Marketing Manager Job at Dover Chemical Corp in Westlake
Dover Chemical Corp, Westlake, OH, United States
Job Description
Marketing Manager
Dover Chemical Corporation, (DCC) is a leading producer of specialty chemicals including alkylphenols, chlorinated paraffins, polymer additives, liquid and solid antioxidants (including organophosphites), and flame retardants, additives for water‐based and oil‐based metalworking fluids and drilling fluid additives. We provide chemical specialty products, specifically chemical additives, to our customers around the world who make products that are useful in everyday life. Our products help to improve a wide variety of materials, including fuels, metal‐working materials, and polymers for use in industrial and household applications.
DCC is a subsidiary of ICC Industries Inc., headquartered in New York City, a leader for over 50 years in international and domestic trading, manufacture, and marketing of chemicals, plastics, and pharmaceuticals. Dover Chemical is proud to have earned ISO 9001:2015 certification. We join other members and partners of the American Chemistry Council in our dedication to the principles of Responsible Care®, including product stewardship, community awareness, emergency response, pollution prevention, process safety, distribution, and employee health & safety.
JOB SUMMARY:
This role is designed to drive adoption & management of the best practices for our internal commercial processes & coordination across functions to ensure alignment. Additionally, this role supports external activities associated with lead generation and management, inside sales, and marketing communications to include value proposition messaging, website coordination, trade show preparation and execution, and other commercial event planning. Additional support will be required to provide the team with market research & strategy development, competitive analysis and benchmarking.
DUTIES & RESPONSIBILITIES:
Essential Functions
• Support process development and execution for the sales and marketing teams,
streamlining operations and enhancing efficiency.
• Drive the opportunity pipeline process across Business Units and lead regular reviews to
maintain focus.
• Track opportunity conversion rates and report financial impact.
• High engagement in CRM implementation & Power BI upgrades to ensure effective
functionality is built in on the front-end to achieve efficiency and operational goals.
• Collaborate with commercial leadership in establishing KPIs for optimal long-term
results.
• Coordinate activities with Special Chem to establish priorities, metrics and leadgeneration activities.
• Support the coordination of annual conferences, trade shows, and other events including
collateral requirements, key messaging, and budgeting.
• Track inbound leads and effectively communicates to the relevant BU/Sales Manager.
• Coordinate development of new collateral materials with Whitemyer to enhance
company image and differentiation.
• Help define, set, and track sales quota & performance (KPIs) against goals.
• Support the development and implementation of strategic marketing plans.
• Provide market insights to increase sales operational efficiencies and enhanced
understanding of the marketplace.
• Prepare external communications & PR support.
• Identify areas for process optimization and efficiency enhancement within the sales
organization. Evaluate existing sales processes, recommend improvements, and
implement new procedures to streamline operations.
• Assist in the development and implementation of key business systems (Microsoft
Dynamics, SharePoint, Teams, Power BI) and structures to ensure sales and marketing
Efforts are recorded and key metrics are accessible as a resource.
• Prepare strategy and briefing materials for executive-level meetings.
• Provide key market insights and competitive intelligence to the sales and marketing
teams.
• Assist in researching and analyzing current and future business opportunities to prioritize
opportunities for new sales and partnership.
• Collaborate with BU leadership and Technical to develop a deep understanding of the
company's products and services and keep up to date of product releases and effectively
communicate the unique selling points of each to the commercial organization.
• Stay updated on industry trends, competitor analysis, and emerging technologies to
identify opportunities and potential risks. Use market insights to refine sales strategies
and approach.
• Attend trade shows, training events, conferences and other industry meetings as required.
REQUIRED SKILLS & ABILITIES:
Skills and Responsibilities:
• Minimum 5 years of business development/marketing management.
• MBA preferred.
• Commercial experience in the specialty chemicals industry, or manufacturing.
• Marketing, MARCOMM and Strategic planning experience.
• Experience managing new product introductions of high-value specialty chemicals.
• Demonstrated personal experience in developing and executing value creating marketing
strategies in a specialty chemicals organization.
• Excellent written, verbal and presentation skills.
• Excellent relationship building and stakeholder management skills with experience in
networking, attendance, and participation in key industry events/conferences.
• In-depth knowledge of CRM software (Dynamics 365 preferred), Salesforce, Hub Spot,
and project management tools.
COMPETITIVE BENEFITS INCLUDE:
Medical, prescription, dental, vision, company-paid life insurance, bonus potential, matching 401 (k), vacation, and 11 paid holidays. Salary will be commensurate with education, training, and background experience. Please email your resume to: resumes@doverchem.com Enter in the subject line Marketing Manager Dover
O VISA SPONSORSHIPS-Principals only; no recruiter calls or emails to the employer.
Qualified candidates will receive consideration for employment without regard to sex, race, color, national origin, citizenship, age, religion, marital status, military service, sexual orientation, genetic information, gender identity, or any other characteristic or trait protected by federal, state, or local law