TechYard Recruitment is hiring: Senior Marketing Manager in Boston

Ready to help redefine the Content Managment space? We’re looking for a Senior Marketing Manager to lead the North American marketing division and drive brand growth across the region. You’ll take on a hands-on, strategic role, working closely with sales and cross-functional teams to create a powerful marketing pipeline, increase brand awareness, and fuel demand.

What You’ll Do:

• Marketing Strategy & Execution: Lead and implement marketing initiatives that align with global goals, driving growth in North America.
• Demand Generation: Oversee campaigns, manage pipeline, and collaborate with sales to drive conversions.
• Partner & Event Marketing: Build partner marketing programs and plan impactful events.
• Team Collaboration: Foster a collaborative culture across departments and regions.

Who You Are:

• 8+ years in marketing, preferably in SaaS or eCommerce.
• Proven ability to develop and execute strategic marketing initiatives in a fast-paced, growth-focused environment.
• Skilled in partner marketing and demand generation with expertise in CRM systems like Salesforce.
• Experience with marketing automation tools HubSpot, SalesLoft