Pioneer Square Labs
Pioneer Square Labs is hiring: Senior Visual Designer in Seattle
Pioneer Square Labs, Seattle, WA, United States
Content Summary: Senior Visual Designer at Seattle, for Pioneer Square Labs
PSL - Senior Visual Designer
Design | Seattle, WA, USA
Pioneer Square Labs (PSL) is a startup studio and early-stage venture capital fund focused on the next generation of software and service companies based in the Pacific Northwest. We develop ideas with exceptional entrepreneurs from scratch and validate or kill them. For the best ideas, we invest significant development work and capital to turn these ideas into venture-funded companies with rapid customer and market adoption.
OUR ROLE
PSL is hiring a Senior Visual Designer with experience in branding, web, and packaging design. At PSL, you'll use a broad set of design disciplines to brand new businesses with world-class founders. We are looking for an exceptional Senior Visual Designer, who can drive brand identity and systems, messaging, marketing collateral, pitch decks, and swag collateral for a wide variety of businesses. You will collaborate with both the PSL core team as well as PSL spinout founders working to build the next generation of Pacific Northwest companies, from the ground up.
Please submit a portfolio (PDF or website) that shows off the breadth of your capabilities including your process and end brand executions.
WHAT YOU'LL DO
Ideate, Validate, and Create
Participate in new company creation ideation sessions
Collaborate with the core team member on new concept development
Talk to customers and synthesize VOC learnings to help drive concept affinity
Build test brands and look at data through the lens of our validation framework
Deliver creative advertising messaging to test value props resonance with customers
Brand Development
Participate in early-stage brand workshops including naming, brand attribute definition, and voice
Create mood boards and brand identity options that reflect brand values
Create, extend and apply brand identities across product and marketing channels
Work with core team members and key stakeholders in the execution of key business design needs
Help founders hone their mission, vision, and values
Create brand books, style guides, and documentation to communicate the brand system and messaging foundation and their future team
Marketing Deliverables
Drive brochure marketing website design and development in Webflow
Create unique marketing swag from t-shirts to business cards
Build decks with CEOs to visually communicate their companies values to investors and new hires
Work with the go-to-market team on conversion funnel design and marketing messaging
Contribute to the PSL brand, website, and company social media presence
Product Design
Participate in the voice of customer interviews to inform the brand values
Work iteratively on initial concepts, prototypes, and detailed designs informed by user research, marketplace and behavior trends, and your best ideas
Concept and design prototypes that will deliver a magical experience
Translate brand tenets into elegant user interface design
Drive the communication of design guidelines and patterns to ensure a consistent, intuitive experience across digital products
WHO YOU ARE
We are looking for high performers who can be thoughtful and intentional while moving quickly in a fast-paced, dynamic environment. The Senior Visual Designer should balance logic with emotion, and has a proven track record of designing world-class experiences. Success in this environment requires:
A passion for visual identity and branding
An entrepreneurial spirit
An appetite to work in a wide variety of spaces
Someone who likes agency: good at time management, weighing tradeoffs, and are self-driven
A bias for action in a fast-paced, sometimes ambiguous, environment; an ownership attitude
A deep sense of curiosity and proven ability to propose creative concepts during initial project phases and the ability to deliver on those ideas through detailed design
Experience working in a highly iterative, and collaborative environment where opinions are strong but loosely held
Experience working individually and collaboratively, and working directly with developers for implementation of designs
Efficiency in Figma, Adobe Creative Suite, and prototyping tools
Efficiency or excitement to learn Webflow
6+ years of relevant brand and user interface design experience
A Bachelor's degree in Visual Communication Design, related field of study, or relative experience
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