National Aquarium
Design Manager
National Aquarium, Baltimore, Maryland, United States, 21206
Annual Salary Range: $75,000-80,000
Please ensure you read the below overview and requirements for this employment opportunity completely.With a proven track record and a passion for design in all its forms, the Manager, Design provides leadership and creative direction in management of marketing initiatives across the organization. The ideal candidate will lead in the development and execution of thoughtful and imaginative creative solutions that adhere to brand guidelines while challenging our visual aesthetic in ways that are as bold and innovative as our mission. This multi-faceted creative team member and design expert will have an ability to multi-task while utilizing various resources to manage workflow and team members within a deadline-driven environment. This position is responsible for the production of quality and on-brand design products for consumer marketing and communication efforts as well as for clients across the organization. A self-starter and proactive team lead, the ideal candidate will have an ability to successfully collaborate with cross-functional partners on all creative initiatives. Managing a graphic designer and freelance creative contributors as well as assisting in the management of interns, the Manager, Design reports to the Director of Visual Creative.Key Responsibilities
Oversee and lead creative design efforts, including the concepting and execution of website and social media graphics, long-form report designs, branding materials, brand campaigns, motion graphics, event trade show creative, presentations, interactive designs, illustrations and infographics.Collaborate with other content teams on digital designs, ensuring all digital channels reflect and uphold brand standards while evolving.Produce printed brand assets including but not limited to publications, invitations, brochures, flyers, newsletters, event signage, educational brochures, posters, postcards and other marketing materials.Manage a team of creatives to uphold brand standards while also exploring new visual directions and visual communication strategies using audience data and industry-best practices.In partnership with senior project manager, organize and manage the workflow of all design work orders and projects. Provide excellent service and develop professional, creative and effective solutions consistent with brand standards and within specified budgets and timelines. Review and assign projects and work orders; meet with clients; identify solutions and priorities, audience, budget, delivery date, and timeline for projects; and coordinate schedules within and across divisions as necessary.Serve as a National Aquarium brand subject matter expert and guide to the communications team, the larger organization and cross-functional creative partners.Use audience data and industry best practices to continually refine the National Aquarium brand design strategy.Supervise any freelance designers and design interns.Direct the bidding, purchasing and outsourcing of printing, paper, photography and related collateral materials that are high quality, cost-effective and eco-friendly.Manage invoicing from vendors to ensure prompt payment.Other duties as assigned or required.Areas Of FocusBrand Management
Ensure brand integrity on all National Aquarium materials, particularly those produced by third party vendors and partners.Serve as a liaison for in-house partners to ensure proper use of the National Aquarium logo and other brand assets. Together with the Director of Visual Creative, advise on branding and creative for items produced and sold with the National Aquarium logo.Create style guides for all new and updated brand materials to ensure proper compliance in Aquarium materials and collateral created at outside agencies.Together with the Director of Visual Creative, advise on the application of our brand guidelines in the development of advertising campaigns by our agency partner.Digital Communications
Work with the Digital team to maintain the graphic and brand integrity of the National Aquarium website(s) and digital communication platforms, such as email and social media.Provide guidance and support for photo/image selection for web and advise on page layout to ensure successful visual communications.In partnership with the Digital team, ensure that the defined brand and style of the website, emails, and other online publications and communications are maintained throughout our digital platforms.Project Management
As the lead of the Design team, collaborate closely with the Communications team (Content, Digital, and Visual) to manage projects from inception to completion.Participate in kickoff meetings to understand the scope of project, obtain all necessary information and develop creative concepts to meet the needs of the client.Lead the completion of projects by coordinating with the appropriate departments to meet all deadlines, deliver projects on time and within budget.Photo/Image Library
Work with the Visual Productions team to maintain the photo and image library for the National Aquarium, ensuring a high quality and robust collection of assets related to our conservation work and illustrative of the biodiversity of species in our care.Work with photographers to provide specific direction for photo shoots to ensure that photo needs of the department are being met.Qualifications
Bachelor of Arts Degree in graphic design or creative field preferred.5-7 plus years professional experience in design for brands.2-3 years management experience.Expert level proficiency in Adobe Creative Suite with demonstrated experience in illustration and publication layout.Knowledge of commercial printing methods, postal mailings standards, and paper specifications.Must have leadership skills and the ability to communicate effectively.Able to perform under tight deadlines.Excellent ability to multi-task and work in a team as well as independently as needed.Strong knowledge of and passion for nature and conservation a plus.
#J-18808-Ljbffr
Please ensure you read the below overview and requirements for this employment opportunity completely.With a proven track record and a passion for design in all its forms, the Manager, Design provides leadership and creative direction in management of marketing initiatives across the organization. The ideal candidate will lead in the development and execution of thoughtful and imaginative creative solutions that adhere to brand guidelines while challenging our visual aesthetic in ways that are as bold and innovative as our mission. This multi-faceted creative team member and design expert will have an ability to multi-task while utilizing various resources to manage workflow and team members within a deadline-driven environment. This position is responsible for the production of quality and on-brand design products for consumer marketing and communication efforts as well as for clients across the organization. A self-starter and proactive team lead, the ideal candidate will have an ability to successfully collaborate with cross-functional partners on all creative initiatives. Managing a graphic designer and freelance creative contributors as well as assisting in the management of interns, the Manager, Design reports to the Director of Visual Creative.Key Responsibilities
Oversee and lead creative design efforts, including the concepting and execution of website and social media graphics, long-form report designs, branding materials, brand campaigns, motion graphics, event trade show creative, presentations, interactive designs, illustrations and infographics.Collaborate with other content teams on digital designs, ensuring all digital channels reflect and uphold brand standards while evolving.Produce printed brand assets including but not limited to publications, invitations, brochures, flyers, newsletters, event signage, educational brochures, posters, postcards and other marketing materials.Manage a team of creatives to uphold brand standards while also exploring new visual directions and visual communication strategies using audience data and industry-best practices.In partnership with senior project manager, organize and manage the workflow of all design work orders and projects. Provide excellent service and develop professional, creative and effective solutions consistent with brand standards and within specified budgets and timelines. Review and assign projects and work orders; meet with clients; identify solutions and priorities, audience, budget, delivery date, and timeline for projects; and coordinate schedules within and across divisions as necessary.Serve as a National Aquarium brand subject matter expert and guide to the communications team, the larger organization and cross-functional creative partners.Use audience data and industry best practices to continually refine the National Aquarium brand design strategy.Supervise any freelance designers and design interns.Direct the bidding, purchasing and outsourcing of printing, paper, photography and related collateral materials that are high quality, cost-effective and eco-friendly.Manage invoicing from vendors to ensure prompt payment.Other duties as assigned or required.Areas Of FocusBrand Management
Ensure brand integrity on all National Aquarium materials, particularly those produced by third party vendors and partners.Serve as a liaison for in-house partners to ensure proper use of the National Aquarium logo and other brand assets. Together with the Director of Visual Creative, advise on branding and creative for items produced and sold with the National Aquarium logo.Create style guides for all new and updated brand materials to ensure proper compliance in Aquarium materials and collateral created at outside agencies.Together with the Director of Visual Creative, advise on the application of our brand guidelines in the development of advertising campaigns by our agency partner.Digital Communications
Work with the Digital team to maintain the graphic and brand integrity of the National Aquarium website(s) and digital communication platforms, such as email and social media.Provide guidance and support for photo/image selection for web and advise on page layout to ensure successful visual communications.In partnership with the Digital team, ensure that the defined brand and style of the website, emails, and other online publications and communications are maintained throughout our digital platforms.Project Management
As the lead of the Design team, collaborate closely with the Communications team (Content, Digital, and Visual) to manage projects from inception to completion.Participate in kickoff meetings to understand the scope of project, obtain all necessary information and develop creative concepts to meet the needs of the client.Lead the completion of projects by coordinating with the appropriate departments to meet all deadlines, deliver projects on time and within budget.Photo/Image Library
Work with the Visual Productions team to maintain the photo and image library for the National Aquarium, ensuring a high quality and robust collection of assets related to our conservation work and illustrative of the biodiversity of species in our care.Work with photographers to provide specific direction for photo shoots to ensure that photo needs of the department are being met.Qualifications
Bachelor of Arts Degree in graphic design or creative field preferred.5-7 plus years professional experience in design for brands.2-3 years management experience.Expert level proficiency in Adobe Creative Suite with demonstrated experience in illustration and publication layout.Knowledge of commercial printing methods, postal mailings standards, and paper specifications.Must have leadership skills and the ability to communicate effectively.Able to perform under tight deadlines.Excellent ability to multi-task and work in a team as well as independently as needed.Strong knowledge of and passion for nature and conservation a plus.
#J-18808-Ljbffr