Whiteford, Taylor & Preston LLP
Marketing Coordinator Job at Whiteford, Taylor & Preston LLP in Baltimore
Whiteford, Taylor & Preston LLP, Baltimore, MD, US
Job Title: Marketing Coordinator Location: Baltimore, Maryland -OR- Falls Church, Virginia -OR Richmond, Virginia Job Type: Full-Time, Non-Exempt Reports to: Director of Marketing About Us: We are a growing business and litigation law firm in the Mid-Atlantic region. Our team's dedication to excellence has established us as a leader in the legal industry. Job Summary: Join our dynamic marketing team as a Marketing Coordinator, supporting the firm's marketing initiatives across multiple offices. This is a great opportunity to work closely with attorneys, practice groups, and vendors while developing your skills in a fast-paced, collaborative environment. You'll play a key role in maintaining and updating marketing materials, assisting with RFPs and pitches, and coordinating firm events. You’ll also get hands-on experience managing databases, creating simple design pieces, and providing comprehensive support for our marketing department. Responsibilities: Maintain and update firm marketing materials, ensuring consistency and alignment with the firm's brand guidelines. Provide marketing support for attorneys and practice groups, including the preparation of pitch packets, proposals, and RFPs. Coordinate and assist with the planning and execution of firm seminars, events, and sponsorship activities. Update and maintain the firm’s website content, including attorney bios and practice descriptions. Assist in managing the firm's contact management and experience databases, ensuring accurate and up-to-date records. Create and distribute client alerts, newsletters, and other firm communications. Track marketing initiatives, including sponsorships and events, using spreadsheets to analyze return on investment (ROI) and other metrics. Shadow and assist with events and projects to gain experience and provide cross-departmental support. Collaborate with attorneys and vendors, demonstrating professionalism and strong interpersonal skills. Ensure high attention to detail and accuracy in all aspects of the role. Required Skills/Abilities: Strong verbal and written communication skills, with the ability to create clear and professional correspondence. Exceptional organizational skills and the ability to juggle multiple projects and meet deadlines. A proactive, problem-solving mindset with a focus on detail and accuracy. Ability to communicate effectively and tactfully with attorneys, vendors, and staff. Comfortable working in a fast-paced environment with a variety of responsibilities. Proficient in Microsoft Office Suite (Word, PowerPoint, Excel, Outlook). Basic knowledge of design principles and the ability to create simple marketing materials. Experience with website maintenance, contact management systems, and tracking metrics using spreadsheets. A willingness to learn, adapt, and take on new challenges. Flexibility to support diverse practice areas and projects. Education and Experience: Bachelor's Degree required. 1-2 years of experience in legal or professional services marketing preferred. Strong writing, organizational, and project management skills. What We Offer: A competitive salary and benefits package. Opportunities for professional growth and development within a dynamic and supportive environment. A collaborative culture that values innovation, integrity, and inclusivity. We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.