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FocusKPI Inc.

Enterprise Product Marketing Manager (SaaS)

FocusKPI Inc., San Francisco, California, United States, 94199


FocusKPI is looking for an Enterprise Product Marketing Manager (SaaS) to join one of our clients, a high-tech, SaaS company.

Our client is looking for a Senior Product Marketing Manager to join their Data Center and Migrations marketing team. As a member of their team, you'll be responsible for implementing marketing campaigns to increase the adoption of cloud products for both SMB and enterprise customers. You will also be responsible for ensuring the retention of their existing customer base and increasing the satisfaction scores of this audience. This will require you to be extremely detail-oriented, analytical, and comfortable with presenting work to leadership and stakeholders as you will partner closely with Product, Operations, and Sales.

You’ll be responsible for leading their marketing programs across a number of cross-functional teams at client and ensuring a seamless customer experience throughout all milestones.

Work Location: Remote- anywhere in US, as long as you are working PST hours

Duration: 18 months contract with a possibility of conversion depending on candidate's performance

Pay Range: $65/hr to $75/hr

Responsibilities:

You have been responsible for creating, driving, and managing go-to-market plans across a variety of owned channels

You're a passionate, self-starter with a no-bullshit, can-do attitude

You're eager to jump in to get things done and don't get flustered in a fast-paced and often changing environment

Set comprehensive GTM strategies that include customer segmentation, messaging, and internal enablement

Apply your strong customer-centric focus to all content and programs

Partner with sales leadership and enablement to craft high-touch and low-touch enablement programs

Create high-quality assets for use by demand gen, sales, and partners. This can take the form of blogs, webinars, website content, community posts, and more

Team player who is comfortable in content sparring sessions, and can influence stakeholders

Distill complex processes and sets of information into clear written communications

Drive projects to completion and maintain a high-quality bar

Qualifications:

You have 8-10+ years of product marketing experience, ideally at a B2B, SaaS company, or have an aptitude for understanding and ramping on new technologies

This person should have cloud SaaS knowledge, ideally enterprise Product Marketing Management experience

An understanding of both PLG and sales-led GTM tactics to execute go-to-market plans across the appropriate mix of channels

Experience with successfully launched a go-to market campaign; Must have strong GTM chops, messaging and problem solving skills

Experience in technology companies is also must to have

Enjoy writing unique and compelling content for a diverse set of influencer and executive decision-maker personas

Be a passionate, self-starter with a no-B.S., can-do attitude who likes to make data-informed decisions

Familiarity with Jira and confluence, being able to conduct customer and competitive research

Be able to spot opportunities to improve, and have a keen understanding of how to translate customer needs and market demand into messaging, content, and sales enablement to help us meet our key results around cloud adoption

Thrive on teamwork and experience building relationships with peers and stakeholders across marketing, product, sales, and more

Have worked to deliver campaigns that move the needle and turn heads in the market

Experience making data-driven decisions and tracking campaign performance to drive the best results

Can translate projects and initiatives into business impact

Being able to drive cross functional program across the finish line and meet a high quality bar, stakeholder management, and project management

Strong presentation skills- strong and clear communicator

No Product Managers or C2C candidates will be considered

Thank you!

FocusKPI Hiring Team

Founded in 2010, FocusKPI, Inc. (FocusKPI) is a data science and technology firm specializing in predictive analytics practice and methodologies. FocusKPI is a US company headquartered in Silicon Valley, California, with an East Coast office in Boston, Massachusetts.

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