The University of Chicago
Director, Interactive Marketing
The University of Chicago, Chicago, Illinois, United States, 60290
Scroll down for a complete overview of what this job will require Are you the right candidate for this opportunityDepartmentBooth Marketing: Digital Engagement
About the DepartmentThe University of Chicago Booth School of Business is the second-oldest business school in the U.S. and second to none when it comes to influencing business education and business practices. Since 1898, the school has produced ideas and leaders that shape the world of business. Their rigorous, discipline-based approach to business education transforms students into confident, effective, respected business leaders prepared to face the toughest challenges.
Chicago Booth has the finest set of facilities of any business school in the world. Each of the four campuses (two in Chicago, one in London, and one in Hong Kong) reflects the architectural traditions of its environs while offering a state-of-the-art learning environment.
Chicago Booth is proud to claim:
an unmatched faculty.
degree and open enrollment programs offered on three continents.
a global body of nearly 56,000 accomplished alumni.
strong and growing corporate relationships that provide a wealth of lifelong career opportunities.
As part of the world-renowned University of Chicago, Chicago Booth shares the University's core values that shape the distinctive intellectual culture. At Booth, they constantly question and test ideas, and seek proof. This extraordinarily effective approach to business leads to new ideas and innovative solutions. Seven of the Booth faculty members have won Nobel Prizes for these ideas - the first business school to achieve this accomplishment.
Job SummaryAs a key member of the Chicago Booth marketing department, the Director of Interactive Marketing will bring strong UX design leadership and hands-on interface design skills to identify, define, and concept web applications, portals, and websites that support the Chicago Booth Brand and meet the needs of a diverse user population. Strong design thinking and hands-on leadership across cross-functional teams will be key elements of success in this highly collaborative role. The Director will gather user insights via qualitative and quantitative methods, translating those insights into actionable features and functionality that can be prototypes, validated with users, and generated into final designs for development. Establish and deliver against metrics that show user acceptance, adoption, and promotion of the Chicago Booth digital experience.
The Director of Interactive Marketing will lead the development team and work closely with cross-functional teams to ensure alignment and achieve organizational goals. This director will leverage their digital expertise to produce integrated multi-channel digital experiences that support the Chicago Booth brand in collaboration with Creative in essential areas of user experience design, information architecture, interface design, and digital advertising.
Responsibilities
Manages and oversees the development team.
Oversees the design, development, and ongoing optimization of Chicago Booth website properties, ensuring they meet brand consistency and are responsive and accessible across all devices and platforms.
Leads the development and execution of the UX vision and outputs to create intuitive, engaging, and innovative user experiences. Manages user research, persona development, wire framing, prototyping, and usability testing to ensure all digital products are user-friendly and meet the needs of diverse audiences.
Ensures Chicago Booth website properties comply with accessibility standards (e.g., WCAG 2.1). Conducts ongoing audits and improvements for inclusivity in design and functionality.
Works closely with teams to ensure digital initiatives align with UX best practices and accessibility requirements. Coordinates with external vendors and developers as necessary.
Communicates and presents design vision to key stakeholders to build cross-functional consensus.
Oversees adequate documentation and communication of design via wireframes, mockups, requirements engineering, and UI components.
In collaboration with Creative, contributes to the marketing efforts of Chicago Booth to assist with execution of integrated digital enterprise marketing initiatives. Assists other creative team members and offer solicited or unsolicited design/creative advice on their projects.
Assesses, maintains, and develops template design programs, including email, apps, and website site libraries. Proactively audits and revises design templates.
Stays up-to-date on digital trends, UX best practices, accessibility, and emerging technologies. Propose and implement innovative solutions that improve Booth’s digital experience.
Manages employees by establishing annual performance goals, allocating resources, assessing annual performance, and determining individual merit, incentive and/or promotional increases.
Maintains departmental priorities, allocates resources, and determines project direction in line with established priorities.
Performs other related work as needed.
Minimum QualificationsEducation:Minimum requirements include a college or university degree in related field.
Work Experience:Minimum requirements include knowledge and skills developed through 7+ years of work experience in a related job discipline.
Certifications:None specified.
Preferred QualificationsEducation:
Bachelor’s degree.
Degree in user experience, digital media, or related field.
Experience:
A minimum eight years of experience in UX/UI, or a related field.
A minimum eight years of experience in digital design, creative advertising, and multimedia.
Technical Skills or Knowledge:
Deep knowledge of and fluency with Adobe Creative Cloud.
Knowledge of interactive and mobile user experience design, CSS and HTML5 protocols and best practices.
Sitecore experience.
Preferred Competencies
Outstanding attention to detail, juggle multiple projects in deadline-oriented environment.
Presentation and organizational skills.
Proven ability to meet tight deadlines, manage multiple projects simultaneously, and work successfully under pressure.
Work successfully with a wide variety of people inside and outside the University.
Present concepts effectively to the central Marketing Team, its partners, and the larger Chicago Booth community.
Work successfully as part of a team, including give and receive constructive feedback and articulate and defend a principled point of view.
Excellent written, verbal, and presentation skills.
Work independently with little supervision; possess a self-motivated disposition; identify opportunities for improvement and recommend effective changes.
Working Conditions
This position is currently expected to work a minimum three days per week in the office.
Application Documents
Resume/CV (required)
Cover Letter (required)
When applying, the document(s) MUST be uploaded via the My Experience page, in the section titled Application Documents of the application.
Job FamilyCommunications
Role ImpactPeople Manager
FLSA StatusExempt
Pay FrequencyMonthly
Scheduled Weekly Hours37.5
Benefits EligibleYes
Drug Test RequiredNo
Health Screen RequiredNo
Motor Vehicle Record Inquiry RequiredNo
Posting StatementThe University of Chicago is an Affirmative Action/Equal Opportunity/Disabled/Veterans and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender, gender identity, national or ethnic origin, age, status as an individual with a disability, military or veteran status, genetic information, or other protected classes under the law. For additional information please see the University's Notice of Nondiscrimination.
Staff job seekers in need of a reasonable accommodation to complete the application process should call 773-702-5800 or submit a request via Applicant Inquiry Form.
We seek a diverse pool of applicants who wish to join an academic community that places the highest value on rigorous inquiry and encourages a diversity of perspectives, experiences, groups of individuals, and ideas to inform and stimulate intellectual challenge, engagement, and exchange.
All offers of employment are contingent upon a background check that includes a review of conviction history. A conviction does not automatically preclude University employment. Rather, the University considers conviction information on a case-by-case basis and assesses the nature of the offense, the circumstances surrounding it, the proximity in time of the conviction, and its relevance to the position.
The University of Chicago's Annual Security & Fire Safety Report (Report) provides information about University offices and programs that provide safety support, crime and fire statistics, emergency response and communications plans, and other policies and information. The Report can be accessed online at: http://securityreport.uchicago.edu. Paper copies of the Report are available, upon request, from the University of Chicago Police Department, 850 E. 61st Street, Chicago, IL 60637.
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About the DepartmentThe University of Chicago Booth School of Business is the second-oldest business school in the U.S. and second to none when it comes to influencing business education and business practices. Since 1898, the school has produced ideas and leaders that shape the world of business. Their rigorous, discipline-based approach to business education transforms students into confident, effective, respected business leaders prepared to face the toughest challenges.
Chicago Booth has the finest set of facilities of any business school in the world. Each of the four campuses (two in Chicago, one in London, and one in Hong Kong) reflects the architectural traditions of its environs while offering a state-of-the-art learning environment.
Chicago Booth is proud to claim:
an unmatched faculty.
degree and open enrollment programs offered on three continents.
a global body of nearly 56,000 accomplished alumni.
strong and growing corporate relationships that provide a wealth of lifelong career opportunities.
As part of the world-renowned University of Chicago, Chicago Booth shares the University's core values that shape the distinctive intellectual culture. At Booth, they constantly question and test ideas, and seek proof. This extraordinarily effective approach to business leads to new ideas and innovative solutions. Seven of the Booth faculty members have won Nobel Prizes for these ideas - the first business school to achieve this accomplishment.
Job SummaryAs a key member of the Chicago Booth marketing department, the Director of Interactive Marketing will bring strong UX design leadership and hands-on interface design skills to identify, define, and concept web applications, portals, and websites that support the Chicago Booth Brand and meet the needs of a diverse user population. Strong design thinking and hands-on leadership across cross-functional teams will be key elements of success in this highly collaborative role. The Director will gather user insights via qualitative and quantitative methods, translating those insights into actionable features and functionality that can be prototypes, validated with users, and generated into final designs for development. Establish and deliver against metrics that show user acceptance, adoption, and promotion of the Chicago Booth digital experience.
The Director of Interactive Marketing will lead the development team and work closely with cross-functional teams to ensure alignment and achieve organizational goals. This director will leverage their digital expertise to produce integrated multi-channel digital experiences that support the Chicago Booth brand in collaboration with Creative in essential areas of user experience design, information architecture, interface design, and digital advertising.
Responsibilities
Manages and oversees the development team.
Oversees the design, development, and ongoing optimization of Chicago Booth website properties, ensuring they meet brand consistency and are responsive and accessible across all devices and platforms.
Leads the development and execution of the UX vision and outputs to create intuitive, engaging, and innovative user experiences. Manages user research, persona development, wire framing, prototyping, and usability testing to ensure all digital products are user-friendly and meet the needs of diverse audiences.
Ensures Chicago Booth website properties comply with accessibility standards (e.g., WCAG 2.1). Conducts ongoing audits and improvements for inclusivity in design and functionality.
Works closely with teams to ensure digital initiatives align with UX best practices and accessibility requirements. Coordinates with external vendors and developers as necessary.
Communicates and presents design vision to key stakeholders to build cross-functional consensus.
Oversees adequate documentation and communication of design via wireframes, mockups, requirements engineering, and UI components.
In collaboration with Creative, contributes to the marketing efforts of Chicago Booth to assist with execution of integrated digital enterprise marketing initiatives. Assists other creative team members and offer solicited or unsolicited design/creative advice on their projects.
Assesses, maintains, and develops template design programs, including email, apps, and website site libraries. Proactively audits and revises design templates.
Stays up-to-date on digital trends, UX best practices, accessibility, and emerging technologies. Propose and implement innovative solutions that improve Booth’s digital experience.
Manages employees by establishing annual performance goals, allocating resources, assessing annual performance, and determining individual merit, incentive and/or promotional increases.
Maintains departmental priorities, allocates resources, and determines project direction in line with established priorities.
Performs other related work as needed.
Minimum QualificationsEducation:Minimum requirements include a college or university degree in related field.
Work Experience:Minimum requirements include knowledge and skills developed through 7+ years of work experience in a related job discipline.
Certifications:None specified.
Preferred QualificationsEducation:
Bachelor’s degree.
Degree in user experience, digital media, or related field.
Experience:
A minimum eight years of experience in UX/UI, or a related field.
A minimum eight years of experience in digital design, creative advertising, and multimedia.
Technical Skills or Knowledge:
Deep knowledge of and fluency with Adobe Creative Cloud.
Knowledge of interactive and mobile user experience design, CSS and HTML5 protocols and best practices.
Sitecore experience.
Preferred Competencies
Outstanding attention to detail, juggle multiple projects in deadline-oriented environment.
Presentation and organizational skills.
Proven ability to meet tight deadlines, manage multiple projects simultaneously, and work successfully under pressure.
Work successfully with a wide variety of people inside and outside the University.
Present concepts effectively to the central Marketing Team, its partners, and the larger Chicago Booth community.
Work successfully as part of a team, including give and receive constructive feedback and articulate and defend a principled point of view.
Excellent written, verbal, and presentation skills.
Work independently with little supervision; possess a self-motivated disposition; identify opportunities for improvement and recommend effective changes.
Working Conditions
This position is currently expected to work a minimum three days per week in the office.
Application Documents
Resume/CV (required)
Cover Letter (required)
When applying, the document(s) MUST be uploaded via the My Experience page, in the section titled Application Documents of the application.
Job FamilyCommunications
Role ImpactPeople Manager
FLSA StatusExempt
Pay FrequencyMonthly
Scheduled Weekly Hours37.5
Benefits EligibleYes
Drug Test RequiredNo
Health Screen RequiredNo
Motor Vehicle Record Inquiry RequiredNo
Posting StatementThe University of Chicago is an Affirmative Action/Equal Opportunity/Disabled/Veterans and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender, gender identity, national or ethnic origin, age, status as an individual with a disability, military or veteran status, genetic information, or other protected classes under the law. For additional information please see the University's Notice of Nondiscrimination.
Staff job seekers in need of a reasonable accommodation to complete the application process should call 773-702-5800 or submit a request via Applicant Inquiry Form.
We seek a diverse pool of applicants who wish to join an academic community that places the highest value on rigorous inquiry and encourages a diversity of perspectives, experiences, groups of individuals, and ideas to inform and stimulate intellectual challenge, engagement, and exchange.
All offers of employment are contingent upon a background check that includes a review of conviction history. A conviction does not automatically preclude University employment. Rather, the University considers conviction information on a case-by-case basis and assesses the nature of the offense, the circumstances surrounding it, the proximity in time of the conviction, and its relevance to the position.
The University of Chicago's Annual Security & Fire Safety Report (Report) provides information about University offices and programs that provide safety support, crime and fire statistics, emergency response and communications plans, and other policies and information. The Report can be accessed online at: http://securityreport.uchicago.edu. Paper copies of the Report are available, upon request, from the University of Chicago Police Department, 850 E. 61st Street, Chicago, IL 60637.
#J-18808-Ljbffr