SupportFinity™
Digital Content Coordinator
SupportFinity™, San Francisco, California, United States, 94199
Habitat for Humanity Greater San FranciscoPosted Sep 17, 2024Pay Rate: $31-34/hrDIGITAL CONTENT COORDINATOR
What We Do
You could be just the right applicant for this job Read all associated information and make sure to apply.Habitat for Humanity Greater San Francisco believes in the power of homeownership to create generational impact. To this end, we
build homes
for first-time homeowners and
sustain homeownership
by helping long-time, low-income homeowners retain their homes as an asset for generations to come.Your ImpactThe Digital Content Coordinator is part of the Fund Development Department, made up of the Fundraising, Volunteer Services, and Marketing teams. This position plays a critical role at Habitat Greater San Francisco (Habitat GSF) in spreading awareness, increasing engagement with key audiences, and driving growth across digital channels. This position is responsible for partnering on strategy development, creating content, and tracking and analyzing our metrics.Habitat GSF is in the midst of a digital marketing campaign that has driven exponential audience growth and engagement, and you can be part of it! You will play a crucial role in continuing to drive the growth and optimization of our digital channels, so a growth mindset and passion for digital media will be key. In this role, you can expect to interact with our supporters and those we serve both digitally and in person, capturing and sharing the stories behind our mission. This role requires a combination of curiosity to learn, creative idea generation, and the technical proficiency to implement your ideas. If you’re excited about having an impact and bringing our mission to life through content creation, this is the role for you!Primary Responsibilities
Content Creation and Posting – 65%
Develop platform-specific content, including writing on-brand and channel-appropriate copy, and creating dynamic graphics and videos.Capture content on-site at events, volunteer days, and with staff at the office.Edit and post real-time social content at events and volunteer days.Develop an internal email newsletter and contribute to the blog.Moderate conversations, and actively engage with the audience on social channels in a consistent and timely manner, encouraging positive interactions with HGSF.Target / boost social posts in support of broader communications plans and fundraising campaigns.Help to coordinate new collaborations and partnerships.Collaborate with the Marcom team to develop and execute cutting-edge social media content plans.
Channel Expansion – 15%
Leverage understanding of platform algorithms and trends to optimize content performance and maximize reach across TikTok, Instagram, Facebook, YouTube, and emerging platforms.Partner with a Digital Marketing Consultant to implement recommendations in a timely manner.
Trend Analysis and Insights – 15%
Track and analyze performance metrics daily and share weekly reports, make ongoing optimizations.Analyze data and conduct competitive analysis to extract actionable insights, to continually refine and optimize our approach.
Other duties as assigned – 5%
Perform additional appropriate duties as needed.
Minimum Qualification
Bachelor’s degree in a related field or relevant experience2-3 years of professional experience working with social media channels for a visible brand, including content creation, content capturing, scheduling, social listening and analyticsProficient at Microsoft applications, Canva, Creative Suite, or other content creation toolsExperience using social media management tools such as HootsuiteVideo editing skillsExperience with still photography and video creationExperience working to and meeting deadlines rigorouslyExcellent written and oral communication skills.Strong interpersonal skillsExcellent organizational and prioritization skills; ability to manage an unpredictable workflow and possess the flexibility to respond thoughtfully and quicklyExperience supporting digital marketing efforts, with a heavy emphasis on innovative platforms and digital analyticsProven digital fluency, experience adopting real-world trends and applying them to a brandKey understanding of growth and engagement tacticsMust be able to travel frequently within our Tri-County area Marin, San Francisco, and San Mateo counties. Must have access to personal vehicles or reliable transportation.Must be able to pass a background check (In accordance with state and county law: convictions do not necessarily rule out employment, it depends on the nature and severity of the conviction and is evaluated on a case-by-case basis, check is conducted on the last 7 years only.)Preferred Qualifications
High standards and excitement to encourage excellence among your peers and partnersAn appetite and passion for social mediaA sense of pragmatism and accountabilityWork Environment This role routinely uses standard office equipment such as computers, phones, photocopiers, and filing cabinets. Sometimes this role will work in outside conditions that may include inclement weather, heat, and humidity.Physical Demands This is a largely sedentary role; however, some filing is required. This would require the ability to lift files, open filing cabinets, and stand or bend as necessary. Must be able to travel.Benefits Compensation for this role is competitive, DOE. This full-time position offers medical, dental, and vision insurance, life insurance, long-term disability, employee assistance program (EAP), Flex Savings Account (FSA), 403b retirement account, commuter benefits, 20 paid vacation days, 3 front-loaded sick days (accrue up to 72 hours per year), and 13 paid holidays.EEO: Habitat Greater San Francisco is an equal-opportunity employer. Habitat Greater San Francisco strives to reflect the diverse community it serves. Applicants who contribute to this diversity are strongly encouraged to apply. Reasonable accommodation is available for qualified individuals with disabilities, upon request.
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What We Do
You could be just the right applicant for this job Read all associated information and make sure to apply.Habitat for Humanity Greater San Francisco believes in the power of homeownership to create generational impact. To this end, we
build homes
for first-time homeowners and
sustain homeownership
by helping long-time, low-income homeowners retain their homes as an asset for generations to come.Your ImpactThe Digital Content Coordinator is part of the Fund Development Department, made up of the Fundraising, Volunteer Services, and Marketing teams. This position plays a critical role at Habitat Greater San Francisco (Habitat GSF) in spreading awareness, increasing engagement with key audiences, and driving growth across digital channels. This position is responsible for partnering on strategy development, creating content, and tracking and analyzing our metrics.Habitat GSF is in the midst of a digital marketing campaign that has driven exponential audience growth and engagement, and you can be part of it! You will play a crucial role in continuing to drive the growth and optimization of our digital channels, so a growth mindset and passion for digital media will be key. In this role, you can expect to interact with our supporters and those we serve both digitally and in person, capturing and sharing the stories behind our mission. This role requires a combination of curiosity to learn, creative idea generation, and the technical proficiency to implement your ideas. If you’re excited about having an impact and bringing our mission to life through content creation, this is the role for you!Primary Responsibilities
Content Creation and Posting – 65%
Develop platform-specific content, including writing on-brand and channel-appropriate copy, and creating dynamic graphics and videos.Capture content on-site at events, volunteer days, and with staff at the office.Edit and post real-time social content at events and volunteer days.Develop an internal email newsletter and contribute to the blog.Moderate conversations, and actively engage with the audience on social channels in a consistent and timely manner, encouraging positive interactions with HGSF.Target / boost social posts in support of broader communications plans and fundraising campaigns.Help to coordinate new collaborations and partnerships.Collaborate with the Marcom team to develop and execute cutting-edge social media content plans.
Channel Expansion – 15%
Leverage understanding of platform algorithms and trends to optimize content performance and maximize reach across TikTok, Instagram, Facebook, YouTube, and emerging platforms.Partner with a Digital Marketing Consultant to implement recommendations in a timely manner.
Trend Analysis and Insights – 15%
Track and analyze performance metrics daily and share weekly reports, make ongoing optimizations.Analyze data and conduct competitive analysis to extract actionable insights, to continually refine and optimize our approach.
Other duties as assigned – 5%
Perform additional appropriate duties as needed.
Minimum Qualification
Bachelor’s degree in a related field or relevant experience2-3 years of professional experience working with social media channels for a visible brand, including content creation, content capturing, scheduling, social listening and analyticsProficient at Microsoft applications, Canva, Creative Suite, or other content creation toolsExperience using social media management tools such as HootsuiteVideo editing skillsExperience with still photography and video creationExperience working to and meeting deadlines rigorouslyExcellent written and oral communication skills.Strong interpersonal skillsExcellent organizational and prioritization skills; ability to manage an unpredictable workflow and possess the flexibility to respond thoughtfully and quicklyExperience supporting digital marketing efforts, with a heavy emphasis on innovative platforms and digital analyticsProven digital fluency, experience adopting real-world trends and applying them to a brandKey understanding of growth and engagement tacticsMust be able to travel frequently within our Tri-County area Marin, San Francisco, and San Mateo counties. Must have access to personal vehicles or reliable transportation.Must be able to pass a background check (In accordance with state and county law: convictions do not necessarily rule out employment, it depends on the nature and severity of the conviction and is evaluated on a case-by-case basis, check is conducted on the last 7 years only.)Preferred Qualifications
High standards and excitement to encourage excellence among your peers and partnersAn appetite and passion for social mediaA sense of pragmatism and accountabilityWork Environment This role routinely uses standard office equipment such as computers, phones, photocopiers, and filing cabinets. Sometimes this role will work in outside conditions that may include inclement weather, heat, and humidity.Physical Demands This is a largely sedentary role; however, some filing is required. This would require the ability to lift files, open filing cabinets, and stand or bend as necessary. Must be able to travel.Benefits Compensation for this role is competitive, DOE. This full-time position offers medical, dental, and vision insurance, life insurance, long-term disability, employee assistance program (EAP), Flex Savings Account (FSA), 403b retirement account, commuter benefits, 20 paid vacation days, 3 front-loaded sick days (accrue up to 72 hours per year), and 13 paid holidays.EEO: Habitat Greater San Francisco is an equal-opportunity employer. Habitat Greater San Francisco strives to reflect the diverse community it serves. Applicants who contribute to this diversity are strongly encouraged to apply. Reasonable accommodation is available for qualified individuals with disabilities, upon request.
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