Hill & Knowlton
Senior Writer
Hill & Knowlton, Toronto, ON
Hill & Knowlton is a strategic and creative partner to drive breakthrough opportunities for growth and value creation, advance corporate strategy, and build reputation capital and resiliency. We're a proven partner for business and brand transformation. A full-service global firm, we provide strategic communication, marketing and corporate affairs solutions distinguished by intelligence and creativity. Hill & Knowlton is part of the Burson Group and WPP (NYSE: WPP), the creative transformation company.
About Hill & Knowlton
Hill & Knowlton is the global strategic communications leader for transformation. We help brands, businesses and leaders build reputation, manage risk, and create breakthrough opportunities for growth. Founded in 1927, today's Hill & Knowlton operates 70 offices in over 30 countries, providing advisory, public relations and creative solutions to local and global clients. Our global team offers integrated strategic services, grounded in deep sector expertise, and enabled by creativity and intelligence. Headquartered in New York, Hill & Knowlton is part of WPP, one of the world's largest communications services groups.
The Role:
We are looking for a Senior Writer. A heads-on Creative Writer who will bring conceptual thinking, big ideas and crafted copywriting to our campaigns. The ideal candidate is a Creative Writer who can deliver visionary concepts that engage across channels, including paid advertising, earned media, social, film and digital. They will be a conceptual thinker and problem solver, with the agility to collaborate across creative teams. They'll also be someone with great copywriting skills, who can sell in an idea with a winning manifesto, create a strong narrative with a script and grab attention with campaign headline.
You will work alongside Creative Strategy, Content + Publishing, Digital Planning + Optimization and Data + Analytics to develop earned-first, award-winning and innovate ideas for transformative, industry-leading clients across our portfolio, including Interac, Nespresso, Adidas, Snap, Campari, Mazda, and KitchenAid.
Responsibilities:
Experience that contributes to your success:
Hill & Knowlton is dedicated to employment equity, welcomes diversity in the workplace and encourages applications from all qualified applicants. If you require any accommodation during the recruitment process, please reach out to us.
We thank all applicants for their interest; only those selected for an interview will be contacted.
Hill & Knowlton is more than an agency. It's a collection of thousands of brilliant, collaborative and driven employees - all united around a single vision of transforming our clients, our company and the world.
Across 70 offices in 30 countries our people are the heartbeat of our business. Bridging countless cultures, backgrounds and lived experiences, we are drawn together by a common drive and a collaborative spirit - called to our craft each day by the desire to deliver the best work.
And at H&K, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity.
#LI-YA1
When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
About Hill & Knowlton
Hill & Knowlton is the global strategic communications leader for transformation. We help brands, businesses and leaders build reputation, manage risk, and create breakthrough opportunities for growth. Founded in 1927, today's Hill & Knowlton operates 70 offices in over 30 countries, providing advisory, public relations and creative solutions to local and global clients. Our global team offers integrated strategic services, grounded in deep sector expertise, and enabled by creativity and intelligence. Headquartered in New York, Hill & Knowlton is part of WPP, one of the world's largest communications services groups.
The Role:
We are looking for a Senior Writer. A heads-on Creative Writer who will bring conceptual thinking, big ideas and crafted copywriting to our campaigns. The ideal candidate is a Creative Writer who can deliver visionary concepts that engage across channels, including paid advertising, earned media, social, film and digital. They will be a conceptual thinker and problem solver, with the agility to collaborate across creative teams. They'll also be someone with great copywriting skills, who can sell in an idea with a winning manifesto, create a strong narrative with a script and grab attention with campaign headline.
You will work alongside Creative Strategy, Content + Publishing, Digital Planning + Optimization and Data + Analytics to develop earned-first, award-winning and innovate ideas for transformative, industry-leading clients across our portfolio, including Interac, Nespresso, Adidas, Snap, Campari, Mazda, and KitchenAid.
Responsibilities:
- Ideate creative from a project brief
- Write and edit client work across any and all platforms.
- Work with creative directors, and designers to deliver creative-forward content as well as breakthrough brand campaign development
- Think strategically, conceptualize creative and see campaign concepts all the way
- Create compelling branded content with an ability to add value from idea writing
- Researching; mining for nuggets of inspiration that will help you form ideas
- Brainstorming; on your own and as part of a team
- Collaborating; shaping your ideas and bringing them to life in real-time with the help of creative directors, and designers - you'll be working with a range of teams for multiple clients
- Writing; concepts, treatments, tactics, deck copy, maybe even the odd manifesto
- Reviewing; intelligently and energetically presenting your work to colleagues and clients and being receptive to collaboration and feedbackPresenting; pitch and sell campaigns, activations, and ideas to internal teams and clients, developing the trust of all audiences
- Learning; constantly improving your craft, sharpening your storytelling skills, and maturing as a creative.
Experience that contributes to your success:
- 7-10 years of experience writing and editing copy across various mediums
- Understanding of popular social networks - design, functionality, users, and brands that are doing it right
- Experience working with designers, strategists and producers to deliver content in all forms across any and all platforms
- Strong conceptual and brainstorming skills
- Exceptional communication skills within the agency team
- Very high attention to detail
- Excellent verbal, written, and presentation skills
- Portfolio; examples of your own writing for a variety of mediums that is clear, coherent, and compelling - ideally, these are examples of your own writing that bring to life ideas that you have created - you'll score bonus points if these aren't all traditional 'ads'
- Curiosity; socially aware and up to date on current events and affairs. You're always interested to find what is breaking in culture before it breaks in culture
- Humility; you support other people's ideas like they were your own. You take direction with grace, and the next step with confidence.
- Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups.
Hill & Knowlton is dedicated to employment equity, welcomes diversity in the workplace and encourages applications from all qualified applicants. If you require any accommodation during the recruitment process, please reach out to us.
We thank all applicants for their interest; only those selected for an interview will be contacted.
Hill & Knowlton is more than an agency. It's a collection of thousands of brilliant, collaborative and driven employees - all united around a single vision of transforming our clients, our company and the world.
Across 70 offices in 30 countries our people are the heartbeat of our business. Bridging countless cultures, backgrounds and lived experiences, we are drawn together by a common drive and a collaborative spirit - called to our craft each day by the desire to deliver the best work.
And at H&K, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity.
#LI-YA1
When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.