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Recruiting From Scratch

Senior Creative Strategist Job at Recruiting From Scratch in Los Angeles

Recruiting From Scratch, Los Angeles, CA, United States


Who is Recruiting from Scratch :Recruiting from Scratch is a premier talent firm that focuses on placing the best product managers, software, and hardware talent at innovative companies. Our team is 100% remote and we work with teams across the United States to help them hire.This role is hybrid in Los Angeles, CA.We're seeking a dynamic and experienced Senior Creative Strategist to join our high-performing team at our client. As a Senior Creative Strategist, you will be at the forefront of crafting compelling, data-driven creative strategies for paid social advertising. You will work within a pod structure, reporting to a Strategy Lead and collaborating closely with fellow strategists, editors, and more to deliver best-in-class ads for your clients. You will have direct ownership of 1-2 accounts, with the opportunity to design and execute creative strategies that deliver measurable results.ResponsibilitiesDevelop and maintain weekly strategic plans for 1-2 client accountsPresent strategic recommendations and creative concepts to clients and internal stakeholdersProactively identify opportunities for account growth and expansionFormulate effective creative strategies using data analysis, research, and creative insightsAnalyze performance data from platforms like Meta Ads Manager and TikTok Ads Manager to inform strategyConduct in-depth consumer, product, and competitor research to identify trends and opportunitiesTranslate strategic insights into actionable creative briefs and conceptsWrite engaging scripts and copy for video and static image adsCollaborate with Post-Production and Production teams to ensure visual elements align with creative strategyProvide constructive feedback to creative teams, ensuring adherence to strategic objectivesImplement feedback from your Strategy Lead to refine and improve creative outputConduct regular analysis of creative test resultsUse data-driven insights to iterate and optimize creative strategiesIdentify top-performing concepts within accounts and across the social media landscapeStay abreast of emerging trends and best practices in social media advertisingMentor junior team members and contribute to the overall growth of the creative strategy departmentParticipate in brainstorming sessions and contribute innovative ideas to elevate our agency's creative outputCollaborate cross-functionally with other departments to ensure seamless campaign executionTech stackGoogle Suite, Meta Ads Manager, Monday.com, Notion, Zoom, Slack, TikTok Ads ManagerCandidate requirements5+ years of experience in performance marketingProven track record in paid social or direct response advertising, with a portfolio of successful ads and ad strategies (work samples required)Demonstrated ability to craft compelling narratives and ad copy that drives conversionsStrong analytical skills with proficiency in interpreting data and deriving actionable insightsExcellent project management abilities, including the capacity to juggle multiple clients and deadlinesAdvanced understanding of social media platforms, particularly Instagram, TikTok, and FacebookHands-on experience with Facebook Ads Manager, TikTok Ads Manager, and other relevant ad platformsProficiency in Google Suite (Gmail, Docs, Sheets, Slides) and basic design toolsOutstanding written and verbal communication skills, with the ability to present complex ideas clearly and persuasivelyAdaptability and resilience in a fast-paced, ever-changing industry landscapeNice-to-havesAdvanced proficiency in Google Sheets/Microsoft Excel for data analysis and reportingExperience managing junior team members or leading small teamsThe salary range is $90,000 - $120,000#J-18808-Ljbffr