ComingUp Creative

Social Media Specialist / Strategist Job at ComingUp Creative in Rochester

ComingUp Creative, Rochester, NY, US

Job Description

Our client is looking for a dynamic Social Media Specialist / Strategist who can not only shape our social media presence with impactful strategy but also be hands-on in content creation. This dual role involves planning, producing, and managing content across multiple platforms to amplify brand voice, engage audiences, and drive growth. You'll collaborate with the creative and marketing teams to execute an editorial calendar that aligns with both seasonal trends and long-term goals.

Key Responsibilities:

Strategy & Planning: Develop and manage social media calendars aligned with brand goals and seasonal trends.
Content Creation: Craft, edit, and produce engaging posts, visuals, and multimedia content.
Community Engagement: Monitor and engage with followers to build connections and respond to inquiries.
Analytics & Reporting: Track and analyze performance to guide strategy improvements.
Trend Monitoring: Stay updated on platform trends to keep content fresh and relevant.

Qualifications:

2+ years of experience in social media strategy, digital marketing, or related fields, ideally within an agency or brand setting.
Strong understanding of social media platforms, analytics, and content management tools.
Experience with basic graphic design, video editing, or photography is a plus.
Proactive, adaptable, and comfortable working in a hybrid or remote team environment.

This is a fantastic opportunity for a creative, data-driven social media expert who thrives in a fast-paced environment and is eager to bring ideas to life!