Fiserv, Inc.
SVP, Head of Media and Digital Job at Fiserv, Inc. in Alpharetta
Fiserv, Inc., Alpharetta, GA, United States
Calling all innovators - find your future at Fiserv.
We're Fiserv, a global leader in Fintech and payments, and we move money and information in a way that moves the world. We connect financial institutions, corporations, merchants, and consumers to one another millions of times a day - quickly, reliably, and securely. Any time you swipe your credit card, pay through a mobile app, or withdraw money from the bank, we're involved. If you want to make an impact on a global scale, come make a difference at Fiserv.
Job Title
SVP, Head of Media and Digital
What does a successful SVP, Head of Media and Digital do at Fiserv?
The SVP, Head of Media and Digital will be responsible for overseeing all media campaigns, setting, and managing budgets, analyzing data and ensuring the brands message reaches the right audience. You will be responsible for developing and executing effective media strategies to drive brand awareness, increase consumer engagement, and ultimately achieve business goals. You will also be responsible for SEO, lead generation and .com across Fiserv - as well as unlocking our partners platforms as a 'media channel' for Fiserv.
What you will do:
What you will need to have:
What would be great to have:
This role is not eligible to be performed in Colorado, California, District of Columbia, Hawaii, Maryland, New York, Nevada, Rhode Island or Washington.
Please note that salary ranges provided for this role on external job boards are salary estimates made by outside parties and may not be accurate.
Thank you for considering employment with Fiserv. Please:
What you should know about us:
Fiserv is a global leader in payments and financial technology with more than 40,000 associates proudly serving clients in more than 100 countries. As one of Fortune® magazine's "World's Most Admired Companies™" 9 of the last 10 years, one of Fast Company's Most Innovative Companies, and a top scorer on Bloomberg's Gender-Equality Index, we are committed to innovation and excellence.
Our commitment to Diversity and Inclusion:
Fiserv is an Equal Opportunity Employer, and we welcome and encourage diversity in our workforce that reflects our world. All qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other category protected by law.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Warning about fake job posts:
Please be aware of fraudulent job postings that are not affiliated with Fiserv. Fraudulent job postings may be used by cyber criminals to target your personally identifiable information and/or to steal money or financial information.
Any communications from a Fiserv representative will come from a legitimate business email address. We will not hire through text message, social media, or email alone, and any interviews will be conducted in person or through a secure video call. We won't ask you for sensitive information nor will we ask you to pay anything during the hiring process. We also won't send you a check to cash on Fiserv's behalf.
If you see suspicious activity or believe that you have been the victim of a job posting scam, you should report it to your local FBI field office or to the FBI's Internet Crime Complaint Center.
We're Fiserv, a global leader in Fintech and payments, and we move money and information in a way that moves the world. We connect financial institutions, corporations, merchants, and consumers to one another millions of times a day - quickly, reliably, and securely. Any time you swipe your credit card, pay through a mobile app, or withdraw money from the bank, we're involved. If you want to make an impact on a global scale, come make a difference at Fiserv.
Job Title
SVP, Head of Media and Digital
What does a successful SVP, Head of Media and Digital do at Fiserv?
The SVP, Head of Media and Digital will be responsible for overseeing all media campaigns, setting, and managing budgets, analyzing data and ensuring the brands message reaches the right audience. You will be responsible for developing and executing effective media strategies to drive brand awareness, increase consumer engagement, and ultimately achieve business goals. You will also be responsible for SEO, lead generation and .com across Fiserv - as well as unlocking our partners platforms as a 'media channel' for Fiserv.
What you will do:
- You will work closely with various internal Marketing, COE teams, as well as external agency partners, to ensure the successful implementation of media campaigns.
- Research and analysis to understand media consumption habits and market trends to inform media planning decisions. Stay up to date with industry and emerging trends, platforms, and strategies to recommend and implement new opportunities to expand reach.
- Collaborate with internal teams to define campaign objectives, messaging and creative assets to ensure effective communication and brand consistency.
- Manage relationships with media vendors, negotiate contracts, and evaluate media proposals to ensure optimal placements and cost efficiencies.
- Oversee media buying process, including the selection and negotiation of media channels, placements, and ad formats to maximize campaign reach and impact.
- Monitor and analyze media performance metrics, such as impressions, reach, frequency, click-through-rates, and conversion rates, to optimize media campaigns and achieve desired outcomes.
- Manage and allocate media budgets effectively, ensuring accuracy and timely financial reporting and adherence to budgetary constraints.
- Lead and mentor a team of media professionals, providing guidance, coaching, and development opportunities to foster their growth and maximize their performance.
What you will need to have:
- Bachelor's degree in marketing, business, or a related field
- 12+ years' experience leading media and digital strategies
- 5+ years' experience managing a direct and matrix team
- B2C marketing experience
- 30% travel required
- This role is onsite only Monday - Friday
What would be great to have:
- MBA or master's degree
- PR or Media Agency experience
This role is not eligible to be performed in Colorado, California, District of Columbia, Hawaii, Maryland, New York, Nevada, Rhode Island or Washington.
Please note that salary ranges provided for this role on external job boards are salary estimates made by outside parties and may not be accurate.
Thank you for considering employment with Fiserv. Please:
- Apply using your legal name
- Complete the step-by-step profile and attach your resume (either is acceptable, both are preferable).
What you should know about us:
Fiserv is a global leader in payments and financial technology with more than 40,000 associates proudly serving clients in more than 100 countries. As one of Fortune® magazine's "World's Most Admired Companies™" 9 of the last 10 years, one of Fast Company's Most Innovative Companies, and a top scorer on Bloomberg's Gender-Equality Index, we are committed to innovation and excellence.
Our commitment to Diversity and Inclusion:
Fiserv is an Equal Opportunity Employer, and we welcome and encourage diversity in our workforce that reflects our world. All qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other category protected by law.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Warning about fake job posts:
Please be aware of fraudulent job postings that are not affiliated with Fiserv. Fraudulent job postings may be used by cyber criminals to target your personally identifiable information and/or to steal money or financial information.
Any communications from a Fiserv representative will come from a legitimate business email address. We will not hire through text message, social media, or email alone, and any interviews will be conducted in person or through a secure video call. We won't ask you for sensitive information nor will we ask you to pay anything during the hiring process. We also won't send you a check to cash on Fiserv's behalf.
If you see suspicious activity or believe that you have been the victim of a job posting scam, you should report it to your local FBI field office or to the FBI's Internet Crime Complaint Center.