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Zenith

Vice President, National Video Investment

Zenith, Birmingham, Michigan, us, 48012


Is this the next step in your career Find out if you are the right candidate by reading through the complete overview below.Company Description

Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As “The ROI Agency,” Zenith’s expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients’ business. Every investment we make has an ROI mindset—not just for our clients, but for our agency at large. We’re focused on driving the maximum value for our people, our capabilities, and our media investments for some of the world’s leading brands.

Job Description

Overview:Negotiate, purchase, maintain, and steward National Video media buys

Role Objectives:

Oversee, train and mentor a team

Negotiate and purchase National Video scatter/upfront activity

Maintain current knowledge of marketplace conditions through network meetings and trade publications

Project delivery for inventory against relevant target demographics

Steward media schedules adhering to each client’s buying guidelines

Help oversee timeline and execution of added value opportunities

Maintain confirmation of purchase, schedules, budgets, and reconciliation of network billing

Monitor performance of buys using current rating information. Secure makegoods and/or audience deficiency units for under delivery

Contribute to post-analysis reports

Meet all due dates for buys, post analyses, and assigned projects; help team set up project deadlines to achieve all timelines

Communicate regularly with salespeople and negotiate to maintain or improve the integrity of the buys as they are stewarded

Advise supervisors of marketplace conditions, special opportunities, and potential schedule interruptions

Assist in development of cost per points, competitive checks and group projects

Qualifications

B.A. or B.S. in Marketing, Advertising or related field

Agency experience highly preferred

10+ years of experience working in a national media investment buying environment with a concentration in sports media management required.

Experience negotiating TV dayparts and online video

Strong negotiating and presenting skills

Excellent communication, organizational and analytical skills

Detail-oriented, able to multi-task and work well under tight deadlines in a fast-paced environment

Proficiency in MS Word, Excel and PowerPoint. Experience with MBOX and Prisma.

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