TikTok
TikTok Shop - Content Strategy and Operation Manager, Seller Products
TikTok, Seattle, WA
Responsibilities
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
About
The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and affiliates. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, to build an e-commerce ecosystem that is innovative, secure and intuitive for our users and brands.
About the team
TikTok is seeking a highly organized and innovative Senior Content Strategy and Operation Manager to oversee and optimize content strategies for our eCommerce platform. This role is vital in ensuring seamless content production, distribution, and engagement across various TikTok eCommerce channels. As the Content Operation Manager, you will work closely with cross-functional teams to enhance user experience, increase product visibility, and drive conversion rates. Your main responsibility will be to curate and manage compelling content that aligns with our business objectives, while continuously refining processes for operational excellence.
Responsibilities:
- Develop and implement a comprehensive content strategy tailored to TikTok's eCommerce platform, aligning with business goals and seasonal trends.
- Lead the creation of educational materials, tutorials, best practice guides, and updates on policies and platform features tailored for eCommerce sellers
- Track content performance using analytics tools and generate reports to assess content effectiveness.
- Provide actionable insights to improve user engagement, conversion rates, and overall eCommerce experience.
- Work closely with marketing, product, design, and data teams to ensure content aligns with TikTok's eCommerce vision.
- Streamline content workflows and processes to ensure efficient production and timely execution.
- Conduct regular audits to maintain consistency and quality across all content types and channels.
Qualifications
Minimum Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- 5+ years of experience in content strategy and operations, preferably within eCommerce or digital platforms.
- Strong understanding of SEO, eCommerce strategies, and content management systems (CMS).
- Excellent project management skills with the ability to juggle multiple projects and deadlines.
- Proficient in data analysis, with a focus on content performance metrics and reporting.
- Strong collaboration and communication skills; ability to work across teams and regions.
Preferred Qualifications
- A deep passion for content and shopping.
- A Master's degree in related fields (MBA) preferred.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2
#LI-Onsite
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
About
The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and affiliates. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, to build an e-commerce ecosystem that is innovative, secure and intuitive for our users and brands.
About the team
TikTok is seeking a highly organized and innovative Senior Content Strategy and Operation Manager to oversee and optimize content strategies for our eCommerce platform. This role is vital in ensuring seamless content production, distribution, and engagement across various TikTok eCommerce channels. As the Content Operation Manager, you will work closely with cross-functional teams to enhance user experience, increase product visibility, and drive conversion rates. Your main responsibility will be to curate and manage compelling content that aligns with our business objectives, while continuously refining processes for operational excellence.
Responsibilities:
- Develop and implement a comprehensive content strategy tailored to TikTok's eCommerce platform, aligning with business goals and seasonal trends.
- Lead the creation of educational materials, tutorials, best practice guides, and updates on policies and platform features tailored for eCommerce sellers
- Track content performance using analytics tools and generate reports to assess content effectiveness.
- Provide actionable insights to improve user engagement, conversion rates, and overall eCommerce experience.
- Work closely with marketing, product, design, and data teams to ensure content aligns with TikTok's eCommerce vision.
- Streamline content workflows and processes to ensure efficient production and timely execution.
- Conduct regular audits to maintain consistency and quality across all content types and channels.
Qualifications
Minimum Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- 5+ years of experience in content strategy and operations, preferably within eCommerce or digital platforms.
- Strong understanding of SEO, eCommerce strategies, and content management systems (CMS).
- Excellent project management skills with the ability to juggle multiple projects and deadlines.
- Proficient in data analysis, with a focus on content performance metrics and reporting.
- Strong collaboration and communication skills; ability to work across teams and regions.
Preferred Qualifications
- A deep passion for content and shopping.
- A Master's degree in related fields (MBA) preferred.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2
#LI-Onsite