The GIANT
Assistant Brand Manager, Shopper Marketing
The GIANT, Carlisle, Pennsylvania, United States, 17013
Category/Area of Expertise:
Marketing Job Requisition:
408156_external_USA-PA-Carlisle Address:
USA-PA-Carlisle-1149 Harrisburg Pike Store Code:
Merchandising Planning - Brands (5148706)
At The GIANT Company we're committed to making our stores and facilities better every day for our team members, customers, and communities. It's our secret recipe for success and it guides everything we do. We put our customers first, do what's right, win together, and make ideas happen. As a team member here, that's exactly what you'll help us do. You'll share your ideas, learn new skills, and really make a difference for not only your team, but for your customers and your community.
Who is The GIANT Company?
The GIANT Company, based in Carlisle, Pa, serves millions of customers across Pennsylvania, Maryland, Virginia, and West Virginia in our nearly 200 stores. Since 1923, caring for our customers has launched as us a grocer of choice in the communities that we serve.
The GIANT Company's mission goes beyond the four walls of our stores, at the heart, our purpose is
Connecting Families for a Better Future.
We accomplish this by providing high-quality, sustainable products at an affordable price every day allowing for families to gather around the table each night. When families are strong, communities are strong. If communities are strong, this is how we change the world together.
What will I do as an Assistant Brand Manager of Shopper Marketing at The GIANT Company?
Responsible for working closely with the Shopper Marketing Manager to build, execute and measure Shopper Marketing programs that support key business initiatives.
Accountable for working with cross functional teams (Internal & External) to deliver strong results that are mutually beneficial for our vendor partners and The GIANT Company. This includes analytical and tactical planning as well as coordinating activities of cross functional teams in merchandising, marketing and the vendor community. Supports sales and profit goals by executing all tactical elements of marketing programs to support business initiatives. Responsible for ensuring that program elements are relevant to the customer and drive desired customer behaviors based on consumer insights. Utilizes understanding of the customer and marketplace trends to proactively identify issues in customer experience and opportunities for brand growth through Shopper Marketing Activities. Supports Shopper Marketing Manager in analysis of program elements assessing effectiveness and making recommendation for future improvements Advises business on best practices and plan corrections to ensure accuracy and impact of execution for both the Vendors as well as Merchandising Teams. Work with internal marketing & merchandising partners to determine participation of items in shopper marketing programs and media platforms Maintain strong ongoing relationships with merchants, marketers and vendors through proactive servicing and successful results Resolve problematic conditions identified by GIANT or vendors, drive GIANT specific marketing/promotions planning and execution, troubleshooting of store operations issues. Builds credibility within GIANT and with our external business partners by creating mutually beneficial relationships that position GIANT as progressive and innovative. What do we expect you to bring to the table?
3-6 years of experience in marketing or related field. Bachelor's Degree preferred. 10 reasons why you should join The GIANT Company:
Purpose-Driven Mission : Join a company dedicated to Connecting Families for a Better Future , where your work directly impacts the strength of families and communities. Inclusive and Diverse Workforce : We are committed to creating an inclusive environment where diverse voices are valued and equitable opportunities are provided for all. Career Growth and Development : With opportunities for professional growth, mentorship, and leadership development, The GIANT Company supports your long-term career journey. Community Focus : Be part of a company that gives back to the communities it serves, making a meaningful difference beyond the store walls. Sustainability Commitment : Work for a company that prioritizes sustainability and responsible sourcing to ensure a better future for generations to come. Innovation and Leadership : We lead with innovation, constantly improving processes and products to deliver exceptional customer experiences. Comprehensive Benefits : Enjoy competitive compensation and a robust benefits package designed to support your physical, mental, and financial well-being. Employee Empowerment : At The GIANT Company, you're encouraged to bring your ideas to the table and make a real impact on the business and its customers. Long-Standing Reputation : Join a trusted brand that has been a staple in the community for over 100 years, known for its dedication to customer care and quality service. What are the details? Hybrid Remote:
This position is based out of Carlisle, Pa. and will require 3 days a week in the office. Reporting:
The Assistant Brand Manager of Shopper Marketing reports into the Shopper Marketing Manager within the Marketing Team. Position Posting Length:
The position posting will be live for 2 weeks after the posting date listed at the top of this page.
We would love to have you become a part of The GIANT Company and join us in our journey to change the world! Apply today!
The GIANT Company is an equal opportunity employer. We comply with all applicable federal, state, and local laws. Qualified applicants are considered without regard to sex, race, color, ancestry, national origin, citizenship status, religion, age, marital status (including civil unions), military service, veteran status, pregnancy (including childbirth and related medical conditions), genetic information, sexual orientation, gender identity, legally recognized disability, domestic violence victim status, or any other characteristic protected by law.
Marketing Job Requisition:
408156_external_USA-PA-Carlisle Address:
USA-PA-Carlisle-1149 Harrisburg Pike Store Code:
Merchandising Planning - Brands (5148706)
At The GIANT Company we're committed to making our stores and facilities better every day for our team members, customers, and communities. It's our secret recipe for success and it guides everything we do. We put our customers first, do what's right, win together, and make ideas happen. As a team member here, that's exactly what you'll help us do. You'll share your ideas, learn new skills, and really make a difference for not only your team, but for your customers and your community.
Who is The GIANT Company?
The GIANT Company, based in Carlisle, Pa, serves millions of customers across Pennsylvania, Maryland, Virginia, and West Virginia in our nearly 200 stores. Since 1923, caring for our customers has launched as us a grocer of choice in the communities that we serve.
The GIANT Company's mission goes beyond the four walls of our stores, at the heart, our purpose is
Connecting Families for a Better Future.
We accomplish this by providing high-quality, sustainable products at an affordable price every day allowing for families to gather around the table each night. When families are strong, communities are strong. If communities are strong, this is how we change the world together.
What will I do as an Assistant Brand Manager of Shopper Marketing at The GIANT Company?
Responsible for working closely with the Shopper Marketing Manager to build, execute and measure Shopper Marketing programs that support key business initiatives.
Accountable for working with cross functional teams (Internal & External) to deliver strong results that are mutually beneficial for our vendor partners and The GIANT Company. This includes analytical and tactical planning as well as coordinating activities of cross functional teams in merchandising, marketing and the vendor community. Supports sales and profit goals by executing all tactical elements of marketing programs to support business initiatives. Responsible for ensuring that program elements are relevant to the customer and drive desired customer behaviors based on consumer insights. Utilizes understanding of the customer and marketplace trends to proactively identify issues in customer experience and opportunities for brand growth through Shopper Marketing Activities. Supports Shopper Marketing Manager in analysis of program elements assessing effectiveness and making recommendation for future improvements Advises business on best practices and plan corrections to ensure accuracy and impact of execution for both the Vendors as well as Merchandising Teams. Work with internal marketing & merchandising partners to determine participation of items in shopper marketing programs and media platforms Maintain strong ongoing relationships with merchants, marketers and vendors through proactive servicing and successful results Resolve problematic conditions identified by GIANT or vendors, drive GIANT specific marketing/promotions planning and execution, troubleshooting of store operations issues. Builds credibility within GIANT and with our external business partners by creating mutually beneficial relationships that position GIANT as progressive and innovative. What do we expect you to bring to the table?
3-6 years of experience in marketing or related field. Bachelor's Degree preferred. 10 reasons why you should join The GIANT Company:
Purpose-Driven Mission : Join a company dedicated to Connecting Families for a Better Future , where your work directly impacts the strength of families and communities. Inclusive and Diverse Workforce : We are committed to creating an inclusive environment where diverse voices are valued and equitable opportunities are provided for all. Career Growth and Development : With opportunities for professional growth, mentorship, and leadership development, The GIANT Company supports your long-term career journey. Community Focus : Be part of a company that gives back to the communities it serves, making a meaningful difference beyond the store walls. Sustainability Commitment : Work for a company that prioritizes sustainability and responsible sourcing to ensure a better future for generations to come. Innovation and Leadership : We lead with innovation, constantly improving processes and products to deliver exceptional customer experiences. Comprehensive Benefits : Enjoy competitive compensation and a robust benefits package designed to support your physical, mental, and financial well-being. Employee Empowerment : At The GIANT Company, you're encouraged to bring your ideas to the table and make a real impact on the business and its customers. Long-Standing Reputation : Join a trusted brand that has been a staple in the community for over 100 years, known for its dedication to customer care and quality service. What are the details? Hybrid Remote:
This position is based out of Carlisle, Pa. and will require 3 days a week in the office. Reporting:
The Assistant Brand Manager of Shopper Marketing reports into the Shopper Marketing Manager within the Marketing Team. Position Posting Length:
The position posting will be live for 2 weeks after the posting date listed at the top of this page.
We would love to have you become a part of The GIANT Company and join us in our journey to change the world! Apply today!
The GIANT Company is an equal opportunity employer. We comply with all applicable federal, state, and local laws. Qualified applicants are considered without regard to sex, race, color, ancestry, national origin, citizenship status, religion, age, marital status (including civil unions), military service, veteran status, pregnancy (including childbirth and related medical conditions), genetic information, sexual orientation, gender identity, legally recognized disability, domestic violence victim status, or any other characteristic protected by law.