PepsiCo Deutschland GmbH
Associate Creative Director - Copywriter
PepsiCo Deutschland GmbH, Chicago, Illinois, United States, 60290
Overview
Role can be based in Plano, TX, Chicago, IL, or New York.
Have you got the right qualifications and skills for this job Find out below, and hit apply to be considered.PepsiCo is a global food and beverage leader operating in more than 200 countries and territories with a product portfolio that includes 22 world-famous, billion-dollar brands. From Gatorade to Quaker, LIFEWTR to Lay’s, we make hundreds of enjoyable foods and beverages that are loved throughout the world.Guiding PepsiCo is our vision to be the global leader in convenient foods and beverages by Winning with Purpose. “Winning with Purpose” reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business.Our employees drive our culture. No two days are the same; we’re dynamic and full of passionate teams embracing new ideas through our collaborative spirit. At PepsiCo, what makes you unique, makes us better!The award-winning in-house agency team for PepsiCo Foods, affectionately called D3, is hiring again! We are growing rapidly with a dynamic team that includes Creative, Account Service, Strategy, Ops, Production, Social, Digital, Cause, and Partnership experts providing full-service creative agency work for the PepsiCo Foods North American portfolio.The D3 team is a full-service creative agency that supports the PepsiCo Foods North America business, working on iconic brands like Lay’s, Doritos, Tostitos, Smartfood, Cap’n Crunch and Quaker (to name just a few!).Currently, the D3 team is searching for a seasoned, conceptual Associate Create Director - Copywriter to join a high-performing team that leads marketing efforts for the likes of Cap’n Crunch, Quaker Chewy, Life, Rice-A-Roni, Bare, Health Warrior, and HiLo while also serving as the social AOR for Quaker Masterbrand and Pearl Milling Company. The ideal candidate is a highly strategic, versatile wordsmith with a can-do attitude who delights in details and is lights-out in a room. Someone who hasn’t just contributed to campaigns but created them. Someone with a portfolio that showcases a breadth and depth of thinking across a variety of marketing verticals and target audiences.Responsibilities The newly established position will be responsible for leading insight-driven creative development across the wide portfolio of brands the team supports. They will be leading strategy, brainstorming, and ideation sessions, developing brand platforms and campaigns, creating content, and helping foster the growth of other creative personnel. A successful ACD within D3 is a humble, hands-on leader who can inspire marketing stakeholders with their vision and execute it flawlessly.Key Responsibilities:Lead the ideation, development, and execution of strategic, insight-driven creative across a variety of touchpointsCollaborate with team of account managers and creative staff from concept development to delivery of final productNurture the continued growth and development of direct reports, and serve as an informal leader to the entire creative teamOwn presented copy concepts and final deliverables to client representatives and leads client pitchesFoster relationships with clients throughout the PepsiCo Foods US organizationReview, enhance, and approve copy and concepts developed by other team membersManage and supervise multiple projects and teams (internal and external)Develop brand platforms and campaigns aligned with client briefsAid in content creation across multiple platforms including socialCompensation and Benefits:
The expected compensation range for this position is between $102,800 - $172,100 based on a full-time schedule.Location, confirmed job-related skills and experience will be considered in setting actual starting salary.Bonus based on performance and eligibility; target payout is 12% of annual salary paid out annually.Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.Qualifications
Undergraduate Degree required. Concentration in Marketing, Communications and/or New Media preferredMinimum 6 to 8 years of professional strategic and tactical multi-channel marketing experience in an agency settingExperience working within CPG Food and Beverage industry preferredExperience successfully managing multiple direct reports and leading teamsProven ability to work collaboratively with othersExperience and strong understanding of marketing campaign development and execution across all touchpointsExperience with content creation across social and influencer platforms like Meta, TikTok, and XStrong consumer empathy & customer-centricity. Demonstrated ability to place the consumer at the heart of everythingAdvanced understanding of marketing strategy and ability to develop social media marketing tactics that deliver on brand objectivesAbility to tell a story, synthesize and convey key messages in a dynamic and compelling way (both externally to consumers and internally to key stakeholders)Ability to bring a brand voice to life across a variety of touchpointsAbility to motivate others to creatively and strategically solve multiple problems at once, under quick deadlinesAbility to build and maintain strong relationships with clients and account teamsCollaborative attitude with strong interdepartmental communication skillsSelf-starter with eagerness to learn and growEntrepreneurial mindset – willingness to roll up your sleeves and get creative with their teamKnowledge of PowerPointStrong creative portfolio, available onlineEEO Statement All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender IdentityIf you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law and EEO is the Law Supplement documents. View PepsiCo EEO Policy.Please view our Pay Transparency Statement.
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Role can be based in Plano, TX, Chicago, IL, or New York.
Have you got the right qualifications and skills for this job Find out below, and hit apply to be considered.PepsiCo is a global food and beverage leader operating in more than 200 countries and territories with a product portfolio that includes 22 world-famous, billion-dollar brands. From Gatorade to Quaker, LIFEWTR to Lay’s, we make hundreds of enjoyable foods and beverages that are loved throughout the world.Guiding PepsiCo is our vision to be the global leader in convenient foods and beverages by Winning with Purpose. “Winning with Purpose” reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business.Our employees drive our culture. No two days are the same; we’re dynamic and full of passionate teams embracing new ideas through our collaborative spirit. At PepsiCo, what makes you unique, makes us better!The award-winning in-house agency team for PepsiCo Foods, affectionately called D3, is hiring again! We are growing rapidly with a dynamic team that includes Creative, Account Service, Strategy, Ops, Production, Social, Digital, Cause, and Partnership experts providing full-service creative agency work for the PepsiCo Foods North American portfolio.The D3 team is a full-service creative agency that supports the PepsiCo Foods North America business, working on iconic brands like Lay’s, Doritos, Tostitos, Smartfood, Cap’n Crunch and Quaker (to name just a few!).Currently, the D3 team is searching for a seasoned, conceptual Associate Create Director - Copywriter to join a high-performing team that leads marketing efforts for the likes of Cap’n Crunch, Quaker Chewy, Life, Rice-A-Roni, Bare, Health Warrior, and HiLo while also serving as the social AOR for Quaker Masterbrand and Pearl Milling Company. The ideal candidate is a highly strategic, versatile wordsmith with a can-do attitude who delights in details and is lights-out in a room. Someone who hasn’t just contributed to campaigns but created them. Someone with a portfolio that showcases a breadth and depth of thinking across a variety of marketing verticals and target audiences.Responsibilities The newly established position will be responsible for leading insight-driven creative development across the wide portfolio of brands the team supports. They will be leading strategy, brainstorming, and ideation sessions, developing brand platforms and campaigns, creating content, and helping foster the growth of other creative personnel. A successful ACD within D3 is a humble, hands-on leader who can inspire marketing stakeholders with their vision and execute it flawlessly.Key Responsibilities:Lead the ideation, development, and execution of strategic, insight-driven creative across a variety of touchpointsCollaborate with team of account managers and creative staff from concept development to delivery of final productNurture the continued growth and development of direct reports, and serve as an informal leader to the entire creative teamOwn presented copy concepts and final deliverables to client representatives and leads client pitchesFoster relationships with clients throughout the PepsiCo Foods US organizationReview, enhance, and approve copy and concepts developed by other team membersManage and supervise multiple projects and teams (internal and external)Develop brand platforms and campaigns aligned with client briefsAid in content creation across multiple platforms including socialCompensation and Benefits:
The expected compensation range for this position is between $102,800 - $172,100 based on a full-time schedule.Location, confirmed job-related skills and experience will be considered in setting actual starting salary.Bonus based on performance and eligibility; target payout is 12% of annual salary paid out annually.Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.Qualifications
Undergraduate Degree required. Concentration in Marketing, Communications and/or New Media preferredMinimum 6 to 8 years of professional strategic and tactical multi-channel marketing experience in an agency settingExperience working within CPG Food and Beverage industry preferredExperience successfully managing multiple direct reports and leading teamsProven ability to work collaboratively with othersExperience and strong understanding of marketing campaign development and execution across all touchpointsExperience with content creation across social and influencer platforms like Meta, TikTok, and XStrong consumer empathy & customer-centricity. Demonstrated ability to place the consumer at the heart of everythingAdvanced understanding of marketing strategy and ability to develop social media marketing tactics that deliver on brand objectivesAbility to tell a story, synthesize and convey key messages in a dynamic and compelling way (both externally to consumers and internally to key stakeholders)Ability to bring a brand voice to life across a variety of touchpointsAbility to motivate others to creatively and strategically solve multiple problems at once, under quick deadlinesAbility to build and maintain strong relationships with clients and account teamsCollaborative attitude with strong interdepartmental communication skillsSelf-starter with eagerness to learn and growEntrepreneurial mindset – willingness to roll up your sleeves and get creative with their teamKnowledge of PowerPointStrong creative portfolio, available onlineEEO Statement All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender IdentityIf you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law and EEO is the Law Supplement documents. View PepsiCo EEO Policy.Please view our Pay Transparency Statement.
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