County of Marin
Media Specialist
County of Marin, San Rafael, California, United States, 94911
Salary :
$99,902.40 - $120,785.60 Annually
Location :
San Rafael, CA
Job Type:
Full Time, Regular
Job Number:
0294-24-10
Department:
Office of the County Executive
Opening Date:
10/16/2024
Closing Date:
10/31/2024 11:59 PM Pacific
Vacancies:
1
Weekly Schedule:
40 hours
Equal Employment Opportunity (EEO):
The County of Marin is an Equal Opportunity Employer. Persons of color, women, individuals with disabilities, veterans, and adults of all ages are strongly encouraged to apply.
Individuals with Disabilities:
If you are a person with a disability and are unable to complete an online application or require an accommodation to participate in a recruitment, you must contact Human Resources at least five work days in advance of the testing step or interview. Please contact the Human Resources Staffing Division at (415) 473-2126 (CRS DIAL 711) .
ABOUT US
At the County of Marin, our employees overwhelmingly report feeling their work is meaningful, they like the work they do, and they are proud to tell people "I work for the County of Marin." Discover more about us, our values and our organizational culture Read on to find out more about this opportunity.
The Office of the County Executive (OCE)
is responsible for preparing the County budget, providing the Board of Supervisors with the information needed for decision-making, representing the County in intergovernmental relationships, coordinating the work of all County departments, ensuring they provide timely, accurate and coordinated information to the public. The OCE staff also helps coordinate planning for County facilities, risk management, and racial equity initiatives.
The OCE Communications Division is a small, dynamic team that consists of a Communications Director, a Media Manager, and three Media Specialists.ABOUT THE POSITION
The Media Specialist promotes public understanding of County programs, services, and initiatives. The position is responsible for performing professional public information, media relations, and communications duties. Work includes preparing and disseminating materials through multiple channels, managing relationships with traditional media, and ensuring that communications strategies support the County's overall public information objectives.
The position involves collaboration with County staff, the news media, and the public to convey accurate and timely information about County programs and services. The Media Specialist works closely with elected officials, department heads, and County staff, developing and maintaining positive working relationships with those involved in public information and outreach efforts.
Areas of focus include:
Supporting the development and management of the County's communication strategy for internal and external audiences, including public information, social media, marketing, and branding.Assisting in creating policies, procedures, and action plans for communication programs.Facilitating public outreach efforts in alignment with County goals and coordinating briefings, workshops, events, and emergency communication plans.Serving as a liaison between the County and media for sensitive issues and preparing talking points for public events and meetings.Collaborating with teams to ensure website content is accurate and updated, contributing to social media strategy and content development.Supporting contracted vendors and overseeing the progress of communication-related projects.Researching emerging issues in Marin's communities and assisting in recommending policy adjustments based on potential impacts.Leading the preparation of speeches, scripts, news releases, and other communication materials for policymakers.Contributing to developing educational content, including brochures, fact sheets, and newsletters.Helping coordinate disaster preparedness and community outreach initiatives.Performing other related duties as required.Remote work, up to two days per week, may be arranged after six months of employment. Work could include occasional evenings or weekends depending on the outreach needs of County departments.ABOUT YOU
THE HIGHLY QUALIFIED CANDIDATE:
The ideal applicant possesses a combination of the following experience and competencies:
Experience supporting communication strategies for internal and external audiences, including public outreach, social media, marketing, and branding.Experience with public information initiatives in a governmental agency, coordinating outreach, and engaging diverse stakeholders.Experience collaborating with media and managing public responses to sensitive issues.Experience creating and editing speeches, scripts, news releases, and other materials, simplifying complex information for broad audiences.Strong verbal and written communication skills. Confident speaking publicly and on camera.Experience with government protocols for public information and emergency communications.Given the County's goal to increase engagement with its Spanish-speaking residents, English/Spanish bilingual candidates are strongly encouraged to apply.
Bilingual Testing/Certification:
The successful candidate, if bilingual, must demonstrate proficiency in both Spanish and English prior to appointment. A bilingual proficiency exam will be administered to ensure the candidates possess the appropriate skill level to meet the requirements.
QUALIFICATIONS
Knowledge of:Operational aspects of public relations and communications programs.Mass and targeted communication, public speaking, marketing, and journalism techniques.Effective social media strategies.Public administration and organizational principles.Techniques for preparing and distributing information through various media channels.Journalism, writing, editing, layout, graphic design, and production of informational materials.Associated Press styleTechniques for building and maintaining positive relationships with news media and public groups.Ability to:Provide technical guidance to staff.Interpret and communicate County rules, regulations, and procedures.Speak publicly and address groups.Maintain confidentiality.Communicate clearly and concisely, both verbally and in writing.
MINIMUM QUALIFICATIONSAny combination of education and experience that would provide the knowledge and abilities listed. Typically, this would be the equivalent to a Bachelor's degree in communications, marketing, public relations or a closely related field and two years of progressively responsible experience in media-related activities. Additional professional experience in media activities may substitute for the required education on a year-for-year basis.IMPORTANT INFORMATION
All applicants will receive email notifications regarding their status in the recruitment process. Please be sure to check your spam settings to allow our emails to reach you. You may also log into your governmentjobs.com account to view these emails.
Testing and Eligible List:
Depending on the number of qualified applications received, the examination may consist of a highly qualified review, application screening, online assessment, written examination, oral examination, performance examination, or any combination to determine which candidates' names will be placed on the eligible list.
The eligibility list created by this recruitment may be used to fill current or future vacancies for open, fixed-term, full-time or part-time positions in ANY County department while the list remains active. We encourage you to apply now if you are interested in a Media Specialist position in any County department.
Disaster Service Workers:
All County of Marin employees are designated Disaster Service Workers through state and local law (California Government Code Section 3100-3109). Employment with the County requires the affirmation of a loyalty oath to this effect. Employees are required to complete all Disaster Service Worker-related training as assigned, and to return to work as ordered in the event of an emergency.
PLEASE NOTE : The benefits described herein do not apply to temporary (contingent) or to part-time employees that work less than 50%.
COUNTY OF MARIN BENEFITS: GENERALBelow are some of the excellent benefits the County offers. More information about our benefits can be found on the
Paid Time Off : Competitive vacation accrual; 12 holidays per year; and generous sick leave accruals. Additional types of paid leaves are available for some bargaining units.
Health Plan : Choice of four health plans (two Kaiser HMOs, Western Health Advantage HMO, and an Anthem Blue Cross PPO) along with dental through Delta Dental PPO, and vision through Vision Service Plan (VSP). There is a County contribution toward the premiums (the contribution amount varies depending on coverage tier elected such as employee only, employee + 1, employee + family). Plus, the County offers excellent Life Insurance, Disability, Flexible Spending Plans, a Dependent Care Assistance Program, professional development and more.
Retirement : Defined benefit plan under the County Employees Retirement Act of 1937. More information can be found online at www.mcera.org.
IRS 457 Plan : Choice of pre-tax or post-tax (Roth) employee contribution up to the IRS annual maximum.
Retiree Medical : The County provides access to group health plan coverage to eligible retirees.
For specific questions regarding the employment process, please contact Human Resources at (415) 473-6104. For additional details about the benefits or retirement, please contact the Benefits Division at (415) 473-2197.
*IMPORTANT NOTE: Benefits described herein do not represent a contract and may be changed without notice.
01
QUALIFYING EDUCATION/EXPERIENCE: The minimum qualifications for the position are as follows:Any combination of education and experience that would provide the knowledge and abilities listed. Typically, this would be the equivalent to a Bachelor's degree in communications, marketing, public relations or a closely related field and two years of progressively responsible experience in media-related activities. Additional professional experience in media activities may substitute for the required education on a year-for-year basis.Select the one box that best describes the number of years in which you have work experience in the field of communications and/or public relations.
I have six (6) or more years of experienceI have five (5) years of experience but less than six (6).I have four (4) years of experience but less than five (5)I have three (3) years of experience but less than four (4)I have two (2) years of experience but less than three (3)I have less than two (2) years of experienceN/A-No Experience
02
Do you possess a Bachelor's Degree in Communications, Journalism, Public Relations, Creative Writing, Marketing, or a closely related field?Note: If applicable, please make sure your degree or coursework and the name of the institution are included in the Education section of the standard application
YesNo
03
NARRATIVE RESPONSE QUESTIONS (Please answer all questions below. If you do not possess any experience, please state "No Experience" in the space provided):Describe your experience in utilizing media sources and other public relations and marketing vehicles to educate the public about governmental programs, services, rules, and regulations, etc. Include the names of the employers where you gained this experience.
04
Describe your experience in responding to inquiries from the media. Discuss how you determined the appropriateness of requests and handled potentially sensitive issues. Include the names of the employers where you gained this experience.
05
Describe your experience developing news stories, articles, speeches, and newsletters. Include the names of the employers where you gained this experience.
Required Question
$99,902.40 - $120,785.60 Annually
Location :
San Rafael, CA
Job Type:
Full Time, Regular
Job Number:
0294-24-10
Department:
Office of the County Executive
Opening Date:
10/16/2024
Closing Date:
10/31/2024 11:59 PM Pacific
Vacancies:
1
Weekly Schedule:
40 hours
Equal Employment Opportunity (EEO):
The County of Marin is an Equal Opportunity Employer. Persons of color, women, individuals with disabilities, veterans, and adults of all ages are strongly encouraged to apply.
Individuals with Disabilities:
If you are a person with a disability and are unable to complete an online application or require an accommodation to participate in a recruitment, you must contact Human Resources at least five work days in advance of the testing step or interview. Please contact the Human Resources Staffing Division at (415) 473-2126 (CRS DIAL 711) .
ABOUT US
At the County of Marin, our employees overwhelmingly report feeling their work is meaningful, they like the work they do, and they are proud to tell people "I work for the County of Marin." Discover more about us, our values and our organizational culture Read on to find out more about this opportunity.
The Office of the County Executive (OCE)
is responsible for preparing the County budget, providing the Board of Supervisors with the information needed for decision-making, representing the County in intergovernmental relationships, coordinating the work of all County departments, ensuring they provide timely, accurate and coordinated information to the public. The OCE staff also helps coordinate planning for County facilities, risk management, and racial equity initiatives.
The OCE Communications Division is a small, dynamic team that consists of a Communications Director, a Media Manager, and three Media Specialists.ABOUT THE POSITION
The Media Specialist promotes public understanding of County programs, services, and initiatives. The position is responsible for performing professional public information, media relations, and communications duties. Work includes preparing and disseminating materials through multiple channels, managing relationships with traditional media, and ensuring that communications strategies support the County's overall public information objectives.
The position involves collaboration with County staff, the news media, and the public to convey accurate and timely information about County programs and services. The Media Specialist works closely with elected officials, department heads, and County staff, developing and maintaining positive working relationships with those involved in public information and outreach efforts.
Areas of focus include:
Supporting the development and management of the County's communication strategy for internal and external audiences, including public information, social media, marketing, and branding.Assisting in creating policies, procedures, and action plans for communication programs.Facilitating public outreach efforts in alignment with County goals and coordinating briefings, workshops, events, and emergency communication plans.Serving as a liaison between the County and media for sensitive issues and preparing talking points for public events and meetings.Collaborating with teams to ensure website content is accurate and updated, contributing to social media strategy and content development.Supporting contracted vendors and overseeing the progress of communication-related projects.Researching emerging issues in Marin's communities and assisting in recommending policy adjustments based on potential impacts.Leading the preparation of speeches, scripts, news releases, and other communication materials for policymakers.Contributing to developing educational content, including brochures, fact sheets, and newsletters.Helping coordinate disaster preparedness and community outreach initiatives.Performing other related duties as required.Remote work, up to two days per week, may be arranged after six months of employment. Work could include occasional evenings or weekends depending on the outreach needs of County departments.ABOUT YOU
THE HIGHLY QUALIFIED CANDIDATE:
The ideal applicant possesses a combination of the following experience and competencies:
Experience supporting communication strategies for internal and external audiences, including public outreach, social media, marketing, and branding.Experience with public information initiatives in a governmental agency, coordinating outreach, and engaging diverse stakeholders.Experience collaborating with media and managing public responses to sensitive issues.Experience creating and editing speeches, scripts, news releases, and other materials, simplifying complex information for broad audiences.Strong verbal and written communication skills. Confident speaking publicly and on camera.Experience with government protocols for public information and emergency communications.Given the County's goal to increase engagement with its Spanish-speaking residents, English/Spanish bilingual candidates are strongly encouraged to apply.
Bilingual Testing/Certification:
The successful candidate, if bilingual, must demonstrate proficiency in both Spanish and English prior to appointment. A bilingual proficiency exam will be administered to ensure the candidates possess the appropriate skill level to meet the requirements.
QUALIFICATIONS
Knowledge of:Operational aspects of public relations and communications programs.Mass and targeted communication, public speaking, marketing, and journalism techniques.Effective social media strategies.Public administration and organizational principles.Techniques for preparing and distributing information through various media channels.Journalism, writing, editing, layout, graphic design, and production of informational materials.Associated Press styleTechniques for building and maintaining positive relationships with news media and public groups.Ability to:Provide technical guidance to staff.Interpret and communicate County rules, regulations, and procedures.Speak publicly and address groups.Maintain confidentiality.Communicate clearly and concisely, both verbally and in writing.
MINIMUM QUALIFICATIONSAny combination of education and experience that would provide the knowledge and abilities listed. Typically, this would be the equivalent to a Bachelor's degree in communications, marketing, public relations or a closely related field and two years of progressively responsible experience in media-related activities. Additional professional experience in media activities may substitute for the required education on a year-for-year basis.IMPORTANT INFORMATION
All applicants will receive email notifications regarding their status in the recruitment process. Please be sure to check your spam settings to allow our emails to reach you. You may also log into your governmentjobs.com account to view these emails.
Testing and Eligible List:
Depending on the number of qualified applications received, the examination may consist of a highly qualified review, application screening, online assessment, written examination, oral examination, performance examination, or any combination to determine which candidates' names will be placed on the eligible list.
The eligibility list created by this recruitment may be used to fill current or future vacancies for open, fixed-term, full-time or part-time positions in ANY County department while the list remains active. We encourage you to apply now if you are interested in a Media Specialist position in any County department.
Disaster Service Workers:
All County of Marin employees are designated Disaster Service Workers through state and local law (California Government Code Section 3100-3109). Employment with the County requires the affirmation of a loyalty oath to this effect. Employees are required to complete all Disaster Service Worker-related training as assigned, and to return to work as ordered in the event of an emergency.
PLEASE NOTE : The benefits described herein do not apply to temporary (contingent) or to part-time employees that work less than 50%.
COUNTY OF MARIN BENEFITS: GENERALBelow are some of the excellent benefits the County offers. More information about our benefits can be found on the
Paid Time Off : Competitive vacation accrual; 12 holidays per year; and generous sick leave accruals. Additional types of paid leaves are available for some bargaining units.
Health Plan : Choice of four health plans (two Kaiser HMOs, Western Health Advantage HMO, and an Anthem Blue Cross PPO) along with dental through Delta Dental PPO, and vision through Vision Service Plan (VSP). There is a County contribution toward the premiums (the contribution amount varies depending on coverage tier elected such as employee only, employee + 1, employee + family). Plus, the County offers excellent Life Insurance, Disability, Flexible Spending Plans, a Dependent Care Assistance Program, professional development and more.
Retirement : Defined benefit plan under the County Employees Retirement Act of 1937. More information can be found online at www.mcera.org.
IRS 457 Plan : Choice of pre-tax or post-tax (Roth) employee contribution up to the IRS annual maximum.
Retiree Medical : The County provides access to group health plan coverage to eligible retirees.
For specific questions regarding the employment process, please contact Human Resources at (415) 473-6104. For additional details about the benefits or retirement, please contact the Benefits Division at (415) 473-2197.
*IMPORTANT NOTE: Benefits described herein do not represent a contract and may be changed without notice.
01
QUALIFYING EDUCATION/EXPERIENCE: The minimum qualifications for the position are as follows:Any combination of education and experience that would provide the knowledge and abilities listed. Typically, this would be the equivalent to a Bachelor's degree in communications, marketing, public relations or a closely related field and two years of progressively responsible experience in media-related activities. Additional professional experience in media activities may substitute for the required education on a year-for-year basis.Select the one box that best describes the number of years in which you have work experience in the field of communications and/or public relations.
I have six (6) or more years of experienceI have five (5) years of experience but less than six (6).I have four (4) years of experience but less than five (5)I have three (3) years of experience but less than four (4)I have two (2) years of experience but less than three (3)I have less than two (2) years of experienceN/A-No Experience
02
Do you possess a Bachelor's Degree in Communications, Journalism, Public Relations, Creative Writing, Marketing, or a closely related field?Note: If applicable, please make sure your degree or coursework and the name of the institution are included in the Education section of the standard application
YesNo
03
NARRATIVE RESPONSE QUESTIONS (Please answer all questions below. If you do not possess any experience, please state "No Experience" in the space provided):Describe your experience in utilizing media sources and other public relations and marketing vehicles to educate the public about governmental programs, services, rules, and regulations, etc. Include the names of the employers where you gained this experience.
04
Describe your experience in responding to inquiries from the media. Discuss how you determined the appropriateness of requests and handled potentially sensitive issues. Include the names of the employers where you gained this experience.
05
Describe your experience developing news stories, articles, speeches, and newsletters. Include the names of the employers where you gained this experience.
Required Question