Takeda Pharmaceuticals
Neuromuscular HCP Marketing Lead
Takeda Pharmaceuticals, Cambridge, Massachusetts, us, 02140
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Read all the information about this opportunity carefully, then use the application button below to send your CV and application.Job Description
Neuromuscular HCP Marketing Lead Takeda PharmaceuticalCambridge, MAAbout the role: Would you feel excited about bringing value to patients affected by Rare Diseases and working with life-saving Plasma-Derived Therapies (PDT)? Join Takeda as the Neuromuscular HCP Marketing Lead, at the Associate Director level, located in Cambridge, MA. This is an excellent opportunity to shape and enhance Takeda's presence in peripheral neuromuscular conditions to elevate the standard of care and change patients’ lives. The right candidate will have the exciting opportunity to join the Team in a fast-paced early post-launch environment, shape the portfolio strategy, and contribute to the Team’s successes. This role will drive the execution of our branded and unbranded promotional strategy by implementing materials, activities, and tools for health care professionals. It will lead HCP Marketing activities and partner closely with the Sales Leadership Team to guarantee a disciplined execution of the strategy and identify new opportunities in the post-launch phase to further strengthen Takeda’s presence in the Neuromuscular space.This role requires someone with good project management skills, attention to detail, and an agile response to change. To succeed in this role, you must have excellent communication skills, a collaborative approach, willingness, and perseverance to go the extra mile for the success of the team and for patients.How you will contribute:
Define the HCP Marketing strategy for the Immunoglobulins portfolio in MMN and CIDPManage and develop the HCP Marketing Team and motivate them to achieve resultsAnticipate market changes and dynamics in customer expectations and strategize to guide the company to live up to those expectations in the fast-evolving competitive landscapeResponsible for the HCP annual brand planning and agency coordination through tactical planningLead the HCP Team through the development of all branded promotional materials, tools, and activities for HCPs and manage PRT (Promotional Review Team) reviewsResponsible for the planning, content coordination, and output of the Sales & Marketing Council recurrent meetings to ensure the appropriate collaboration and alignment between Marketing and SalesRepresent the main point of contact for Sales RBDs and collaborate with them to ensure the optimum execution of Marketing StrategyLead the HCP Marketing Team to ensure Takeda's presence at major Neuromuscular CongressesResponsible for P2P content development and execution in collaboration with the Franchise Customer Engagement TeamCoordinate the Marketing Team to ensure regular alignment calls with the TLL (Thought Leader Liaisons) Team and collect insights from the Field in a structured wayProactively analyze insights and data to define new workstream needs and work in collaboration with the cross-functional team to find solutions or define strategic implicationsBudget management (including purchase orders submission, OPEX tracker, accruals management, etc.)Minimum Requirements/Qualifications:
Bachelor's degree required; MBA or advanced degree preferred.7+ years of marketing experience with a demonstrated record of success.9+ years pharmaceutical industry or related experience with knowledge in Rare Diseases/Neurology or NeuroscienceExperience in leading Strategic/Brand Plan developmentSales or Sales management experience in the United StatesGlobal Marketing experience preferredAbility to successfully manage and navigate through PRT/CMLR processesComprehensive understanding of the US Healthcare system and distribution channels across institutions and specialty pharmaciesMore about us: At Takeda, we are transforming patient care through the development of novel specialty pharmaceuticals and best in class patient support programs. Takeda is a patient-focused company that will inspire and empower you to grow through life-changing work.Certified as a Global Top Employer, Takeda offers stimulating careers, encourages innovation, and strives for excellence in everything we do. We foster an inclusive, collaborative workplace, in which our teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.This position is currently classified as "hybrid" in accordance with Takeda's Hybrid and Remote Work policy.Locations
USA - MA - Cambridge - Kendall Square - 500Worker Type
EmployeeWorker Sub-Type
RegularTime Type
Full time
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Read all the information about this opportunity carefully, then use the application button below to send your CV and application.Job Description
Neuromuscular HCP Marketing Lead Takeda PharmaceuticalCambridge, MAAbout the role: Would you feel excited about bringing value to patients affected by Rare Diseases and working with life-saving Plasma-Derived Therapies (PDT)? Join Takeda as the Neuromuscular HCP Marketing Lead, at the Associate Director level, located in Cambridge, MA. This is an excellent opportunity to shape and enhance Takeda's presence in peripheral neuromuscular conditions to elevate the standard of care and change patients’ lives. The right candidate will have the exciting opportunity to join the Team in a fast-paced early post-launch environment, shape the portfolio strategy, and contribute to the Team’s successes. This role will drive the execution of our branded and unbranded promotional strategy by implementing materials, activities, and tools for health care professionals. It will lead HCP Marketing activities and partner closely with the Sales Leadership Team to guarantee a disciplined execution of the strategy and identify new opportunities in the post-launch phase to further strengthen Takeda’s presence in the Neuromuscular space.This role requires someone with good project management skills, attention to detail, and an agile response to change. To succeed in this role, you must have excellent communication skills, a collaborative approach, willingness, and perseverance to go the extra mile for the success of the team and for patients.How you will contribute:
Define the HCP Marketing strategy for the Immunoglobulins portfolio in MMN and CIDPManage and develop the HCP Marketing Team and motivate them to achieve resultsAnticipate market changes and dynamics in customer expectations and strategize to guide the company to live up to those expectations in the fast-evolving competitive landscapeResponsible for the HCP annual brand planning and agency coordination through tactical planningLead the HCP Team through the development of all branded promotional materials, tools, and activities for HCPs and manage PRT (Promotional Review Team) reviewsResponsible for the planning, content coordination, and output of the Sales & Marketing Council recurrent meetings to ensure the appropriate collaboration and alignment between Marketing and SalesRepresent the main point of contact for Sales RBDs and collaborate with them to ensure the optimum execution of Marketing StrategyLead the HCP Marketing Team to ensure Takeda's presence at major Neuromuscular CongressesResponsible for P2P content development and execution in collaboration with the Franchise Customer Engagement TeamCoordinate the Marketing Team to ensure regular alignment calls with the TLL (Thought Leader Liaisons) Team and collect insights from the Field in a structured wayProactively analyze insights and data to define new workstream needs and work in collaboration with the cross-functional team to find solutions or define strategic implicationsBudget management (including purchase orders submission, OPEX tracker, accruals management, etc.)Minimum Requirements/Qualifications:
Bachelor's degree required; MBA or advanced degree preferred.7+ years of marketing experience with a demonstrated record of success.9+ years pharmaceutical industry or related experience with knowledge in Rare Diseases/Neurology or NeuroscienceExperience in leading Strategic/Brand Plan developmentSales or Sales management experience in the United StatesGlobal Marketing experience preferredAbility to successfully manage and navigate through PRT/CMLR processesComprehensive understanding of the US Healthcare system and distribution channels across institutions and specialty pharmaciesMore about us: At Takeda, we are transforming patient care through the development of novel specialty pharmaceuticals and best in class patient support programs. Takeda is a patient-focused company that will inspire and empower you to grow through life-changing work.Certified as a Global Top Employer, Takeda offers stimulating careers, encourages innovation, and strives for excellence in everything we do. We foster an inclusive, collaborative workplace, in which our teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.This position is currently classified as "hybrid" in accordance with Takeda's Hybrid and Remote Work policy.Locations
USA - MA - Cambridge - Kendall Square - 500Worker Type
EmployeeWorker Sub-Type
RegularTime Type
Full time
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