degree in Marketing, Advertising, Computer Science, or Data Science is preferred for the role. Candidates should have over 10 years of experience in areas related to digital media, ad technology, ad operations, or analytics. Strong communication skills are necessary, alongside the ability to manage competing priorities effectively. Familiarity with accounting principles and statistical analysis is considered advantageous. Candidates should also have experience leading data science initiatives and utilizing audience data for strategic decision-making.Disclaimer: Job and company description information and some of the data fields may have been generated via GPT-4 summarisation and could contain inaccuracies. The full external job listing link should always be relied on for authoritative information.Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.Facebook: http://www.facebook.com/publicisgroupeTwitter: @PublicisGroupeYoutube: http://www.youtube.com/publicisgroupeWebsite: www.publicisgroupe.com
#J-18808-Ljbffr