Wilshire Law Firm is hiring: Chief Marketing Officer in Los Angeles

Chief Marketing Officer

We are seeking an experienced and visionary Chief Marketing Officer to lead our growing marketing department, currently with over 10 employees. This role is pivotal in driving our brand strategy, enhancing market presence, and achieving our ambitious growth objectives.

We are a dynamic and rapidly growing company in the legal industry with a strong commitment to innovation and excellence. Headquartered in Los Angeles, our organization is dedicated to changing the way the industry views marketing.

Key Responsibilities:

1. Develop and execute comprehensive marketing strategies to support the company's overall objectives.
2. Lead and mentor a high-performing marketing team, fostering a culture of creativity, collaboration, and accountability.
3. Drive brand awareness and positioning through innovative campaigns and initiatives.
4. Analyze market trends and competitor activity to optimize marketing efforts and identify growth opportunities.
5. Collaborate closely with cross-functional teams to ensure alignment and support business goals.
6. Oversee the planning and execution of digital marketing, advertising, and promotional activities.
7. Manage an industry-leading marketing budget and allocate resources effectively to maximize ROI.
8. Provide strategic guidance to senior leadership on marketing insights, challenges, and opportunities.
9. Lead client acquisition efforts primarily across digital channels, optimizing ROI and conversion rates.
10. Utilize data-driven insights to continuously refine marketing strategies and tactics.

Qualifications:

1. Proven track record of success in senior marketing roles, ideally as a Chief Marketing Officer or equivalent.
2. Extensive experience in developing and implementing strategic marketing plans that drive business results.
3. Strong leadership skills with the ability to inspire and motivate teams towards achieving common goals.
4. Deep understanding of market research, consumer behavior, and marketing analytics.
5. Excellent communication and interpersonal skills, with the ability to build relationships and influence stakeholders at all levels.
6. Creative thinker with a strong analytical mindset and problem-solving abilities.
7. Bachelor’s degree in Marketing, Business Administration, or a related field; Master’s degree preferred.

Our Benefits:

1. Compensation range based on experience: $200,000 - $300,000
2. Opportunities for growth and advancement
3. Varied Medical, Dental and Vision plans
4. Firm-paid Life and AD&D insurance.
5. Paid time off and paid holidays
6. FSA, EAP, Pet Insurance
7. 401k

Wilshire Law Firm celebrates being an equal employment opportunity provider to all people in accordance with all applicable laws. We are happy to make reasonable accommodations to enable individuals with disabilities to perform essential functions throughout all terms of employment as well as the entire application process.