Aditi Consulting
Marketing Manager - Online II
Aditi Consulting, Seattle, Washington, us, 98127
Summary:We are seeking an experienced Paid Social Media Lead to drive high-impact paid social media campaigns across multiple platforms and company Clouds. In this role, you will be responsible for developing and executing paid social media campaigns, optimizing performance, and driving measurable results across various stages of the marketing funnel. You will collaborate with senior stakeholders across the organization, acting as a subject matter expert and working side-by-side with other expert Paid Media strategists to drive innovation and deliver growth.
The Paid Social Media Lead will work closely with Global Media Strategists to build strategic media plans and maximize business impact through full-funnel campaigns.
Responsibilities:
Lead the strategy, execution, and optimization of paid social media campaigns across multiple platforms (e.g., Meta, LinkedIn, Instagram, Twitter, TikTok, Reddit)Develop strategies for achieving multi-funnel objectives that will support campaigns across multiple CloudsAnalyze performance data to generate actionable insights, influence creative, and make impactful optimizationsFunction as a subject matter expert for paid social media across the organizationStay up to date on industry trends, algorithm changes, and new technologies. Apply the latest best practices in paid social marketing to our campaignsManage budgets, target attainment, media strategy, campaign optimization, testing, performance KPIs, and overall paid social roadmap
Qualifications:
5+ years of experience managing paid social media campaigns, with a deep understanding of platform-specific strategies and best practicesProven track record of optimizing paid social programs to deliver measurable business results across multiple objectivesStrong expertise in marketing funnel strategy and the role of paid social across the marketing funnelProficiency in data analysis and visualization, with the ability to translate campaign performance into actionable insightsStrong communication, collaboration, and project management skillsAbility to work autonomously with minimal oversight, making strategic decisions that align with broader organizational goals
Preferred:
Experience with large-scale paid media programs across multiple regions or productsFamiliarity with marketing automation tools and processesPrevious B2B Marketing experienceStrong proficiency with data visualization tools like Tableau
Compensation:The pay rate range above is the base hourly pay range that Aditi Consulting reasonably expects to pay someone for this position (compensation may vary outside of this range depending on several factors, including but not limited to, a candidate's qualifications, skills, competencies, experience, location and end client requirements).
Benefits and Ancillaries:Medical, dental, vision, PTO benefits and ancillaries may be available for eligible Aditi Consulting employees and vary based on the plan options selected by the employee.
Aditi Consulting LLC uses AI technology to engage candidates during the sourcing process. AI technology is used to gather data only and does not replace human-based decision making in employment decisions.
#AditiConsulting
The Paid Social Media Lead will work closely with Global Media Strategists to build strategic media plans and maximize business impact through full-funnel campaigns.
Responsibilities:
Lead the strategy, execution, and optimization of paid social media campaigns across multiple platforms (e.g., Meta, LinkedIn, Instagram, Twitter, TikTok, Reddit)Develop strategies for achieving multi-funnel objectives that will support campaigns across multiple CloudsAnalyze performance data to generate actionable insights, influence creative, and make impactful optimizationsFunction as a subject matter expert for paid social media across the organizationStay up to date on industry trends, algorithm changes, and new technologies. Apply the latest best practices in paid social marketing to our campaignsManage budgets, target attainment, media strategy, campaign optimization, testing, performance KPIs, and overall paid social roadmap
Qualifications:
5+ years of experience managing paid social media campaigns, with a deep understanding of platform-specific strategies and best practicesProven track record of optimizing paid social programs to deliver measurable business results across multiple objectivesStrong expertise in marketing funnel strategy and the role of paid social across the marketing funnelProficiency in data analysis and visualization, with the ability to translate campaign performance into actionable insightsStrong communication, collaboration, and project management skillsAbility to work autonomously with minimal oversight, making strategic decisions that align with broader organizational goals
Preferred:
Experience with large-scale paid media programs across multiple regions or productsFamiliarity with marketing automation tools and processesPrevious B2B Marketing experienceStrong proficiency with data visualization tools like Tableau
Compensation:The pay rate range above is the base hourly pay range that Aditi Consulting reasonably expects to pay someone for this position (compensation may vary outside of this range depending on several factors, including but not limited to, a candidate's qualifications, skills, competencies, experience, location and end client requirements).
Benefits and Ancillaries:Medical, dental, vision, PTO benefits and ancillaries may be available for eligible Aditi Consulting employees and vary based on the plan options selected by the employee.
Aditi Consulting LLC uses AI technology to engage candidates during the sourcing process. AI technology is used to gather data only and does not replace human-based decision making in employment decisions.
#AditiConsulting