Senior Manager, Lifecycle Marketing Hybrid - Cambridge, MA

Warning: Fraudulent Job AdvertsBeware of fraudulent activities claiming to represent Insurify. We are not associated with any entities soliciting personal information or payment. The safety of our job seekers is a top priority, and we actively work to prevent such incidents. Insurify will never request sensitive information or payment during the hiring process. Be cautious of text-only interviews, interviews conducted through Microsoft Teams, or suspicious offer letters.Why us?Insurify is one of the America’s fastest-growing MIT FinTech startups and has been recognized as one of Inc. 5,000’s fastest-growing private companies in America of 2023, 2022 and 2021, Forbes Fintech 50 List for 2023, 22, 21, Forbes Next Billion Dollar Startups of 2022 global and Top 100 InsurTech company. We’re changing the way millions of people compare, buy and manage insurance with artificial intelligence, technology, and superior product design. Our company vision is to be recognized as the preeminent and most trusted digital agent for insurance comparison, purchase, and management. Our team is critical to achieving our vision and fostering the right culture is essential to our team’s success.Join us if you likeMIT alumni foundersFemale-led startupStrong leadership team with experience from many successful start-up’s around the worldHow you will make an impactDevelop new customer journey maps, identifying key touchpoints and opportunities for engagementPlan, launch, and analyze A/B tests across Email and SMS channels, using our marketing automation platformsDevelop new ideas for customer feedback loops, and use insights to inform and adjust marketing strategiesDefine, own, and analyze KPIs for new marketing initiativesWork closely with cross-functional teams (including product, agency, and carrier partnerships) to ensure cohesive and aligned marketing effortsManage relationships with external vendors and partners to enhance our growing marketing capabilitiesImplement new marketing communication technologies to optimize the customer journey and experienceWho you areBachelor’s degree in Marketing, Business, or a related field7+ years of experience in lifecycle marketing and/or retention marketing, preferably within the auto insurance or financial services industry.Demonstrated success in designing high impact experiments and driving true value for your customersStrong analytical skills with the ability to interpret data, derive insights, and make data-driven decisions. (Strong preference for candidates with SQL experience)Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.Expertise in marketing automation tools and CRM systems (specifically, Braze and Salesforce)So detail-oriented that you have already noticed the 3 typos purposely placed in this job description, and you call them out in your application to us. (Only candidates who include this in their application will be considered for the position.)Creative thinker with a customer-centric mindset and a passion for delivering exceptional customer experiences.Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.BenefitsCompetitive compensationGenerous stock options401K plan with matchUnlimited PTOGenerous company holiday calendarLearning & Development StipendsPaid Family LeaveCatered lunches in the officeWe are proud to be an Equal Employment Opportunity and Affirmative Action employer.Apply for this job * indicates a required fieldFirst Name *Last Name *Email *Phone *Resume/CV *Accepted file types: pdf, doc, docx, txt, rtfLinkedIn ProfileWebsiteAre you willing and able to work a hybrid schedule with 3 days in our Cambridge office? *Are you legally authorized to work in the United States? *Do you now or at a future date require visa sponsorship to work in the United States? *Please identify the 3 typos in this job description, and what they should be replaced with. *EducationDegree *Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA.Classification of protected categories is as follows:A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.Disability StatusPUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. 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Below, you will find a complete breakdown of everything required of potential candidates, as well as how to apply Good luck.#J-18808-LjbffrRemote working/work at home options are available for this role.