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City of Sanford, FL

Digital Media Specialist

City of Sanford, FL, Sanford, Florida, United States, 32771


Salary :

$57,118.55 - $87,014.52 Annually

Location :

Office of the City Manager City of Sanford, FL

Job Type:

FULL TIME

Job Number:

24-00090

Department:

Office of the City Manager

Opening Date:

10/24/2024

Closing Date:

11/24/2024 5:30 PM Eastern

Description

The Digital Media Specialist will support the City of Sanford's communication efforts by creating and enhancing the city's digital presence. This role involves the development and execution of digital content across various platforms, including social media, the city's website, and other online communication channels. Under the supervision of the Chief Communications and Cultural Affairs Administrator, comprehensive support will be provided to the City's marketing and communication efforts to ensure cohesive, engaging, and informative content that aligns with the city's strategic communication goals.

Examples of Duties

OFFICE OF THE CITY MANAGERDevelops, designs, and produces digital content, including graphics, videos, animation and written materials, for social media platforms, the city's website, e-newsletters, and other public relations campaigns.Captures photos and video footage at City functions and events. Edits and appropriately distributes photos and videos. Maintains secure electronic storage.Assist in maintaining and updating the city's website, ensuring content is current, accurate, and in compliance in accordance with Americans with Disabilities Act Standards for Accessible Design. Collaborates with other departments to gather and publish relevant information.Manages the city's social media accounts, including content scheduling, posting, monitoring, and engaging with the public. Helps analyze social media metrics to optimize engagement and reach.Assists with the development and/or revision of Administrative Policy 8.1 Use of Social Media Resources.Research best practices, emerging technology or other trends and propose new communication initiatives to the Chief Communications and Cultural Affairs Administrator.Works with the Chief Communications and Cultural Affairs Administrator to plan and execute digital media campaigns that promote city initiatives, events, and public information to include assisting in the preparation of speeches, articles, and other informational material for public information purposes or use by a City Official.Monitors and reports on the effectiveness of digital media strategies. Use analytics to drive content decisions and improvements.Assists the Chief Communications and Cultural Affairs Administrator in disseminating timely information during emergencies or crises via digital channels, including Emergency Operations as necessary.Ensures all digital content is consistent with the city's brand guidelines and voice.Fosters community engagement through interactive content, online forums, and responding to public inquires in a professional and timely manner.Works closely with the Chief Communications and Cultural Affairs Administrator to support other city departments with their digital communications needs and ensure a unified city message.Create, design, and coordinate the receipt of content from all City Department's for the quarterly employee newsletter.ADDITIONAL POSITION FUNCTIONS

Performs related duties as directed when such duties are a logical and appropriate assignment to the position.

Minimum Qualifications

NEW HIRE INCENTIVE

up to 10% of the minimum of the new hire employees' position paygrade.

**Incentive Agreement Required**

Bachelors Degree in Digital Media, Communications, Marketing, Graphic Design or a related field; supplemented by two (2) year experience in digital media management, content creation, or a similar role; preferably within a government environment or an equivalent combination of education, training, and experience.

Employee shall obtain the National Incident Management System ICS-100 Introduction to the Incident Command System and IS-700 National Incident Management System, An Introduction within six (6) months of employment. The following courses are designed to provide a baseline, as they introduce basic NIMS and ICS concepts and provide the foundation for higher-level Emergency Operations Center (EOC), MACS, and ICS-related training.

PREFERRED QUALIFICATIONS

Government/Public Sector experience with familiarity of operations and community engagement strategies. Knowledge of accessibility standards for digital content.

Supplemental Information

Skill in business English, e.g., correspondence formats, spelling, punctuation and grammar.Ability to create clear, concise, and engaging content.Ability to interpret a variety of instructions in written, oral, diagram, or schedule form.Ability to utilize personal computers, standard office equipment and standard software applications, e.g., word processors, database software, spreadsheet applications.Ability to plan, organize, and coordinate schedules and meetings; manage multiple projects, prioritize tasks, and meet deadlines.Skill in graphic design software (e.g. Adobe Creative Suite), video editing tools, content management systems (CMS), and social media management tools.Knowledge of Search Engine Optimization (SEO) and web analytics.Ability to develop innovative digital content that resonates with the community.Ability to commit to producing high-quality work with attention to detail.Skill in composing routine correspondence, summaries and reports in a clear and concise manner; ability to compose moderately complex correspondence, summaries and reports.Skill acting as a liaison.Flexible with work schedule to accommodate occasional off-site events or community engagement activities.Knowledge of pertinent federal, state and local rules, regulations, ordinances, and other regulatory standards applicable to the work.Ability to establish and maintain effective working relationships and communications with co-workers, internal/external customers, department management and the public.PHYSICAL REQUIREMENTSWhile performing the essential functions of this job the employee is regularly required to stand, walk, use hands to finger, handle, or feel, reach with hands and arms, climb or balance, stoop, kneel, crouch, or crawl, and lift and/or move up to 35 pounds.Ability to work using a computer for an extended period of time.While performing the essential functions of this position the employee is rarely exposed to disagreeable environmental factors.

THE CITY OF SANFORD IS A DRUG FREE WORKPLACE

Part of the City of Sanford's success is due to the efforts and loyalty of employees of our City. The City of Sanford offers a comprehensive benefits package to its

Regular (not Temporary)

employees, elected officials, and retirees. In assessing our comprehensive programs, the City has taken great care to seek a fair balance between business needs and employment security. There are many options available which afford City staff with coverage to best suit individual and family needs. In many cases, deductions are available on a pre-tax basis. The City engages in periodic Request for Proposals for benefits to ensure premiums and coverage's remain competitive and comprehensive and help provide employees with financial security. We welcome ideas and suggestions from our covered members.

City benefit offerings provide a competitive edge for employment recruitment and retention. In some cases the City funds 100% of the benefits; in most cases City subsidies are common.

Medical Insurance, Dental Insurance, Vision Insurance, Health Reimbursement Account, FRS Retirement Plan, Paid Time Off (General/Fire Employees), Paid Sick Leave/Paid Vacation Leave (Police), Bereavement Leave, Paid Military Leave, EAP Program, Short Term Disability Insurance, Paid Employee Life Insurance (1 x annual salary), Paid Holidays for most positions (# of days depends on position), Paid Jury Duty, Worker's Compensation, Social Security/Medicare (50%), Protective Safety Equipment, Uniforms.

Supplemental Benefits

Hospitality Indemnity Plan, Personal Cancer Indemnity Plan, Critical Illness,Voluntary Employee Supplemental Life Insurance, Dependent Life Insurance, 457 Deferred Compensation Retirement Plan, Short Term Disability, 10 Year Level Term Life Insurance.

Other Benefits

Fitness Center, Wellness Center for members of City's Health Insurance program, Wellness Incentive Program, Employee Assistance Program, Bi-Weekly Pay Checks, Direct Deposit, Employee Recognition Events, Free Flu Shot, Free Parking, Bi-Lingual Pay, New Hire Incentive w/Signed Agreement, Safety Incentive program.

Flexible Spending Account

Section 125 Cafeteria Plan Flexible Spending Accounts (FSAs) allow employees to set aside dollars on a pre-tax basis to pay for dependent day care and medical, dental, and vision expenses that are not covered by insurance. Employees can contribute up to $3,050 on a pre-tax basis for medical expenses. Dependent day care expenses are set by the IRS at a maximum of $5,000 per plan year. Employees should estimate expenses to be incurred carefully, as penalties may be imposed by the IRS. For more information please contact our benefits department.

New Hire Incentive

A. Pre-employment conditionsIf an employee voluntarily executed an Employee Recruitment Incentive Program Agreement prior to the date of hire upon employment, the new employee will receive:(i). 5% of the minimum of the newly hired employee's authorized position pay grade to be paid in the employee's initial paycheck.

(ii). 5% of the minimum of the newly hired employee's authorized position pay grade in which they were initially hired to be paid after the latter of either:

Successful completion of the probationary period, orAll conditions within the new employee employment letter have been fully and successfully satisfied such as, by way of example only, CDL license, plant operator license, etc.(iii). No payment if a new employee declines to execute an Employee Recruitment Incentive Program Agreement.

B. Post-employment conditions.If an employee voluntarily executed an Employee Recruitment Incentive Program Agreement after employment with the City and within 30 days from the date of hire, the employee will receive:(i). 3% of the minimum of the newly hired employee's authorized position pay grade to be paid in the employee's initial paycheck.(ii). 3% of the minimum of the newly hired employee's authorized position pay grade in which they were initially hired to be paid after the latter of either:

Successful completion of the probationary period, orAll conditions within the new employee employment letter have been fully and successfully satisfied such as, by way of example only, CDL license, plant operator license, etc.C . The Employee Recruitment Incentive Program Agreement shall, at a minimum, provide that if the employee should leave City employment for any reason, whether voluntarily or involuntarily, within 36 full months after the date of hire, the employee will reimburse the City according to the following schedule:(i). If termination is less than 12 full months of employment with the City: 100% of all incentives paid by the City to the employee shall be reimbursed to the City.(ii). If termination is 12 months or more, but less than 24 full months of employment with the City: 75% of all incentives paid by the City to the employee shall be reimbursed to the City.(iii). If termination is 24 months or more, but less than 36 full months of employment with the City: 50% of all incentives paid by the City to the employee shall be reimbursed to the City.(iv). Once the 36 full month period from date of hire has expired and with the employee still employed with the City, the employee shall have no further incentives reimbursement obligations to the City.Excludes temporary positions, positions in which the incumbent has received a new hire or recruitment incentive, all Sanford Police Department sworn personnel and Cadets as the Police Department has an existing New Hire Incentive program for its sworn personnel and Cadets, and all Sanford Fire Department positions requiring either Firefighter/EMT and Firefighter/Paramedics certifications.

01

Which of the following best describes your highest level of completed education?

No High School Diploma and No GEDHigh School or GEDSome CollegeAssociates DegreeBachelors DegreeMasters or Doctorate Degree

02

Do you currently hold a Bachelor's Degree in Digital Media, Communications, Marketing, Graphic Design or a related field?

YesNo

03

What best describes your current and valid State of Florida Driver's License?

No current and valid State of Florida Driver's License.Currently licensed, but not in the State of Florida.Current and valid State of Florida Class A Driver's License.Current and valid State of Florida Class B Driver's License.Current and valid State of Florida Class E Driver's License.

04

What best describes your years of responsible experience in digital media management, content creation, or a similar role?

No experience.1 year, but less than 2 years of experience.2 years, but less than 3 years of experience.3 years, but less than 4 years of experience.4 years, but less than 5 years of experience.5 years of experience or greater.

05

What best describes your level of experience and proficiency with Adobe Creative Suite or a similar graphic design software?

No experienceMinimalBasicIntermediateAdvanced

06

What best describes your years of experience using Content Management Systems?

No experienceSome, but less than 1 year of experience.1 year, but less than 2 years of experience.2 years, but less than 3 years of experience.3 years, but less than 4 years of experience.4 years, but less than 5 years of experience.5 years of experience or greater.

07

Answering 'Yes" to question #8 in Agency Wide Questions regarding felonies and misdemeanors will not automatically disqualify your application. Do you understand this?

YesNo

Required Question