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Synergy Interactive

Media Operations & Ad Technology Manager Job at Synergy Interactive in Newar

Synergy Interactive, Newark, NJ, United States


We are partnered with one of our clients looking for a Media Operations & Ad Tech Manager for a 9-month contract to start!


Job Description:

  • Oversight of advertising operations and technology, encompassing various platforms such as Adobe AAM, Doubleclick, Kochava, etc.
  • Lead role in Adobe DTM ad tagging to track conversions and optimize campaigns.
  • Proficiency in programmatic media, ad serving, attribution models, and privacy regulations.
  • Management of day-to-day operations with mobile measurement partners (MMPs) and other stakeholders.
  • Understanding and implementation of cookieless advertising and user access management.
  • Analysis and troubleshooting of technical issues related to ad placement, campaign delivery, and site functionality.
  • Familiarity with DMP setup, SQL, ETL, deeplinking, and quality assurance processes.
  • Liaison with external media vendors and partners in the advertising technology space.
  • Transformation of business requirements into actionable tech/product requirements.

Qualifications:

Basic Qualifications:

  • Bachelor’s degree in Business, Marketing, Engineering, or related field.
  • 5+ years of experience in media, advertising, or marketing (mobile experience preferred).
  • Experience in brand positioning, budget management, and collaboration with creative agencies.
  • Strong analytical and communication skills, including proficiency in spreadsheets.

Preferred Qualifications:

  • MBA or graduate degree.
  • Experience with leading brands at a brand company or agency.
  • Proactive, solutions-oriented mindset with a track record of innovation.