Social Media Manager Job at Haus Labs by Lady Gaga in El Segundo
Haus Labs by Lady Gaga, El Segundo, CA, US
Job Description
Job Title: Social Media Manager (Hybrid)
Salary: $75,000-$80,000
Department: Marketing
Manager: Director, Social Media
Who We Are
Launched by Lady Gaga, Haus Labs is a vegan and cruelty-free cosmetics brand with a mission of spreading kindness, bravery, and creativity. Filled with versatile products that encourage self-expression, this collection boasts high-impact eye makeup, lipsticks, highlighters, and more. Regardless of age, education, ethnicity, gender, sexual orientation, or any personal characteristics, we want everyone to feel welcome. We are committed to building a diverse and inclusive, equal opportunity workplace.
Overview
We are looking for a Social Media Manager to join our Social Media Team! This role will be responsible for driving the platform’s content and community strategy, overseeing all social channels and community management.
What You'll Do
Key Channel Management Responsibilities
- Manage day-to-day platform operations, including creating monthly social calendars aligned with omnichannel plans, updating monthly content decks, scheduling and posting content across all platforms, and developing social briefs for new launches and ongoing core products for external photographers and the Creative Team.
- Maintain the timely updating of the monthly social calendars in real-time and ensure that it is accurately reflected in the monthly content decks.
- Conduct competitor analysis, research, and social metrics utilizing Dash Hudson.
- Code links for .com promotions and new product launches.
- Review all posts and coordinate with cross-functional teams before publishing to ensure accuracy.
- Review all published content to ensure correctness, high resolution, and working links.
- Collaborate with key stakeholders to ensure timely delivery of assets and copy needs.
Key Community Management Responsibilities
- Full ownership of Community Management, ensuring accuracy and consistency in all communications with support from the Part-Time Social Media Copywriter.
- Maintain check-in availability during holidays, evenings, and weekends, to address community needs and engagement.
- Build meaningful interactions with the community by responding to mentions, comments, tags, and DMs across all Haus Labs social channels.
- Request high-quality UGC for organic repost rights through Dash Hudson and ensure engagement with top content within 24 hours.
- Monitor all social platforms to stay on top of community sentiment and discussions.
- Respond promptly and effectively to community questions, comments, and feedback.
- Be an expert on the latest social media trends, providing recommendations on ways for the brand to interact with the community.
What We Are Looking For
- Required: Bachelor’s degree.
- 4+ years of industry experience in a similar role, within the beauty industry.
- Detail-oriented professional with strong organizational and project management skills.
- Proficient at written and verbal communication, able to customize messages for different audiences and platforms.
- High proficiency in all social media platforms, including TikTok, Instagram, X, Facebook, Threads, Pinterest, etc.
- Self-starter, ability to thrive in a fast-paced, start-up environment.
- Passionate about makeup, skincare, and the beauty industry.
- Must be willing to monitor social channels periodically after work hours and on the weekends.
- Experience with social analytics and reporting (familiarity with Dash Hudson is a plus!)
What We Expect
- At Haus Labs, how you communicate is as important as what you communicate. We are seeking driven team players with strong communication skills and enthusiasm for collaboration.
- You’re a self-starter who possesses an entrepreneurial spirit.
- You thrive in a fast-paced, agile environment.
- You are a team player who approaches solutions from a place of curiosity and positivity.
- We are seeking HAUSmates who welcome constructive criticism and have impeccable attention to detail.
Our Pillars
ART: We are a creative collective that believes art has the power to shape the future.
SCIENCE: We unlock innovation using science and artistry.
KINDNESS: We are a collective community: universal, inclusive, and non-binary.
What We Offer
- Medical, Dental, & Vision Insurance
- Paid, Equal Parental Leave for Birth, Non-Birth and Adoptive Parents
- Flexible time-off policies
- Cell phone stipend
- 401(k)
- Equity
- Life Insurance
- FunHaus Event
Everyone is welcome in our HAUS
“Baby, you were born this way.” Regardless of age, education, ethnicity, gender, sexual orientation, or any personal characteristics, we want everyone to feel welcome. We are committed to building a diverse and inclusive, equal opportunity workplace.
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