Vice President of Retail Media Networks Job at Confidential in Fishers
Confidential, Fishers, IN, United States
Vice President of Retail Media Networks
About the Company
Innovative provider of in-store audio & visual advertising solutions
Industry
Marketing and Advertising
Type
Privately Held, VC-backed
Founded
2017
Employees
11-50
Funding
$26-$50 million
Categories
- Advertising
- Advertising Management
- Professional Services
- General Merchandise
- Agency
- Marketing & Advertising
Specialties
- advertising
- audio
- path to purchase
- IoT
- programmatic
- retail media
- in-store audio
- place based media
- audio advertising
- shopper marketing
- retail media in-store
- in-store
- on-premise
- and advertising
About the Role
The Company is seeking a VP of Retail Media Networks to drive in-store ad revenue and foster relationships with brand partners. The successful candidate will be responsible for managing the transition from pre-sales to post-sale, operationalizing the processes of the retail media network relationship, and collaborating with internal stakeholders to maximize ad revenue. This role requires a deep understanding of the retail media ecosystem, creativity, and perseverance in business development. The VP will also be tasked with building and expanding key relationships within the retail media network, developing sales and marketing training, and leading regular performance reviews to identify areas for improvement. Applicants for the VP of Retail Media Networks position at the company should have 7-10 years of retail media experience, with a proven track record of innovation and achievement. A strategic mindset is preferred to help guide the company's go-to-market strategy and product development. The role demands a high level of independent thought, the ability to identify and overcome barriers to revenue generation, and a strong focus on aligning with the company's overall sales approach. The VP will work closely with the VP of Retail Media Platforms and the VP of Ad Sales to ensure consistency and alignment in the sales process, as well as with AdOps to align on reporting and communication strategies for the retail media network.
Hiring Manager Title
SVP, Global Retail Media and Partnerships
Travel Percent
Less than 10%
Functions
- Sales/Revenue
- Advertising/Media Planning
- Account Management/Optimization