Parsley Health
Growth Marketing Manager
Parsley Health, New York, New York, us, 10261
About us:
Please read the following job description thoroughly to ensure you are the right fit for this role before applying. Parsley Health is a digital health company with a mission to transform the health of everyone, everywhere with the world's best possible medicine. Today, Parsley Health is the nation's largest health care company helping people suffering from chronic conditions find relief with root cause resolution medicine. Our work is inspired by our members’ journeys and our actions are focused on impact and results.
The opportunity:
We’re hiring a
Growth Marketing Manager
to support Parsley Health’s efforts across our direct-to-consumer audience—both payer and cash pay. In this role, you will manage our paid search and social efforts while overseeing the creative team, including external vendors, copywriters, and designers. You'll also be responsible for collecting and analyzing data from all paid marketing channels, leveraging insights to optimize performance and guide strategy.
This role requires a proactive, highly analytical individual who is adept at leading creative teams, running growth experiments, and driving new areas of acquisition. You will collaborate closely with our EPD (Engineering, Product, Design) and Data teams, ensuring that marketing initiatives are aligned and fully integrated into our product development.
What you’ll do:
Manage paid search and social campaigns
to drive member growth and ensure the success of creative assets by coordinating with vendors, copywriters, and designers.
Collect and analyze data
across all marketing channels, providing regular reports on performance and insights that guide optimization.
Develop and
manage growth experiments
(e.g., A/B testing) to discover new opportunities for acquisition and scale paid efforts.
Act as the primary liaison between the Marketing team and the EPD + Data teams, ensuring alignment on growth initiatives and accurate data flow.
Manage the creative team’s queue to ensure content evolves with data-backed insights, maintaining a strong brand presence across paid channels.
Optimize the paid media funnel
to increase conversion rates and improve key metrics like cost-per-acquisition (CPA) and return on ad spend (ROAS).
What you’ll need:
Highly analytical background with the ability to translate data into actionable insights.
3-5 years experience
in managing paid search and social campaigns, including experience working with creative teams.
Strong project management skills with experience in
coordinating cross-functional teams
and delivering results.
Demonstrated ability as a
people manager .
Clear, empathetic communication with a deep understanding of customer needs and constraints, balanced with internal priorities and limitations.
Enthusiasm for Parsley Health’s mission and eagerness to become part of our collaborative, friendly, and dynamic team.
Benefits and Compensation:
Equity Stake
401(k) + Employer Matching program
Remote-first with the option to work from one of our centers in NYC or LA
Complimentary Parsley Health Complete Care membership
Subsidized Medical, Dental, and Vision insurance plan options
Generous 4+ weeks of paid time off
Annual professional development stipend
Annual wellness stipend
Parsley Health is committed to providing an equitable, fair and transparent compensation program for all employees. The starting salary for this role is between $97,750 - $115,000, depending on skills and experience. We take a geo-neutral approach to compensation within the US, meaning that we pay based on job function and level, not location.
Individual compensation decisions are based on a number of factors, including experience level, skillset, and balancing internal equity relative to peers at the company. We expect the majority of the candidates who are offered roles at our company to fall healthily throughout the range based on these factors.
At Parsley Health we believe in celebrating everything that makes us human and are proud to be an equal opportunity workplace. We embrace diversity and are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We believe that the more inclusive we are, the better we can serve our members.
#J-18808-Ljbffr
Please read the following job description thoroughly to ensure you are the right fit for this role before applying. Parsley Health is a digital health company with a mission to transform the health of everyone, everywhere with the world's best possible medicine. Today, Parsley Health is the nation's largest health care company helping people suffering from chronic conditions find relief with root cause resolution medicine. Our work is inspired by our members’ journeys and our actions are focused on impact and results.
The opportunity:
We’re hiring a
Growth Marketing Manager
to support Parsley Health’s efforts across our direct-to-consumer audience—both payer and cash pay. In this role, you will manage our paid search and social efforts while overseeing the creative team, including external vendors, copywriters, and designers. You'll also be responsible for collecting and analyzing data from all paid marketing channels, leveraging insights to optimize performance and guide strategy.
This role requires a proactive, highly analytical individual who is adept at leading creative teams, running growth experiments, and driving new areas of acquisition. You will collaborate closely with our EPD (Engineering, Product, Design) and Data teams, ensuring that marketing initiatives are aligned and fully integrated into our product development.
What you’ll do:
Manage paid search and social campaigns
to drive member growth and ensure the success of creative assets by coordinating with vendors, copywriters, and designers.
Collect and analyze data
across all marketing channels, providing regular reports on performance and insights that guide optimization.
Develop and
manage growth experiments
(e.g., A/B testing) to discover new opportunities for acquisition and scale paid efforts.
Act as the primary liaison between the Marketing team and the EPD + Data teams, ensuring alignment on growth initiatives and accurate data flow.
Manage the creative team’s queue to ensure content evolves with data-backed insights, maintaining a strong brand presence across paid channels.
Optimize the paid media funnel
to increase conversion rates and improve key metrics like cost-per-acquisition (CPA) and return on ad spend (ROAS).
What you’ll need:
Highly analytical background with the ability to translate data into actionable insights.
3-5 years experience
in managing paid search and social campaigns, including experience working with creative teams.
Strong project management skills with experience in
coordinating cross-functional teams
and delivering results.
Demonstrated ability as a
people manager .
Clear, empathetic communication with a deep understanding of customer needs and constraints, balanced with internal priorities and limitations.
Enthusiasm for Parsley Health’s mission and eagerness to become part of our collaborative, friendly, and dynamic team.
Benefits and Compensation:
Equity Stake
401(k) + Employer Matching program
Remote-first with the option to work from one of our centers in NYC or LA
Complimentary Parsley Health Complete Care membership
Subsidized Medical, Dental, and Vision insurance plan options
Generous 4+ weeks of paid time off
Annual professional development stipend
Annual wellness stipend
Parsley Health is committed to providing an equitable, fair and transparent compensation program for all employees. The starting salary for this role is between $97,750 - $115,000, depending on skills and experience. We take a geo-neutral approach to compensation within the US, meaning that we pay based on job function and level, not location.
Individual compensation decisions are based on a number of factors, including experience level, skillset, and balancing internal equity relative to peers at the company. We expect the majority of the candidates who are offered roles at our company to fall healthily throughout the range based on these factors.
At Parsley Health we believe in celebrating everything that makes us human and are proud to be an equal opportunity workplace. We embrace diversity and are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We believe that the more inclusive we are, the better we can serve our members.
#J-18808-Ljbffr