Check Point Software Technologies
Partner Marketing Manager, Security Service Edge
Check Point Software Technologies, Newark, New Jersey, us, 07175
Why Join Us?
As the world's leading vendor of Cyber Security, facing the most sophisticated threats and attacks, we've assembled a global team of the most driven, creative, and innovative people. At Check Point, our employees are redefining the security landscape by meeting our customers' real-time needs and providing our cutting-edge technologies and services to an ever-growing customer base.
Check Point Software Technologies has been honored by Time Magazine as one of the World's Best Companies for 2024. We've also earned a spot on the list of the World's Best Places to Work for four consecutive years (2020-2023) and have been recognized by Forbes as one of the World's Top Female-Friendly Companies. If you're passionate about making the world a safer place and want to be part of an award-winning company culture, we invite you to join us.
Key Responsibilities
Work creatively with Check Point's value-added distributors, to identify and recruit new priority partners for SASE (partners with potential to "move the needle" for the SASE business
Engage partner marketing and sales teams, and get them excited about driving new business together
Drive partner enablement and training, working closely with our product marketing and customer success teams
Define, plan, and execute all elements of the co-branded partner marketing program, covering partner email marketing, digital advertising, sales scripts, SDR follow up sequences, etc. working closely with our digital marketing and email marketing teams
Design and "own" evergreen, attractive join marketing programs with our priority partners, including joint webinars, podcasts, inclusion in partner customer newsletters, and any other partner-led customer facing activities, leveraging our in-house webinar team and best performing content
Own branding and execution of in-person events with partners
Initiate, enable, and drive joint partner "sales blitz" days, in tandem with our SDR/BDR team
Own the partner MDF and spiffs budget, and ensure flawless execution of marketing initiatives
Drive continuous innovation and improvement, based on cross-industry channel marketing best practices, and on our own evolving experience
Qualifications
Proven experience in driving a successful partner marketing program that brought significant new partner-originated business
Bachelor's degree in communications, marketing, business, or a related field; advanced degree preferred.
10+ years of progressive experience in B2B marketing, channel and partner marketing, field and digital marketing, either "in the channel" and/or with B2B vendors, with a proven track record of combining clever strategy with meticulous execution to deliver results
Highly organized, strategic thinker who is also detail-oriented, and adept at problem-solving, with a proactive approach to challenges.
A team player, with exceptional presentation and interpersonal skills, who can easily work with people up and down the seniority spectrum, and across multiple partners' organizational cultures
Thrive in a dynamic, fast-paced environment and embrace change as an opportunity for growth.
Needed characteristics
Team player
"Go getter" who enjoys taking initiative, and marshalling the resources of a large team to drive measurable results
A creative problem solver who enjoys finding ways to get around big-company obstacles, to drive results at start-up speed
Must be eligible to work in the United States without sponsorship from an employer now or in the future.
EOE M/F/Veterans/Disabled
As the world's leading vendor of Cyber Security, facing the most sophisticated threats and attacks, we've assembled a global team of the most driven, creative, and innovative people. At Check Point, our employees are redefining the security landscape by meeting our customers' real-time needs and providing our cutting-edge technologies and services to an ever-growing customer base.
Check Point Software Technologies has been honored by Time Magazine as one of the World's Best Companies for 2024. We've also earned a spot on the list of the World's Best Places to Work for four consecutive years (2020-2023) and have been recognized by Forbes as one of the World's Top Female-Friendly Companies. If you're passionate about making the world a safer place and want to be part of an award-winning company culture, we invite you to join us.
Key Responsibilities
Work creatively with Check Point's value-added distributors, to identify and recruit new priority partners for SASE (partners with potential to "move the needle" for the SASE business
Engage partner marketing and sales teams, and get them excited about driving new business together
Drive partner enablement and training, working closely with our product marketing and customer success teams
Define, plan, and execute all elements of the co-branded partner marketing program, covering partner email marketing, digital advertising, sales scripts, SDR follow up sequences, etc. working closely with our digital marketing and email marketing teams
Design and "own" evergreen, attractive join marketing programs with our priority partners, including joint webinars, podcasts, inclusion in partner customer newsletters, and any other partner-led customer facing activities, leveraging our in-house webinar team and best performing content
Own branding and execution of in-person events with partners
Initiate, enable, and drive joint partner "sales blitz" days, in tandem with our SDR/BDR team
Own the partner MDF and spiffs budget, and ensure flawless execution of marketing initiatives
Drive continuous innovation and improvement, based on cross-industry channel marketing best practices, and on our own evolving experience
Qualifications
Proven experience in driving a successful partner marketing program that brought significant new partner-originated business
Bachelor's degree in communications, marketing, business, or a related field; advanced degree preferred.
10+ years of progressive experience in B2B marketing, channel and partner marketing, field and digital marketing, either "in the channel" and/or with B2B vendors, with a proven track record of combining clever strategy with meticulous execution to deliver results
Highly organized, strategic thinker who is also detail-oriented, and adept at problem-solving, with a proactive approach to challenges.
A team player, with exceptional presentation and interpersonal skills, who can easily work with people up and down the seniority spectrum, and across multiple partners' organizational cultures
Thrive in a dynamic, fast-paced environment and embrace change as an opportunity for growth.
Needed characteristics
Team player
"Go getter" who enjoys taking initiative, and marshalling the resources of a large team to drive measurable results
A creative problem solver who enjoys finding ways to get around big-company obstacles, to drive results at start-up speed
Must be eligible to work in the United States without sponsorship from an employer now or in the future.
EOE M/F/Veterans/Disabled