Corcept Therapeutics
Senior Director, Oncology Marketing, Thought Leader Engagement
Corcept Therapeutics, Redwood City, California, United States, 94061
The Senior Director, Oncology Marketing, Thought Leader Engagement will play a key role in preparing for the launch of Corcept’s first oncology product in platinum-resistant ovarian cancer. Reporting to the Head of Oncology Marketing, this role will be responsible for leading external expert engagement strategies and tactics for the Oncology Division. The ideal candidate has strong relationship management skills together with scientific curiosity and thrives in a fast-paced environment.
For a complete understanding of this opportunity, and what will be required to be a successful applicant, read on. Responsibilities: Develop and implement key opinion leader and digital opinion leader engagement strategies and tactical plans, in collaboration with Medical Affairs, Commercial Data & Analytics, and Sales. Maintain deep knowledge of each expert’s strengths, needs, and influence networks. Collaborate compliantly with internal cross-functional partners to educate and build advocacy among thought leaders in the gynecological oncology community. Lead advisory boards, from creation to implementation, and provide insights to the organization. Lead the development and execution of disease education symposia, product theaters, receptions, and other congress-related activities. Develop the congress plan and budget in partnership with HCP Marketing, Sales, Medical Affairs, and Event Planning. Develop and execute the peer-to-peer strategy. Determine the appropriate size of the speakers’ bureau and implement the program. Identify and develop opportunities for innovative peer-to-peer channels (e.g., third-party programs, social media, congresses, round tables), in collaboration with HCP Marketing. Gather and disseminate insights on current and future market development opportunities through interactions with thought leaders. Create and own master documents including the KOL playbook, regional conference tracker (in collaboration with Event Planning), and advisory board calendar. Effectively manage agency partners to produce deliverables within timelines and allocated budget. Ensure legal, regulatory, compliance, and medical accuracy in all materials and programs. Preferred Skills, Qualifications and Technical Proficiencies: Experience managing and developing a team of direct reports. Demonstrated success managing external agency partners, and collaborating with cross-functional teams and internal/external stakeholders to effectively implement strategies and programs. Understanding of the legal, compliance, and regulatory environment in pharmaceutical promotions. The position will be based in Redwood Shores/Bay Area or hybrid with a willingness to be on-site at the corporate HQ approximately once per month. Preferred Education and Experience: Advanced degree (MBA, PhD) or BS/BA degree with related experience. 15+ years of commercial experience in biotech / pharmaceuticals with at least 7 years in oncology, including extensive experience building relationships with oncology thought leaders. Scientific acumen and high scientific curiosity. Ability to travel approximately 50% of time. The pay range that the Company reasonably expects to pay for this position is $234,600 - $276,000; the pay ultimately offered may vary based on legitimate considerations, including geographic location, job-related knowledge, skills, experience, and education.
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For a complete understanding of this opportunity, and what will be required to be a successful applicant, read on. Responsibilities: Develop and implement key opinion leader and digital opinion leader engagement strategies and tactical plans, in collaboration with Medical Affairs, Commercial Data & Analytics, and Sales. Maintain deep knowledge of each expert’s strengths, needs, and influence networks. Collaborate compliantly with internal cross-functional partners to educate and build advocacy among thought leaders in the gynecological oncology community. Lead advisory boards, from creation to implementation, and provide insights to the organization. Lead the development and execution of disease education symposia, product theaters, receptions, and other congress-related activities. Develop the congress plan and budget in partnership with HCP Marketing, Sales, Medical Affairs, and Event Planning. Develop and execute the peer-to-peer strategy. Determine the appropriate size of the speakers’ bureau and implement the program. Identify and develop opportunities for innovative peer-to-peer channels (e.g., third-party programs, social media, congresses, round tables), in collaboration with HCP Marketing. Gather and disseminate insights on current and future market development opportunities through interactions with thought leaders. Create and own master documents including the KOL playbook, regional conference tracker (in collaboration with Event Planning), and advisory board calendar. Effectively manage agency partners to produce deliverables within timelines and allocated budget. Ensure legal, regulatory, compliance, and medical accuracy in all materials and programs. Preferred Skills, Qualifications and Technical Proficiencies: Experience managing and developing a team of direct reports. Demonstrated success managing external agency partners, and collaborating with cross-functional teams and internal/external stakeholders to effectively implement strategies and programs. Understanding of the legal, compliance, and regulatory environment in pharmaceutical promotions. The position will be based in Redwood Shores/Bay Area or hybrid with a willingness to be on-site at the corporate HQ approximately once per month. Preferred Education and Experience: Advanced degree (MBA, PhD) or BS/BA degree with related experience. 15+ years of commercial experience in biotech / pharmaceuticals with at least 7 years in oncology, including extensive experience building relationships with oncology thought leaders. Scientific acumen and high scientific curiosity. Ability to travel approximately 50% of time. The pay range that the Company reasonably expects to pay for this position is $234,600 - $276,000; the pay ultimately offered may vary based on legitimate considerations, including geographic location, job-related knowledge, skills, experience, and education.
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