Sales Director - Xumo Advertising Job at Comcast in Los Angeles
Comcast, Los Angeles, CA, United States
Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. FreeWheel, our advertising technology arm, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Effectv, our audience delivery company, helps advertisers reach their target audiences across linear TV, streaming, and video on demand. A global division of Comcast, we have offices in nine countries and can insert advertisements around the world.
Job Summary
Responsible for directing a team of digital advertising sales executives or account managers responsible for selling the organization's digital products or services. Directs all, or a portion of, the sale of the organization's digital product or services. Sets objectives, goals and quotas for sales staff. Develops and directs the implementation of sales strategies and programs that will attract new accounts and enhance sales to current customers to deliver required sales growth. May be responsible for selected key or strategic accounts. Ensures integration of sales efforts with marketing efforts. May develop sales campaigns. Participates in the development of positioning strategies and pricing guidelines. Develops and executes successful partnerships and directs contract negotiations. Develops team through tailored training, goal setting, and career growth planning. Works closely with cross-functional partners to develop and execute go-to-market strategies, identify opportunities and risks within their book-of-business, and ensure their customers achieve their objectives.
Core Responsibilities
- Manages against a revenue goal (quota) operating as the “general manager” for assigned book of business.
- Manages, trains, and develops a sales team, including developing career growth plans and performance goals.
- Consultative, client-centric sales approach with strong written and verbal communication skills deliver a clear value proposition based on customer use cases.
- Identifies growth areas and key upsell opportunities for additional company technologies and services, in alignment with clients’ business goals and priorities.
- Retains the client through renewals and growing the relationship.
- Understands client’s business model, objectives and business needs, key performance indicators (KPIs), high-level technical architecture, key partnerships, and organization structure.
- Ensures overall client satisfaction and execution to meet client’s business goals.
- Acts as the primary point of contact for all customer revenue and strategic initiatives.
- Moves opportunities through sales cycle from prospecting to completion – including proposal, negotiation, contracting, and approvals for complex deals.
- Consistently meets and exceeds quarterly/annual revenue and booking targets.
- Liaisons with other internal teams to champion customer needs and advocate for solutions needed to grow revenue.
- Works cross-functionally to execute go-to-market strategies and drive initiatives.
- Represents company at industry events, cultivating business relationships and trust across the client’s organizations.
- Understands the premium video advertising business, the TV and cable industry, and the challenges facing a typical enterprise media company.
- Consistent exercise of independent judgment and discretion in matters of significance.
- Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
- Other duties and responsibilities as assigned.
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience; think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff; be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
- Win as a team; make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System; a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Respect and promote inclusion & diversity.
- Do what's right for each other, our customers, investors and our communities.
Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Skills
Advertising, Client Counseling, Sales
Compensation
Primary Location Pay Range: $171,313.66 - $256,970.49. Targeted Commission: $90,000.00. Our sales compensation programs offer the potential for significant upside above targeted earnings for those who overachieve their sales targets.
Comcast intends to offer the selected candidate base pay dependent on job-related, non-discriminatory factors such as experience. Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life.
The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.
Education
Bachelor's Degree. While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Certifications (if applicable)
Relative Work Experience
10 Years +. Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law. Comcast will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable law, including the Los Angeles Fair Chance Initiative for Hiring Ordinance and the San Francisco Fair Chance Ordinance.
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