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Association of Equipment Manufacturers AEM

Digital Marketing Coordinator

Association of Equipment Manufacturers AEM, Milwaukee, Wisconsin, United States, 53244


Digital Marketing CoordinatorSalary Range:

Hourly, $48,000-$53,000 annuallyWork Arrangement:

Hybrid; Two telework days, in-person first 30 daysThe Association of Equipment Manufacturers (AEM) is hiring a

Digital Marketing Coordinator!

Join us on this exciting journey where your growth matters, your voice is heard, and your well-being is a priority. Our positive and supportive culture ensures a warm welcome, camaraderie, and a genuine sense of belonging. We are all about innovationpassionate about pushing boundaries and making a difference in the industries we serve.We are offering this opportunity to a service-oriented professional who enjoys variety and challenge to join our team of Digital Marketing professionals. This position will provide project support and administrative assistance for our digital team.Responsibilities:Outbound Email MarketingDesign and send promotional & informational emails to create brand awareness and generate leads or sales.Data AnalyticsMonitor analytics and prepare marketing reports.Translate raw data into visualizations and dashboards for decision makers.Social MediaAssist in coordination and performance of paid and organic social media across all tradeshows.Create, proofread, and edit copy.Tradeshow PodcastOptimize content for AEM Tradeshow podcasts by researching and coordinating guests, edits, video clips, and SEO.Develop and implement strategies to expand podcasts audience, increase engagement, and drive growth.Digital MarketingAssist in designing, developing, and producing digital assets for a wide range of campaigns, including ads, email campaigns and social media.CRM database support.Digital Marketing research.Requirements:A successful candidate will have a minimum of 1-3 years experience in a professional environment, and hold a bachelors degree or higher in Marketing or a related field, and be able to demonstrate:Strong verbal and written communication skills.Attention to detail.Adaptability to work autonomously and as part of a collaborative team.Experience utilizing various social media platforms to ensure a professional and consistent brand voice for an organization.Experience working within a CRM database preferred.Email Marketing experience.Experience with these tools preferred: Act-On, Kentico, Divvy, Google Analytics, Google Data Studio, Google AdWords, Google Search Console, Hot Jar, Moz, Campaign Trackly, Facebook, Instagram, TikTok, YouTube, Twitter, Sprout Social, LinkedIn, PowerBI, Tableau, SQL, Google Analytics, Microsoft SuiteAbout AEM:AEM is the leading organization in North America advancing construction and agriculture equipment manufacturers and their value chain partners in the global marketplace. In enabling growth together, AEM and its members build momentum for the equipment manufacturing industry and the markets it serves.