JPR Services Inc
Publicity Assistant - 20Two Studio Job at JPR Services Inc in New York
JPR Services Inc, New York, NY, United States
Who are we?
Recently named Travel Agency of the Year by The PR Net, 20Two Studio is a PR and social agency passionate about bold storytelling for lifestyle brands in the travel, hospitality, and wellness industries. We are spirited and strategic, and on our team, you’ll accelerate your career by working on creative, meaningful, ROI-driven campaigns, telling compelling stories, and leading with a passion to connect our clients with brand-building awareness and success. Being a part of this team, you’ll aid in the Studio’s commitment to its clients and staff through an honest approach, creative integrity, and a real passion for awesomeness. The Studio’s full client roster can be found here.
At 20Two Studio, we care about our company culture and believe in a work-life blend, encouraging our employees to learn and grow through travel experiences outside of the workplace. We work with established, emerging, and rising brands whose qualities are equally mirrored in the teams that represent them.
Who are you?
A passionate PR pro with exposure to agency work, you are creative, proactive, eager to learn, highly organized, and passionate about travel and lifestyle PR. You’re eager to work alongside a creative, collaborative team and have strong communication skills to match. You possess an entrepreneurial spirit and a desire to grow with the company, taking on every role and responsibility as an opportunity to learn. You bring a can-do attitude and the ability to work in a small but fast-paced environment where attention to detail is vital. If this sounds like you, then please read on!
The Role
As the Publicity Assistant, you are a critically important team member, supporting the client accounts by keeping track of placements and merchandising the team's work, conducting research, drafting press documents, and learning how all of the pieces fit together within a dynamic team environment. You’re incredibly organized and understand how to prioritize and complete assigned tasks on time, contributing as a driving force in achieving client goals (often through tactical initiatives like responding to incoming requests). This position is the main administrative support on the team.
Key Skills
A passion for the travel industry and awareness of travel, tourism and lifestyle brands
Strong attention to detail is key
The ability to work quickly, multitask and think on your feet
Concise writer and a keen eye for a story
Creatively minded and extremely organized
Good time and project management skills
Some working knowledge of the travel media and some media relationships
Polished presentation and communication skills
Faultless grammar, punctuation and spelling
Understanding of the travel media marketplace both traditional media and online, influencers, bloggers, etc.
Team player
Duties and Responsibilities
Account + Client Management
Maintain organized media trackers and reports for clients
Be responsible for tracking and preparing press clippings and influencer post recaps
Draft and send approved publicity spotlights to clients
Manage weekly status updates and reports on time, and share with client(s) when approved
Assist with event coordination for client media events as needed
Own client and team meeting calendar requests (internal or external meetings/calls)
Accurately label and save documents and images to shared team drives
Provide administrative assistance with media and influencer relations (writing, research, backgrounders)
Demonstrate basic understanding of Barcelona Principles scoring with oversight from mid-level team members
Demonstrate basic understanding of Harvest, Muck Rack, TrendKite, and Fohr
Share approved updates, reports, alerts and occasional leads
Occasionally attend client calls and meetings
Media Relations
Begin drafting pitches with guidance from your more senior team members
Provide reactive media relations in collaboration with Publicist or Senior Publicist
Build media lists as needed
Monitor all HARO, Profnet, and internal agency leads for opportunities (asking team for help as needed)
Assist with client events, supporting team with vendor research, RSVP monitoring, media backgrounders, day-of check-in, etc.
Support with media mailers and/or media deliveries
Team Leadership
Oversee interns, as appropriate, assisting with limited account needs
Show enthusiasm for learning the ins and outs of account work
Other
And other tasks, projects, or duties as required
Experience
College Degree or comparable experience required
Less than 1 year of public relations experience
Agency experience strongly preferred
Requirements
Strong knowledge of media and news cycles
Ability to work in a deadline-driven environment
Basic understanding of Facebook, Twitter and Instagram
Foundational understanding of Influencer engagement
Must be able to identify and resolve problems in a timely manner
Computer skills, including proficiency in Google Suite (Docs, Sheets, Calendar) and Microsoft Office (Word, Excel, and PowerPoint) in a Mac/iOS environment
Excellent oral and written communication skills
Excellent interpersonal skills
Excellent organizational skills
Benefits
The following benefits description applies to a Publicity Assistant role. Actual benefits may differ depending on the role and title offered. Our hiring team will share more during your first interview.
J/PR offers a competitive benefits package, including:
Competitive hourly pay: $19 - $22/hour commensurate with experience
Commission opportunities
Year-end discretionary bonus
Monthly Cell Phone Stipend
Company contributions to medical, dental, and vision insurance premiums
401K with employer match
Accrued PTO
Birthday PTO
Flexible Release Fridays
Hotel trade with our world-class clients (complimentary stays across our entire portfolio)
Hybrid office schedule (2-3 days in office)
Corporate ClassPass discounts
Pet insurance discounts
Milestone gifts at 1, 5, and 10 years
Annual holiday and summer parties, plus regular socials
Ongoing training and development opportunities
Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.
EQUAL EMPLOYMENT OPPORTUNITY
J Public Relations (J/PR) and 20Two Studio (Studio) strongly support equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.
HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
J/PR and Studio recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. J/PR and Studio may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting, and search firms.