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CDR Companies

Communications and Marketing Specialist

CDR Companies, Tallahassee, FL

ESSENTIAL FUNCTIONS:
  • Develops, owns, and executes a digital marketing strategy.
  • Evolves all current digital channels, implementing best practices and utilizing data and insights for continued evolution.
  • Drives the growth, engagement, and regular maintenance of all social channels.
  • Understands and leverages digital platforms to optimize performance.
  • Analyzes data and advises stakeholders on best practices, new opportunities, and next steps.
  • Measures and reports performance of all digital marketing campaigns.
  • Manages day-to-day communications with internal teams and any agency partners.
  • Oversees, administers, and monitors departmental budget.
  • Establishes and continuously assesses the effectiveness of the internal controls within the unit and compliance with Evita Med Spa policies and procedures.
  • Ensures that appropriate structures, systems, competencies, and values are developed to meet or exceed the expanding territories' goals.
  • Develops an ongoing liaison with key leaders of newly acquired Spas.
  • Provides support teams for all Spas to ensure that significant developments in the field are identified and monitored.
  • Drives organizational awareness by communicating existing strategies to senior leadership.
  • Collaborates with managers on ways to expand market share.
  • Leads the planning and implementation of all special projects within the department.
  • Facilitates the definition of all project scopes, goals, and deliverables.
  • Defines project tasks and resource requirements and develops full-scale project plans.
  • Manages project budgets and project resource allocation.
  • Monitors the progress of all projects and reports regularly to stakeholders.
  • Implements and manages project changes and interventions to achieve project outputs.
  • Establishes and continuously assesses the effectiveness of the internal controls within the unit and compliance with Evita Med Spa policies and procedures.

Requirements

EDUCATION, EXPERIENCE AND SPECIAL SKILLS REQUIRED:
  • Bachelor's degree in business administration, marketing, or related field required
  • Master's degree preferred
  • Minimum 5 years of relevant experience
  • Excellent leadership skills, business acumen and ability to effectively manage
  • Excel at strategic thinking, be open to new perspectives and better ways to do things; and be creative, a visionary, and manage innovation well
  • Must be results-driven
  • Must have superior decision-making skills
  • Must have the ability to delegate effectively
  • Must possess executive-level communication and influencing skills with the ability to resolve issues, build consensus among groups of diverse internal/external stakeholders
  • Growth mindset with the ability to outline the long-term vision and strategy.