Integration Appliance, Inc.
Growth Marketing Programs Manager
Integration Appliance, Inc., Charlotte, NC
Growth Marketing Programs Manager
The Growth Marketing Programs Manager will drive the development, execution, and optimization of integrated marketing campaigns for Intapp, a leading provider of enterprise software for professional and financial services firms. This role is key to accelerating growth, improving brand awareness, and driving client engagement across all stages of the buyer's journey.
Reporting to the Director, Growth Marketing Programs and working closely with cross-functional teams, you will manage comprehensive marketing campaigns, collaborating with product marketing, events marketing, account-based marketing, and operations teams to ensure seamless execution and alignment with business objectives. This is the perfect role for someone who wants to be part of a dynamic marketing team focused on further increasing the fast growth of an emerging leader in the vertical cloud SaaS market.
Ideal Profile
The Growth Marketing Programs Manager is a proactive, results-driven individual with a strong attention to detail, excellent organizational skills, and a knack for solutions-oriented thinking. You are experienced in managing multiple projects simultaneously and can efficiently collaborate across teams to deliver impactful campaigns. You enjoy working with data to optimize performance and have experience managing cross-channel campaigns in a B2B environment.
What you will do:
The Growth Marketing Programs Manager will own and manage integrated marketing campaigns to ensure coverage across our marketing programs, drive growth, and engagement, working across multiple teams to ensure effective campaign execution.
What you will need:
Success Criteria
To succeed in this role, the Growth Marketing Programs Manager must have strong project management skills and be able to collaborate effectively with multiple teams. Key success factors include delivering high-quality campaigns on time and within budget, while continuously optimizing performance based on data insights.
Bonus points
Qualifications
What you will gain:
Our culture at Intapp emphasizes accountability, responsibility, and growth. We support each other in a positive, open atmosphere that fosters creativity, approachability, and teamwork. We're committed to creating a modern work environment that's connected yet flexible, supporting both professional success and work-life balance. In return for your passion, commitment, and collaborative approach, we offer:
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Intapp provides equal employment opportunities to all qualified applicants and will make hiring decisions without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristic protected by federal, state or local laws. All offers are contingent upon passing a criminal history and other background checks if applicable to the position.
Please note: Intapp will not hire through text message, social media, or email alone. We will never extend a job offer unless you have been contacted directly by an Intapp recruiter and have participated in the interview process which will generally consist of 3 or more virtual or in person meetings. Please note that Intapp only uses company email addresses, which contain "[redacted]" or "[redacted]" to communicate with candidates via email. Intapp will never ask for financial information of any kind or for any payment during the job application process. We post all legitimate job openings on the Intapp Career Site at https://www.intapp.com/working-at-intapp/. If you believe you were a victim of such a scam, you may contact your local authorities. Intapp is not responsible for any claims, losses, damages, or expenses resulting from scammers.
The Growth Marketing Programs Manager will drive the development, execution, and optimization of integrated marketing campaigns for Intapp, a leading provider of enterprise software for professional and financial services firms. This role is key to accelerating growth, improving brand awareness, and driving client engagement across all stages of the buyer's journey.
Reporting to the Director, Growth Marketing Programs and working closely with cross-functional teams, you will manage comprehensive marketing campaigns, collaborating with product marketing, events marketing, account-based marketing, and operations teams to ensure seamless execution and alignment with business objectives. This is the perfect role for someone who wants to be part of a dynamic marketing team focused on further increasing the fast growth of an emerging leader in the vertical cloud SaaS market.
Ideal Profile
The Growth Marketing Programs Manager is a proactive, results-driven individual with a strong attention to detail, excellent organizational skills, and a knack for solutions-oriented thinking. You are experienced in managing multiple projects simultaneously and can efficiently collaborate across teams to deliver impactful campaigns. You enjoy working with data to optimize performance and have experience managing cross-channel campaigns in a B2B environment.
What you will do:
The Growth Marketing Programs Manager will own and manage integrated marketing campaigns to ensure coverage across our marketing programs, drive growth, and engagement, working across multiple teams to ensure effective campaign execution.
- Develop and execute end-to-end marketing campaigns across channels including digital, web, email, social media, and events to drive demand and engagement
- Work closely with the product marketing and ABM teams to ensure campaign alignment with messaging and business goals.
- Monitor campaign performance, analyze data, and provide actionable insights to improve ROI and optimize campaigns.
- Manage budgets and timelines for marketing campaigns, ensuring resources are effectively allocated and deadlines are met.
- Partner with external vendors and agencies as needed to support campaign execution and asset development.
- Adapt to changing priorities and take on new responsibilities as required by the business.
What you will need:
Success Criteria
To succeed in this role, the Growth Marketing Programs Manager must have strong project management skills and be able to collaborate effectively with multiple teams. Key success factors include delivering high-quality campaigns on time and within budget, while continuously optimizing performance based on data insights.
- Critical thinking and creativity: Able to translate business objectives into effective marketing strategies.
- Solutions-oriented mindset: Capable of identifying challenges and developing innovative solutions to drive results.
- Program management experience: Strong organizational skills, able to prioritize tasks and manage multiple projects with competing deadlines.
- Cross-functional collaboration: Experience working with product marketing, events marketing, business and sales partners deliver integrated campaigns.
- Analytical mindset: Proficient in using data to measure campaign success and make data-driven decisions.
- Detail-oriented: Ensures accuracy in all campaign elements and maintains a high standard of quality.
- Team player under pressure: Ability to collaborate in a fast-paced, dynamic environment and meet deadlines.
Bonus points
- Previous Experience: If you have prior experience working at a SaaS company or financial services.
- Marketing Knowledge: Knowledge of SEO, email, and digital marketing best practices.
- Tech Savviness: Familiarity with marketing automation tools (e.g., HubSpot) and CRM platforms
Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 5+ years of experience in strategic marketing roles, preferably within the technology industry.
- Proven track record of developing and executing successful marketing programs that drive business results.
- Strong project management and organizational skills.
- Exceptional leadership and communication skills, with the ability to collaborate effectively across functions and influence stakeholders at all levels.
- Excellent written and verbal communication skills.
- Strong analytical capabilities, with the ability to derive insights from data and translate them into actionable marketing strategies.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities simultaneously.
What you will gain:
Our culture at Intapp emphasizes accountability, responsibility, and growth. We support each other in a positive, open atmosphere that fosters creativity, approachability, and teamwork. We're committed to creating a modern work environment that's connected yet flexible, supporting both professional success and work-life balance. In return for your passion, commitment, and collaborative approach, we offer:
- Competitive base salary plus variable compensation and equity
- Generous paid parental leave, including adoptive leave
- Traditional comprehensive benefits, plus:
- Generous Paid Time Off
- Tuition reimbursement plan
- Family Formation benefit offered by Carrot
- Wellness programs and benefits provided by Modern Health
- Paid volunteer time off and donation matching for the causes you care about
- Home office stipend
- Opportunities for personal growth and professional development supported by a community of talented professionals
- An open, collaborative environment where your background and contributions are valued
- Experience at a growing public company where you can make an impact and achieve your goals
- Open offices and kitchens stocked with beverages and snacks
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Intapp provides equal employment opportunities to all qualified applicants and will make hiring decisions without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristic protected by federal, state or local laws. All offers are contingent upon passing a criminal history and other background checks if applicable to the position.
Please note: Intapp will not hire through text message, social media, or email alone. We will never extend a job offer unless you have been contacted directly by an Intapp recruiter and have participated in the interview process which will generally consist of 3 or more virtual or in person meetings. Please note that Intapp only uses company email addresses, which contain "[redacted]" or "[redacted]" to communicate with candidates via email. Intapp will never ask for financial information of any kind or for any payment during the job application process. We post all legitimate job openings on the Intapp Career Site at https://www.intapp.com/working-at-intapp/. If you believe you were a victim of such a scam, you may contact your local authorities. Intapp is not responsible for any claims, losses, damages, or expenses resulting from scammers.